IMAGE content + branding

Here’s a little sizzle and how we work… Image Content & Branding (ICB) is your go-to agency for all brand identity needs, whether you’re starting from scratch or just need a simple refresh. Hype Team, a division of ICB, is a multi media street team that fashions itself as a traditional live eye or on site news agency. The members of the hype team are adept at recording both photo and video content and reporting of your corporate event or project. This footage would be utilized for latest social media posts, or long form video. It cannot be overstated the visual impact of having the hypeteam show up to cover your corporate event. Your guests will be left wondering about what the hype is truly about. @kilterstudios , a division of ICB, features dual studio spaces where we create magic for our clients and offer rental options for third parties. DM us for more info. 😀 #kilterstudios #imagecontentandbranding #hypeteamto #bts #brandimage #brandidentity #imagecontentbrandingsizzle #socialmediamarketing #bodyshop #starfoodies #healthycrunch #lilkizzle #sboswampy

🔥 Stratus Calendar BTS – May Edition: Spice Girls Takeover 🔥 We’ve shown you Trish like you’ve never seen her—January’s cinematic strength, February’s moody seduction, March’s minimalist power, and April’s anime fantasy. Now for May, we’re dialing up the pop culture punch with a tribute to the one and only: The Spice Girls. This shoot is where Sporty Spice attitude collides with the grit of a classic garage calendar pin-up—serving pure nostalgia, edge, and feminine power. 📍Shot inside Kilter Studios, the set is layered with vintage signage, brick textures, and industrial lighting—designed to transport you into a retro-meets-runway fantasy. With ICB Creative Director Rohan Laylor leading the vision, this shoot isn’t just themed—it’s fully lived in. 👢 Bodysuit. Boots. Brick wall backdrop. It’s Spice Girls energy with a Stratus twist. Crew Credits ⬇️ Creative Director/ Photographer: @rohanlaylorphoto Video Production / BTS: @hypeteamto @imagecontentbranding Stylist: @madistylesdesign Hair: @manoloxtendo Makeup: @chiaramariamakeup Studio Location: @kilterstudios Project Manager: @tala_kassar This month is about channeling your inner Spice Girl, and Trish brings every ounce of that fearless, fun-loving vibe with unapologetic attitude. 📣 Which Spice Girl are you today? Drop it below—because the Stratusphere is still rising.

🖤 POWER. PRESENCE. STYLE. This isn’t just a look—it’s a statement. Brought to life by Image Content & Branding, this bold visual concept was led by Creative Director Rohan Laylor, with the singular vision of crafting a high fashion editorial that commands attention. Set inside the dramatic walls of Kilter Studios, the scene is layered with monochrome elegance—towering gift boxes, a glowing white tree, matte black textures—all meticulously styled to amplify confidence, contrast, and couture-level edge. Every detail was curated to reflect a woman in charge: polished, unapologetic, and unforgettable. This is more than content—it’s power dressed in editorial form. Use Kilter Studios as your backdrop when your brand or vision needs to say: I have arrived. Model: @thereelsnowwhyte Creative Direction / Photographer: @rohanlaylorphoto Set Styling / Social Media: @imagecontentbranding Shot at: @kilterstudios #PowerAndStyle #HighFashionEditorial #ImageContentBranding #KilterStudios #CreativeDirection BossEnergy TorontoStudios VisualStorytelling MonochromeMood LuxuryContent StyledShoots FilmedAtKilter EditorialEdge

💎 ICB Presents: Holiday Editorials Reimagined – Where Fashion Meets Fantasy 💎 This isn’t your average holiday campaign—this is high fashion storytelling, curated, styled, and shot with an editorial edge. At Image Content & Branding (ICB), we specialize in crafting luxury-level holiday visuals that blend elegance, imagination, and modern glamour. Step into a world where festive meets fierce: ✨ From frosted evergreens and monochrome wreaths to red velvet sets dripping in opulence, every frame is designed to be artful, aspirational, and unforgettable. ✨ Whether you’re a fashion house, beauty brand, or luxury lifestyle label—ICB elevates your holiday campaign from seasonal to statement. 📍 Shot on location at @kilterstudios known for its textured backdrops and editorial-ready sets Creative Director // Photographer @rohanlaylorphoto Post Produced @imagecontentbranding @hypeteamto 👗 Full-service fashion styling, set design, and creative direction—all custom-built to bring your brand’s vision to life This is couture content for the holiday season—bold, iconic, and designed to make your audience stop scrolling and start dreaming. 📩 Now booking luxury holiday campaigns. Let’s create something that belongs in the pages of Vogue.

