New from Trust: Don’t Forget to Breath, directed by Nicholas Freeman
A one-minute meditation disguised as an ad — selling nothing but the reminder to breathe.
Moving through quiet vignettes of everyday tension, the film reframes advertising as an invitation to pause. No dialogue. No product. Just a moment to be still, inhale, and return to yourself.
“I wanted to capture moments that feel less serious and easy to miss in our day-to-day life to illustrate just how important it is to constantly seek mindfulness.” —Nicholas Freeman
Watch the full film now. Link in bio.
Credits:
Director: Nicholas Freeman
@frickneeman
Executive Producer: Trust
@madewithtrust
Production Company: XX
@xxprods
Starring: Eileen Wolter
@eileenawolter , Marisha Urushadze
@1marisha_ , Simon Dricker, Joannie Taveras joannietaveras, Quadiri Bolare, Lucas Foster, Rebecca Corey
@rebeccacamzengicorey , Uswelo Mzengi Corey, Rommy Hidmi
@rommyh
Executive Producers: Farah Jabir
@farahjabir , Maxx Evan
@polobear_irl
Producer: Maxx Evan, Farah Jabir
DOP: Gabriel Connelly
@gabrielconnelly
1st AC: Griffin Deutsch
@qriffin
2nd AC: Jade Williams
@jadexalexia
Camera Assistant: Shana Purnama
@shanapurnama
Gaffer: Rob Woods
Key Grip: Sam Stulin
@stulinsta
1st AD: Maxx Evan
Production Designer: Katie Balun
@katiebalun
Art Director: Kyra Boselli
@kyra.bos
Props: Dennis Thomas
Art Assistants: Sonia Wong
@sonia.t.wong , Ishana Shyamalan
@ishy_night
Edit: Nick Freeman
Sound Design: Alessandro Visonà
@alessandro_visona
Colorist: Nick Metcalf
@nick__metcalf
Production Assistants: Jake Barr, David Kopriva
@davidkopriva