Hridaye A Nagpal

The truth about Ai filmmaking.

Asked my dog about AI. He wasn’t stressed. [ai taking jobs, ai film. Ai agents, ai replacing you, ban ai, back room]

So… we made a sci-fi film. Twenty people. A week and a half. And it opened the First @invideo.io India AI Film Festival at Qutub Minar…Surreal. This one is part of one of those larger ideas that’s been living in my head, collecting dust in old notebooks. Hunger is the first piece of a much larger world “Vedic Odysseys of the Future”. Every episode a different story, a different Vimana, different characters, with a few threads weaving through all of it. An Indo-futuristic anthology that I genuinely thought would never come to life. And then AI happened and suddenly all the stuff that was too expensive, too ambitious, too much for someone like me just… wasn’t anymore. So we made it. And that’s the part that still blows my mind. So if you’ve got something you wrote at 2am that you never showed anyone, just make it. Seriously. The canvas is yours now. Made on @invideo.io and part of invideo Originals — a new home for stories that always deserved to be told but never saw the light. Written, Edited & Directed By @hridayean Produced by @nishant_tahilramani @vishal_b Directors of Generations @swatimishraaaa @alaiasingh @hunarmairaaa @sivanshantanu12 @thisisvx @pavitraprakash @richananda0 @mihirz_vision Executive Producers @sankyyshah @_anshulk Online Artist @vyasgaurav1991 Hiren Shanischara Colourist Swapnil Patole Music @frootoo Sound Design @catatacat Voice Actors Perlene Bhesania Anahita Amani Singh Andre Mathews

The magic moments are when Agent One does the step you didn’t ask for. → Lock one element of your world and the agent extracts every angle on its own. Wide, close, side. All ready before you ask. → Spot an error in a shot you really like? It traces the source in your character sheet, fixes it there, leaves the rest of the film intact. Surgical edits. Not slot-machine re-rolls. Comment “Agent” for the full breakdown.

There’s always that one shot some video models just can’t crack. No matter how you prompt it. Instead of prompting harder, we asked Agent One for ideas. It came back with a workflow pivot that unlocked the entire production. We didn’t prompt our way to the answer. We had a creative conversation and the agent solved it. Comment “Agent” for the full breakdown.

We ran multiple agents in Agent One like a film crew would. Creative producer on the world-building. Casting agent on the characters. Director’s assistant on the shot breakdown and edit. Then DOP, 2nd DOP, 3rd DOP, 3rd AD as production scaled. Eight agents working in parallel across separate pages of the same project. This is EXACTLY what manual prompting cannot do. Comment “Agent” for the full breakdown.

Most people throw one reference image at AI and pray. We fed Agent One batches of it instead. Spatial logic, dome-as-screen, and color theory. Each batch with clear instructions. What to use and what to ignore. Then grids, not single shots. Kept the panels we wanted and those became the film’s anchors. Reply ‘AGENT’ for the full breakdown.

Stop prompting, start directing. This entire promo was directed on invideo Agent One. No prompts. Just creative decisions. Comment 'AGENT' and we'll send you the full breakdown.

𝗖𝗼𝗺𝗺𝗲𝗻𝘁 ‘𝗚𝗔𝗠’ 𝘁𝗼 𝗴𝗲𝘁 𝘁𝗵𝗲 𝗹𝗶𝗻𝗸 𝘁𝗼 𝗜𝗻𝗱𝗶𝗮’𝘀 𝘁𝗼𝗽 𝟭% 𝗔𝗜 𝗙𝗶𝗹𝗺𝗺𝗮𝗸𝗲𝗿𝘀’ 𝗥𝗼𝘂𝗻𝗱𝘁𝗮𝗯𝗹𝗲 𝟮𝟬𝟮𝟲 𝗶𝗻 𝘆𝗼𝘂𝗿 𝗗𝗠! At the Good Ads Matter AI in Advertising Roundtable, Hridaye Nagpal @hridayean , Filmmaker & Creative Strategy Lead at Invideo @invideo.io , shared his perspective on AI as someone working closely with AI creation platforms. Reflecting on his experience directing ads and observing them over the years, he notes how advertising has steadily become safer. While he was initially skeptical about AI, he now believes it could unlock new creative possibilities by removing budget barriers and encouraging creators to think bigger and push boundaries once again. Hridaye Nagpal is one of India’s early filmmakers to explore AI-led visuals who co-founded GoBo Labs, an AI creative studio that works with brands to create AI-led storytelling, which was later acquired by InVideo. . . . Supported by: invideo @invideo.io Creative/Production Company: Purpose Studios @purpose.studios Knowledge Partner: Manifest @manifestmediaindia Want to hear more from India’s Top 1% AI Filmmakers? Head to the link in our bio to watch the entire Roundtable! . . . Good Ads Matter Awards live now!

Made this New AI Commercial for Nilkamal Kursi Brand: Nilkamal Plastics Team: Pankaj Kapoor, Vijay Kasbe Agency: The Womb Co-Founders – Kawal Shoor & Navin Talreja COO – Heval Patel CCO – Suyash Khabya Account Management: Shamima Pereira, Reuel Edke Creative: Rohit Sharma, Makarand Berde, Pravin Magraj Planning: Sneha Raina, Ipshita Khan Director: Hridaye Nagpal Producer: Nishant Tahilramani & Vishal Balsara Director of Generations: Anita Chakravadhanula & Venktesh Mishra A.I. Producer: Ishan Das & Yashodhan Hardekar Sound Studio: Boing Recording Studios Studio Manager: Kaishirin Mazkoory Music Composer: Karan Malhotra Sound Design & Mix: Tilak Goswami Voice Over Artist: Jameel Khan Recording Studio: MnM Talkies Sound Engineer: Abhinaba Mukherjee Online: Gaurav Vyas DI Studio: Sallys Grade: Birgit Siutsiu DMP: MD Shaikh, Premala Kamble, Akash Singh Made on @invideo.io

Day and night, people put in the hours for a brighter future. Every rupee earned carries that effort. Every rupee saved carries that pride. ‘Haq Se Bachao’ is a reflection of that everyday spirit. Saving isn’t a compromise, it’s a right. A co-production of Gobo Labs and The Unicorn Films for DealShare. PH: @theunicornfilms @its.gobo Director: @hridayean Executive Producer (The Unicorn Films):@chhotendronath_ghoti Producers: (Gobo Labs): @nishant_tahilramani & @vishal_b Director of Generations: @sivanshantanu12 & Anita Chakravadhanula A.I. Producer: @yashodhaan_33 & @ishan.ds Editor: @sanjanaabedade Voice Over Artist: @nimisha_sirohi & @royzeenia Recording Studio: Purple Haze & @mnmtalkies Sound Engineer: Vrikpal Singh & Aman Sharma AI Music Composition, Sound & Mix: Meher Chumble Additional Sound Mix: Aman Sharma Online: Gaurav Vyas Color Grading Studio: Sallys DI Artist: Birgit Siutsiu Cut Downs: Nishant Sadwelkar Ratios: All Screen Studio & Mohammad Abbas DMP: MD Shaikh, Premala Kamble Accounts: @hardikg_492 Special Thanks: @debanjolie & @dhruv.thakkar07 Agency: Bates India Pvt. Ltd. Client: Dealshare CEO: Kamaldeep Singh Sr. V.P. Marketing: Anurag Bhatnagar Sr. Director Marketing: Nipun Jindal #TUF #TheUnicornFilms #AvishekGhosh #HridayeNagpal #MagicOfAdFilms #DealShare

AI made Product window for Lays #itsgobo