Interactive Rive animations meets high-tech gardens! 🌱
Groundcover, a cutting-edge cloud analytics startup, stands out from "cold tech" by growing flowers in your cloud. They understand that the future of reach is in relatability, and fun, so they hired me to bring their gorgeous designs to life. Clouds that rain when clicked, paper airplanes that fly around when you touch them, this vibrant ecosystem became totally alive & interactive on web and mobile!
This was an amazing opportunity to flex out @rive.app it’s clear why giants like Spotify, Linkedin and Doulingo use it for their platforms, The results speak for themselves: groundcover.com
Excited for more web projects like this!
Thanks to @schoolofmotion for getting me on the Rive train!
The billboards are up! I single handedly animated @checkpointsoftware 's “ChAInging Cyber Again” campaign, aimed at attracting AI experts.
After an intense week where we iterated over 5 distinct visual languages, we ended up with a bold, glitchy, pixel-packed vibe. Displayed across the country, every minute for the next 10 days - loud, high-tech, and impossible to ignore.
Alongside the external campaign, we developed an internal one: retro-game-themed office animations that gamified referrals, rewarding employees who brought in new hires with prizes and bonuses. Check it out in my other posts.
This was an incredible opportunity for me, and I'm super grateful to the people who made it happen:
@life.at.checkpoint@amir_perets@dean_krispel@benayahmr@noa___gaf
esh bank - a new player in town, built on transparency. Gorgeous brand by the brilliants at @firma.businessdesign , and I got to animate their their awesome work.
Brand Designer:@burn.hard
Marketing Designer: @yasmingonen
Motion: @guy.x10
Spear (formerly Samplead) is completely redefining AI-driven B2B sales outreach, and they needed a fresh visual identity to match. The brilliant Ilan Reichner designed their new look, and I had the privilege of animating it.
Translating his intricate hand drawn feel in the brand into Lottie while keeping a tactile, stop-motion feel was a massive challenge. I had to nail the hand-drawn displacement without the file sizes exploding from thousands of vector points, and with no effects.
Ultimately, I vibe-coded a custom script to handle the displacement effect. After some rigorous optimization, I landed on a result I’m incredibly proud of. ✍️✨
Interested in a project like this? Hit me up!
Client: @getspearai
Brand & UI Design: @ilan.riechner
Animation (marketing & Web UI): @guy.x10
@sourcetacticalgear went to @firma.businessdesign to get their new brand, and firma delivered. Happy I got to animate their amazing work, as well as take part in making a few motion assets for them.
Brand design by @nadubi.o
@arbox.il went to @firma.businessdesign for a serious rebrand. They were the number #1 app when it came to client management in the fitness world, but they have expanded to many new fields, and they needed the world to know. I was in charge of the motion behind this project, and together we created a motion language, brand reveal campaign, and UI animations for their app.
VP Strategy: @offer_brenner_
Strategy: Tamara Bitan Shavit
Project Management: @stavlavy@adiprofeta
Creative Director: @burn.hard
Brand Design: @odedabulafia@lohevanti
VP Product: @aniskadis
UX Director: @shani.velman
UI Designer: @maayan_bar
Creative writing: @tenaciousshe
Motion: @guy.x10
#motiondesign #brandsinmotion #aftereffects
In the fast-paced world of fintech, Bits of Gold - a leading cryptocurrency trading app - partnered with Firma to rebuild their brand, website, and mobile app from the ground up. As the motion designer on the team, I had the exciting opportunity to transform stunning illustrations into fun Lottie animations, enhancing user engagement across web and app interfaces.
From captivating splash screens that greet users on launch to exciting in-app hand gestures that celebrate user actions, every animation was crafted to elevate the experience - making complex crypto transactions feel effortless and visually immersive.
If you're looking to infuse your web or app with cutting-edge motion design that captivates users and drives conversions, let's hop on a call!
Client: @bitsofgold_ltd
Project under: @firma.businessdesign
Motion: @guy.x10
Design: @maayan_bar@shlomiatiya
Shenkar reached out to @firma.businessdesign to create their new campaign.
Our beast designer @omriav designed these fun, gorgeous abstract monsters for each of the college's divisions, and I got the privilege of bringing them to life.
This project was such a blast to make!
Firma just rebranded! And I was in charge of animating their transition from the old logo to the new.
Being a business design agency, I used the design software aesthetic to really punch the tone in.