🔥 Stratus Calendar BTS – April Edition: Anime Trish Has Entered the Chat 🔥 We’ve taken you behind the scenes of January’s cinematic debut, February’s moody seduction, and March’s minimalist power moment—now get ready for a bold new transformation. For the April edition of Trish Stratus’ first-ever calendar, we step fully into fantasy with the fierce, playful, and hyper-stylized world of Anime Trish. 📍Shot inside our home base, Kilter Studios, this concept pushed the creative boundaries even further. From exaggerated styling and dynamic poses to a lighting palette straight out of a graphic novel, Anime Trish is a love letter to strength, fun, and fearless self-expression. 💡 Inspired by iconic anime heroines and bold pop art energy, this shoot was all about attitude, agility, and amplified beauty. ✨ Featuring the dream team again: 👗 Styling by Madi Styles – merging anime edge with Stratus-era sass 💇‍♂️ Hair by Manny Dimitrakopoulos – sculpted, high-energy, futuristic glam 💄 Makeup by Chiara Naccarata – bold liner, glowing skin, and next-level pop 🎥 Shot, edited & post-produced by Hype Teams’s Leslie Bryan – animated with editorial punch 💬 From retro moodboards to high-concept execution, every month of this calendar tells a different story—and April’s story is a vibrant remix of Trish’s legacy through a pop culture lens. Get ready—the Stratusphere just got animated. Crew Credits ⬇️ Creative Director/ Photographer: @rohanlaylorphoto Video Production / BTS: @hypeteamto @imagecontentbranding Stylist: @madistylesdesign Hair: @manoloxtendo Makeup: @chiaramariamakeup Studio Location: @kilterstudios Project Manager: @tala_kassar

😇 Angel of Lightness by Candace Wilson – Energy Artist & Channeler At first glance, this angel might feel soft, light, and full of play—but her roots go deep. This painting was born during a time of grief and transformation, following the passing of a dear friend. But instead of sorrow, what emerged was a radiant sense of peace, connection, and joy—as if her spirit guided my hand with each brushstroke. 🌫️ Infused with the subtle magic of: — Smokey Quartz for energetic protection and mental clarity — Silver leaf and paint to mirror the soul and move energy through circular, cleansing flow — Hand-twisted silver wire formed into Fibonacci spirals, amplifying universal harmony and sacred geometry — Fragments of Peruvian silver, carrying ancestral resonance The result is a spiritually charged, high-frequency artwork that hums with transmuted light. The palette of whites and silvers creates a near-invisible angel that only becomes truly visible as the viewer quiets, softens, and lets the vibration wash over them. But despite its mystical depth, “Angel of Lightness” is full of movement, levity, and play. A gentle reminder that healing doesn’t always have to be heavy—and that our connection to spirit can be joyful, radiant, and creatively wild. 🎨 Because sometimes…. Art is the language without a word! Now available – tap the link in bio to explore. Stupid Location: @rvxstudio Photographer/Agency: @rohanlaylorphoto + @imagecontentbranding

Big love & gratitude to Kristina + Rohan @imagecontentbranding for capturing the only pictures & this amazing video of us at CHFA Now Toronto 💛📸✨ As a startup, things move fast—we didn’t even have time to take our own content! Highly recommend: if you’re planning to do that show, hire or bring someone to grab content so you don’t miss the moment. We’re so thankful for these incredible humans who understand the hustle, the pride, and the love it takes to build something from the ground up 🙏🏾. Words can’t express how much we appreciate you. Excited for what’s ahead & hoping to collab on future projects! 💫 #StartupLife #CHFA #GrannyPsSeaMoss #TorontoStartups #Gratitude #SmallBusinessLove

🎨 Calling All Art Lovers: Behind the Scenes with Paul Stanley at the Peter Triantos Gallery 🎨 Image Content & Branding (ICB) and Hype Team TO had the honour of capturing an unforgettable evening at the exclusive Peter Triantos Gallery in Yorkville, where rock legend Paul Stanley made his Canadian debut with the powerful and personal art exhibition, Joy & Rebellion. Hosted by internationally acclaimed artist Peter Triantos himself, the event drew a vibrant crowd of collectors, fans, and creatives—all gathered to experience a fusion of music, art, and self-expression from a living icon. From Stanley’s bold, electrifying canvases—rich with colour, movement, and emotion—to the sleek, ambient atmosphere of the gallery itself, every frame of the night told a story. We captured it all: the texture of the work, the energy in the room, and the personal exchanges between the artist and his admirers. As Paul Stanley shared: “Painting is like a story where you don’t know the next chapter. I’m not interested in perfecting a style—I want to perfect being able to put myself on the canvas. So style changes over time just like people change over time.” That ethos was woven through the entire exhibit—a fearless embrace of change, authenticity, and artistic evolution. And that’s exactly what we aimed to reflect in our visual coverage. This wasn’t just an art show—it was an intimate look into the ever-evolving mind of a rock icon turned expressive painter. Artist: @paulstanleylive Location/Host: @petertriantosgallery @petertriantos Agency: @imagecontentbranding & @hypeteamto Photo & Video: @rohanlaylorphoto Hype Team TO Host: @aboutsimonerc Post Producer: @theofficialkristinagunning Editor: Mike Bailey @1308_post #PaulStanleyArt #JoyAndRebellion #PeterTriantosGallery #PeterTriantos #YorkvilleArtScene #ICBProduction #HypeTeamTO #ArtExhibitionCoverage #ContemporaryArt #VisualStorytelling #BehindTheScenes #RockAndArt #TorontoEvents #ImageContentAndBranding #CreativeEvolution #ArtistInFocus #KISSLegend #GalleryLife

