💥‼️🔥 WIN: Discover a cooler summer this year!
Together with Naturturismföretagen, we’re giving away 13 spectacular nature experiences across Sweden. Follow the link in bio to register!
📍 Every summer, millions of Swedes travel abroad for their holidays. But how enjoyable is it, really? Heatwaves and wildfires have become a recurring reality across Europe. Flying abroad carries a significant environmental footprint and contributes to the climate change driving these extremes.
It’s time to rethink our summer plans. To experience more - while impacting less.
🤝 We believe the best adventures might be closer than you think. This summer with Icebug is all about nature, forests, and unforgettable experiences at home.
Follow along as we reveal one experience at a time, and tell your friends to participate too.
Please note: this prize draw is open to Swedish residents only and not sponsored, endorsed, or administered by, or associated with Instagram.
@arcticbath_sweden@adventuremine_@campripan@ofelas_icelandichorses@nuttisamisiida@ecoadventure_sweden@granobeckasin@glamping_hogakusten@horsesoftaiga@kullabergsguiderna@nyrupsnaturhotell
outdoorticket
@varmlandsgarden@vildmarkivarmland@icebugxperience@naturesbestsweden
COOLER PLACES. BIGGER EXPERIENCES. WIN NOW.
🤞Win a cool vacation with Icebug and Naturturismföretagen. Right now, we highlight more sustainable, close to nature ways to spend your holiday and 13 spectacular experiences across Sweden are given away!
Follow along as we reveal one experience at a time and please note: this prize draw is open to Swedish residents only:
🐚 West Coast Trail – Icebug’s signature trail experience in beautiful Bohuslän. Run or hike 77 km over three unforgettable days filled with laughter, new friends, and memories that last.
Enter via the link in our bio - it’s free to join!
PS: Please also read up on lots of tips on activities and how to spend a great summer vacation with nature and the planet in mind. 🌿
@naturesbestsweden@icebugxperience
#icebug #icebugsinaction
WIN A COOLER KIND OF ADVENTURE 🍀
🤞Win a cool vacation with Icebug and Naturturismföretagen. Right now, Icebug and Naturturismföretagen highlight more sustainable, close to nature ways to spend your holiday and 13 spectacular experiences across Sweden are given away!
Follow along as we reveal one experience at a time and please note: this prize draw is open to Swedish residents only:
Nyrups Naturhotell: Hike, Cook and Rest in the Forest - Two nights for two in a private forest hut in southern Sweden. A stay centered on walking, cooking outdoors and finding calm in nature.
Enter via the link in our bio - it’s free to join!
PS: Please also read up on lots of tips on activities and how to spend a great summer vacation with nature and the planet in mind.🌿
@naturesbestsweden@nyrupsnaturhotell
#icebug #icebugsinaction
📣 COOLER PLACES. BIGGER EXPERIENCES. WIN NOW!
🍀 Win a cool vacation with Icebug and Naturturismföretagen.
Right now, Icebug and Naturturismföretagen highlight more sustainable, close to nature ways to spend your holiday and 13 spectacular experiences across Sweden are given away!
Follow along as we reveal one experience at a time and please note: this prize draw is open to Swedish residents only:
🛶 🌳🪶 Värmlandsgården: Stay on the Water, Close to Wilderness. One night for two on a floating camping raft in Värmland, reached by canoe. A quiet night on the lake, surrounded by birds, water and sunset.
Enter via the link in our bio - it’s free to join!
PS: Please also read up on lots of tips on activities and how to spend a great summer vacation with nature and the planet in mind.🌎
@naturesbestsweden@varmlandsgarden
#icebug #icebugsinaction
WIN A COOLER KIND OF ADVENTURE
🤞Win a cool vacation with Icebug and Naturturismföretagen.
Right now, Icebug and Naturturismföretagen highlight more sustainable, close to nature ways to spend your holiday and 13 spectacular experiences across Sweden are given away!
Follow along as we reveal one experience at a time and please note: this prize draw is open to Swedish residents only:
🌊 Harbour Porpoise Safari at Kullaberg. A wildlife safari by RIB boat along the coast of Kullaberg, home to the harbour porpoise.
A powerful nature experience combining marine life, cliffs, caves and open sea.
Enter via the link in our bio - it’s free to join!
PS: Please also read up on lots of tips on activities and how to spend a great summer vacation with nature and the planet in mind.🌿
@naturesbestsweden@kullabergsguiderna
#icebug #icebugsinaction
🌿 WIN A COOL ESCAPE CLOSE TO HOME
Right now, Icebug and Naturturismföretagen highlight more sustainable, close to nature ways to spend your holiday, and 13 spectacular experiences across Sweden are given away! Follow along as we reveal one experience at a time and please note: this prize draw is open to Swedish residents only:
🐴 🌲 🔥 Horses of Taiga: Horseback Adventure in Northern Forests. A guided half day horseback ride on Icelandic horses in Lapland. A close to nature experience through forest landscapes and protected nature areas.
