FRED & FARID Los Angeles

“Beautiful Extensions of You” @bellamihair campaign is live across LA. More coming soon 👀
 Photography by @hansneumann ✨

To amplify the new vision of the brand, @bellamihair partnered up with @highlightartists , the full-service talent management agency co-founded by lead celebrity hairstylists Jen Atkin and Justine Marjan, naming @jenatkinhair as Bellami’s first Global Brand Ambassador. In this BTS film, Jen shares her perspective on why extensions deserve a new narrative — one that breaks old stigmas and reframes them as a tool for confidence, creativity, and culture. Shoutout to the amazing BTS team ✨ DP: Jeffrey Schneider @jeffrey_schneider11 B-Cam: Daniel Gomez  Super 8: Nick Novotony  Interviewer: Hilary Smith @thehilarysmith Photographer: Kiyomi Morrison @kikiyomee Sound: Adam Young  Gaffer: David Sheetz  Key Grip: Elijah Bautista Color: Dmitry Koshutin Editor: Micah Levin

We’re so excited to share our new campaign for @bellamihair “Be Full of Yourself” which celebrates hair extensions as more than length and inches — they’re about confidence, presence, and taking up space. This is the first of 3 campaign films under our new brand platform, “Beautiful Extensions of You” — a bold step in redefining how the world sees extensions. Shot with @HansNeumann with Cadence Films, the campaign brings high-fashion editorial energy to the extension category ✨ AGENCY Fred & Farid Los Angeles @fredfaridla PRODUCTION   Production Company: Cadence @cadencefilms Director & Photographer: Hans Neumann @hansneumann Executive Producer: Lorenzo Ragionieri @lorenzoragionieri Head Of Production: Jeff Sommar DOP: Willy Busfield willybusfield Producer: Sarah Park @iamspark 1st AD: Daniel Benaiem Production Designer: Grace Surnow @grace_surnow Hair Stylist: Tamás Tüzes @tamastuzes Hair Stylist: Sienree @sienree Bellami Hair Extensionist & Colorist: Bre Arnold Hair Extensionist & Colorist: Sam Hynes Makeup: Homa Safar @homasafar Stylist: Ron Burton @ronbreezy Key Grip: Sam Escobar Gaffer: Pedro Huerta Production Manager: Laura Odette Production Coordinator: Daphne Lucas POST PRODUCTION  Edit House: Modern Post @modern.post Editor: Sofia Kerpan @sofiakerpan Executive Producer: Andrew Illson Producer: Emma Harris VFX & Online: Modern Post Colorist: Taylor Schafer Color Producer: Brian Corey Music Composer: Staubaudio @staubaudio Sound Design & Audio Mix: Moritz Staub @moritz.staub #BeFullOfYourself #BeautifulExtensionsOfYou #Bellami

Just thinking about this beautiful BTS moment with @solangeknowles for @louisxiiicognac captured by the incredible @manuelobadiawills ✨

Social stills from our latest @rarebeauty campaign “Love Your Rare”. Photographed by @emmatrim 💄 Production Designer: Evaline Huang @evalinewuhuang   Stylist: Kat Tsypaldos  @kattypaldos Hair: Kelly Peach @kellypeachbeauty

Stills from our latest @rarebeauty campaign “Love Your Rare” with @selenagomez . Directed by @canadacanadacom ‘s  Sheila Johansson and shot by @maximilianpittner ✨

“To be Rare is to love every you.” Love Your Rare 📸 by the talented @emmatrim

We’re so excited to share our first global brand film with @rarebeauty and @selenagomez — “Love Your Rare” ✨ A message to love *every* side of you. Such an incredible team came together for this one 💕 Director: Sheila Johansson  Executive Producer: @luigirossi.tv Line Producer: Ashley Roberts   Director of Photography: @maximilianpittner   Production Designer: @evalinewuhuang   Selena’s Makeup: @hungvanngo Selena’s Stylist: @erinwalshstyle Cast Stylist: @kattypaldos Selena’s Hair: @marissa.marino Cast Hair: @kellypeachbeauty Selena’s Nails: @tombachik Selena’s Assistant: Ally Kelley  1st AD: @joshgmontes Production Supervisor: Emily Saeger  Production Coordinator: Alex Domenici  Gaffer: Tate McCurdy  Key Grip: Luke Poole   Lighting Director: Patrick Molina   Post Production: No Vacancy Post   Lead Editor: Rehman Nizar Ali  Editor: Johnny Valencia  Post Supervisor : Iga Zawadzinska  Colorist: @julienalary_color Color producer: Eli Mari Sandal   Sound Design: Martin Mighetto

“Love Your Rare,” our first global brand campaign with @rarebeauty and @selenagomez , is a message to love *every* side of you. Captured by the incredible @oliviamalone ✨ Keep an eye out for the campaign at your local @Sephora store 💄

“The End Credits”, our first campaign with Women In Film, shines a light on gender disparity amongst the crew of Hollywood’s biggest films. Supported by @womeninfilmla members @evalongoria , @im.angelabassett , @lakebell and @geenadavisorg , this campaign serves as a call to action. We all have a role to play. This #WomensHistoryMonth, take the #Action50 pledge at Action50.org to ensure the next 50 years of the film industry will be more inclusive, accessible and equitable ⭐️ #Oscars #Hollywood #WIF50 #Oscars2024 #WIFOscars Statistics provided by: @reframestamp

[Ai]magination [the team] ———————— #ai #aiart #aicommunity #aiartwork #aiartist #aiartists #aiartistcommunity #aiartiststoninstagram #Midjourney #Midjourneyart #Midjourneyai #Midjourneyartwork #Midjourneygallery #Midjourneycommunity #Midjourneyaiart #Midjourneyartist #Generativeart #aiartists #aivideo #Alart #aianimation #contemporaryartwork #conceptualartist #surrealism #artificial_intelligence #artificialintelligenceart #promptart #runwayml #gen2

Longchamp x Robert Indiana “SPREAD LOVE” Longchamp celebrates LOVE thanks to an icon of modern American art: Robert Indiana. Set against a graphic natural setting of rolling green hills and a clear blue sky, the campaign pays homage to Robert Indiana’s iconic colors. The film carries a theme of circular motion throughout, symbolizing the idea that love can be found everywhere — in ourselves and more powerfully when it can be shared with others ❤️ Available October 31 © Morgan Art Foundation. Licensed by Artestar, New York