🔥 Stratus Calendar BTS – March Edition 🔥 This month, we shift gears and strip it all the way back—because sometimes, less really is more. The March edition of Trish Stratus’ debut calendar is a masterclass in minimalism, mystery, and raw confidence. Shot inside our home base at Kilter Studios, this set was intentionally pared down to the essentials: black brick, black curtain, no distractions—just presence. The look? Barely there. The vibe? Alluring, model-off-duty energy with a high-fashion edge. With Trish’s strength and sensuality front and center, this shoot is a reminder that confidence doesn’t need extras—it is the statement. ✨ Featuring: 👗 Styling by Madi Styles – embracing the power of simplicity and silhouette 💄 Hair & Makeup by Chiara Naccarata – subtle radiance with just enough drama 📸Shot, edited, and post-produced by Hype Team - Leslie Bryan - delivering sleek visuals with editorial polish March is about stripping away the noise and letting bold femininity speak for itself. This isn’t just a shoot—it’s a moment of control, presence, and unapologetic allure. Crew Credits ⬇️ Creative Director/ Photographer: @rohanlaylorphoto Video Production / BTS: @hypeteamto @imagecontentbranding Stylist: @madistylesdesign Makeup: @chiaramariamakeup Studio Location: @kilterstudios Project Manager: @tala_kassar

🌹✨ ICB x SickKids Gala at The Living Luxe Design Show ✨🌹 ICB had the honour of covering this year’s SickKids Gala—an unforgettable night dedicated to hope, healing, and heartfelt generosity. Adding elegance to the evening, Rosarium Roses were the official Luxury Floral Sponsor, with their signature Ecuadorian long-stemmed roses taking center stage. Each bloom was a symbol of strength, compassion, and the beauty of giving back. From powerful speeches to exquisite design moments, we captured it all—because stories like these deserve to bloom far beyond the ballroom. Thank you to @sickkidstoronto @thelivingluxedesignshow @therosarium for letting us cover this special event. 📸: @imagecontentbranding + @hypeteamto Social Media Reel: @theofficialkristinagunning Client: @therosarium Location: @torontocongresscentre @thelivingluxedesignshow Creative Director: @jamesloppiedesign #ICBCoversIt #SickKidsGala #TheRosarium #LuxuryRoses #CharityWithStyle #EcuadorianRoses #TorontoEvents #RosariumLegacy #FloralSponsor #ElegantBlooms #GivingBackInStyle

🏆✨ A Night of Elegance at the Living Luxe Awards Show ✨🏆 The stars of the design world gathered under the chandeliers of Liberty Grand for an unforgettable evening celebrating excellence in architecture, interiors, and luxury living. ICB + Hype Team TO had the pleasure of capturing every moment of this inspiring event—from the grand arrivals to the heartfelt speeches—where passion and precision came together in perfect harmony. Adding timeless beauty to the occasion, Rosarium Roses proudly served as the Luxury Floral Sponsor, adorning the space with their signature long-stem Ecuadorian blooms. Each arrangement was a tribute to refinement, legacy, and the art of living beautifully. Congratulations to all the visionaries honoured. Your work continues to inspire and elevate the design landscape. 📸: @imagecontentbranding + @hypeteamto Social Media Reel: @theofficialkristinagunning Client: @therosarium Creative Director: @jamesloppiedesign Location/Event: @libertygrandto + @thelivingluxedesignshow #LivingLuxeAwards #LibertyGrand #ICBCoversIt #RosariumRoses #LuxuryFloralSponsor #DesignExcellence #TorontoDesignScene #AwardWinningDesign #LuxuryEvents #EcuadorianRoses #TheRosarium #ImageContentBranding #FloralElegance

🌹☕ ICB x Café Rosarium x Nespresso at the Living Luxe Design Show ☕🌹 Recently, Image Content & Branding (ICB) + Hype Team TO had the pleasure of capturing the beauty and brilliance of the Café Rosarium x Nespresso activation at the Living Luxe Design Show—where luxury, design, and indulgence came together in full bloom. From the elegance of signature roses to the bold aroma of Nespresso’s finest brews, every detail was a visual story waiting to be told. Guests were invited to sip, savour, and bloom in a curated space that blended floral artistry with high-end café culture. With custom floral installations, rich espresso moments, and a full sensory experience, this activation was more than a café—it was a celebration of elevated living and intentional design. A huge thank you to everyone who stopped by and let us capture your moments of connection and beauty. Stay tuned—Café Rosarium Launching Summer 2025! 📸: @imagecontentbranding + @hypeteamto Social Media Reel: @theofficialkristinagunning Client: @therosarium + @cafe.rosarium Creative Director: @jamesloppiedesign #CafeRosarium #LivingLuxeDesignShow #NespressoMoments #ICBEvents #LuxuryActivation #DesignMeetsIndulgence #RosariumExperience #FloralCafe #TorontoEvents #VisualStorytelling #BloomWithUs #RosariumLegacy