Enter via the link in our bio - it’s free to join!
PS: Please read up on lots of tips on activities and how to spend a great summer vacation with nature and the planet in mind.
@naturesbestsweden@horsesoftaiga
#icebug #icebugsinaction
Are you ready for a cooler summer vacation? 🌊 🧊 🩵
🔹Every summer, around 3 million Swedes travel to southern Europe – many to destinations increasingly affected by extreme heat and overtourism.
🔹 At the same time, people from these destinations have discovered "coolcation" and all that Scandinavia has to offer in terms of nature, tranquillity and more moderate temperatures.
🔹 To inspire more Swedish residents to experience the luxury that's all around us, and travel with a smaller climate footprint, we've teamed up with Naturturismföretagen and their member companies, who run some of the country's most incredible nature hotels and activities.
🔹 Have you seen our campaign that is now live in Stockholm? We'd love to hear your thoughts.
🔹 For a chance to win, click link in bio and register now!
WIN YOUR NEXT BIG ADVENTURE
🤞Win a cool vacation with Icebug and Naturturismföretagen. Right now, Icebug and Naturturismföretagen highlight more sustainable, close to nature ways to spend your holiday. 13 spectacular experiences across Sweden are given away! Follow along as we reveal one experience at a time:
🚵♀️ 🌲 Outdoor ticket: Wilderness Camp with E-Bike and Sauna. A remote wilderness stay outside Sorsele, combining e-biking and off grid living. Enjoy open fire meals, a wood fired sauna and true northern stillness. 🔥
Enter via link in bio – entering is free!
PS: Please read up on lots of tips on activities and how to spend a great summer vacation with nature and the planet in mind.
@naturesbestsweden
outdoorticket
#icebug #icebugsinaction
📣 WIN A COOL ADVENTURE
🤞Right now, Icebug and Naturturismföretagen highlight more sustainable, close to nature ways to spend your holiday. 13 spectacular experiences across Sweden are given away! Follow along as we reveal one experience at a time:
🐴 ⛰️ Camp Ripan, Nutti Sámi Sida & Ofelas - Two nights of relaxation and adventure in Kiruna, combining spa, horseback riding and mountain landscapes. A summer experience where stillness, movement and Sámi culture meet in the far north.
Check out link in bio – entering is free!
PS: Please read up on lots of activities and how to spend a great summer vacation with nature and the planet in mind.
@naturesbestsweden@campripan@ofelas_icelandichorses@nuttisamisiida
#icebug #icebugsinaction
WIN YOUR NEXT ADVENTURE!!
🍀 Win a cool vacation with Icebug and Naturturismföretagen.
Right now, Icebug and Naturturismföretagen highlight more sustainable, close to nature ways to spend your holiday. 13 spectacular experiences across Sweden are given away!
Follow along as we reveal one experience at a time:
🌳 🦅 Sleep Among the Treetops, Granö Beckasin - One night for two in an architect designed tree hotel, high above the ground. Fall asleep surrounded by forest and wake up with views of river and wilderness.🪺
Enter via link in bio – entering is free!
PS: Please read up on lots of activities and how to spend a great summer vacation with nature and the planet in mind.
@naturesbestsweden@granobeckasin
#icebug #icebugsinaction
🤞 WIN A COOL VACATION with Icebug and Naturturismföretagen!!
Right now, Icebug and Naturturismföretagen highlight more sustainable, close to nature ways to spend your holiday. 13 spectacular experiences across Sweden are given away! Follow along as we reveal one experience at a time:
Eco adventure: Packrafting and family adventure in Säfsen
An active summer adventure for the whole family, combining guided packrafting with comfortable cabin living for 3 nights. A stay focused on togetherness, outdoor fun and time in nature.
Enter via link in bio – entering is free!
PS: Please read up on lots of tips on activities and how to spend a great summer vacation with nature and the planet in mind.
@naturesbestsweden@ecoadventure_sweden@safsen
#icebug #icebugsinaction
🍀 WIN YOUR NEXT ADVENTURE!
📣 Right now, Icebug and Naturturismföretagen highlight more sustainable, close to nature ways to spend your holiday. 13 spectacular experiences across Sweden are given away! Follow along as we reveal one experience at a time:
🌿 Two nights of comfortable glamping close to Höga Kusten, surrounded by nature and calm. A peaceful stay where simplicity, care and the landscape set the pace.
Enter via link in bio – entering is free!
PS: Please read up on lots of tips on activities and how to spend a great summer vacation with nature and the planet in mind.
@naturesbestsweden@glamping_hogakusten
#icebug #icebugsinaction
