Unpacking what it actually means for Hidden Fruits to be a Tony’s Open Chain Mission Ally. 🍫💛 Delighted to be on this journey with you @tonyschocolonely_uk_ire 💫
Why are our chocolates utterly irresistible? 👌🏼
❄️ We source the freshest British raspberries, freezing them at their peak to capture their juiciness and flavour.
🍫We then meticulously temper each layer of Belgian chocolate, resulting in that satisfying snap with every bite and a beautiful shiny finish.
Indulge in the unbeatable delight of our frozen snacks. 😋❄️
#hiddenfruits #ChocolateMagic #BelgianLuxury #FrozenDelights #irresistibletreats
THREE 🎈Happy Birthday to Hidden Fruits - here’s a little round up of all the things we’ve been up to over the last year. ✨
Thank you to everyone who has bought a pot & helped get our business to where it is now. We appreciate it so much! Fiona & Manuel ❤️
Behind the scenes setting up the new home of Hidden Fruits ✨
It’s surreal to think that when we moved into our current unit nearly 2 years ago it felt like such a big step up. At the time it was in comparison to our previous tiny unit which was in itself a big upgrade from our kitchen at home 🏡 But as we grow, so do the challenges and opportunities 💫
Safe to say we’re ready for whatever come our way 🚀
Nearly 3-years in the making... our journey to getting listed in Sainsbury’s 🧡
Truthfully, the hard work isnt’ over - the real journey starts now we’re on shelf. Watch this space 🚀
HIDDEN FRUITS IS STOCKED IN SAINSBURY’S!!!
Our freshly frozen British Raspberries in White & Milk + White & 70% Dark Belgian chocolate are now stocked in select stores across the UK & available for online shopping too 🛒✨
Thank you to @sainsburys for taking a chance on our small business - we couldn’t be happier 🧡
📍Check out our stockist map via the link in bio to find the closest store to you!
#HiddenFruits #smallbusinessmilestones #newinfood
GIVEAWAY CLOSED
WE’RE GIVING AWAY 100 GIFTING BOXES OF HIDDEN FRUITS! 🎉
Next week, we’re launching into a major UK retailer, and we need your help to make it a huge success. Here’s the truth: getting listed is one thing… staying listed is another. Hidden Fruits is part of a new sub-category, and it’s only when people taste it that they realise how amazing it is.
So we’re giving away 100 boxes to help spread the word- and yes, there’s a great chance to win!
How to enter:
1️⃣ Follow @hidden.fruits
2️⃣ Comment below and tag who you’d share your pots with
3️⃣ DM us your postcode and who you’d share your box with (e.g. friends, family, colleagues, neighbours…)
If you live near one of our launch stores, we’ll send you a complimentary gifting box so you can help us spread the Hidden Fruits love.
We have 100 boxes available, so entries will close once all boxes have been allocated.
🇬🇧 UK residents only. Winners will be contacted via DM from this account.
This giveaway is not sponsored, endorsed, or administered by, or associated with Instagram.
The secret’s out.. Hidden Fruits have officially joined Tony’s Open Chain! Can we get a heck yeah?! 🥳🙌
They’ve committed to sourcing cocoa for their chocolate covered frozen raspberries through Tony’s Open Chain, according to Tony’s 5 Sourcing Principles.. which include:
💰 a commitment to paying farmers a long-term higher price.
🤝 building direct partnerships with farmer cooperatives to strengthen their businesses.
🌱 using 100% traceable beans to identify and drive down child labour and prevent deforestation.
This means Tony’s Open Chain now has 20+ Mission Allies (including us!), with Hidden Fruits following other friends like @pipandnut , @benandjerrys , @aldiuk
You can find @hidden.fruits in select @marksandspencerfood stores, @gopuff_uk and other independent retailers across the UK ❤️
Some secrets are better when shared.. so here’s a juicy one 👀✨
Hidden Fruits have officially joined Tony’s Open Chain as a Mission Ally! 🎉🤝
P.S. For those of you new to the world of Tony’s Open Chain, a Mission Ally commits to the 5 Sourcing Principles, meaning all cocoa is 100% traceable, farmers are paid a higher price long-term, which is designed to enable a decent standard of living for farmers, driving down child labour and preventing deforestation. More on this to come, so keep your eyes peeled to our socials.👀🍫
With Hidden Fruits on board, Tony’s Open Chain is now at a whoppin’ 20+ Mission Allies! (hey @waitrose , @huel 👋).
Find @hidden.fruits in select @marksandspencer stores, @gopuff_uk and other independent retailers across the UK ❤️
Two weeks that included broken lifts, early trains, new kit and some genuinely brilliant conversations 🚝💫
Running your own operation whilst building a food brand is rarely one job at a time - but we do love the mix!
(Also… our new unit is amazing & can’t come soon enough!)
#HiddenFruits #behindthescenes #startupUK
The name we loved and let go - Hidden Fruits almost had a very different name. A small story about a big decision & how there’s still a little Manuelito in every bite ✨🤎
