Most people think social media is just posting a photo.
In reality, it takes a whole team.
From planning the content, designing the graphics, writing the captions, replying to messages, and keeping everything organised behind the scenes.
So we thought we’d introduce the team behind Lift.
Which job do you think would be the hardest to do? 👀
Before the year ends, let us remember the enduring love that carried the world on their backs for us.
A centerfold featuring our Logistics Manager, Gai, and her adorable daughter, Chia.
Chia was asked how she would describe her mom, and her answer was reconstructed to a poem.
This is for every great mother and mother figure who stood up for their kids, siblings, cousins, nieces, and nephews despite the odds. May we remember that mom was a person before she became mom.
She had a life as complex as your own. Maybe, when she was a kid, she loved playing hide-and-seek with her friends, just like you. She might have had childish sibling fights with your uncle. During her teenage years, mom also had her first crush. Mom had her first step, first word, first heartbreak, and first love, because it’s her first time living life too.
FULL CENTERFOLD: zonedavao.wixsite.com/zone/walks-of-life-issue
Creative Directors: @nicolejoycaballero@pjswapano
Photographer: @nicolejoycaballero
Model: @giarischee and Keischea Lyndelle Lerpato
Writer: Keischea Lyndelle Leparto
Videographers: @casseeansaldo@pjswapano
BTS Photographer: @kobeeiiee_
Production Manager: Alyanna Denise
Administrative Assistant: @janey_beeeeee
HMUA: @kyguillema@j.ci._@yssascam
Costume Director: @nicolejoycaballero
Lights: @yndrwls
Gaffer: @janey_beeeeee
Production Assistants: @n8anvia@kyguillema@j.ci._@daybe.tato@mayumi.tuboro
