Electronic Creatives

After years of serving the touring community through the art of playback engineering, we’re excited to share this next chapter with you. On July 1, 2025, Laura Escudé of @electroniccreatives and AJ Ramirez of @syncronicity.live signed an agreement for the transfer of all touring and playback-related functions and assets from Electronic Creatives to SYNCRONICITY. For 15 years, EC has been executing Laura’s vision of elevating playback and creating opportunities for talented engineers in the touring industry. During this time she has been instrumental in helping playback grow into a recognized field, and EC has helped engineers and artists achieve growth and success. Over the last 8 years, AJ has been a driving force in that vision, helping EC blossom into what it is today. His leadership, passion, and prowess have shaped the company in countless ways. Together, AJ and Laura had the honor of supporting incredible artists throughout the years, from Ariana Grande to Kendrick Lamar to American Idol. Now with SYNCRONICITY, the legacy continues with artists like Tyla, Daniel Caesar, Victoria Monét, Teddy Swims, Addison Rae, Big Sean, Conan Gray, Dominic Fike, and more. We want to take a moment to express our deep gratitude to the artists and teams who have trusted us, the engineers, and the community that has supported us. None of this would be possible without you. Electronic Creatives will continue on as a brand, focusing on MASTERTRACK, music, technology and artist-related educational content, and will refer all tour and gear-related needs to the SYNCRONICITY team. From both of us, thank you for being part of this story. We couldn’t be more excited for what’s ahead and can’t wait to keep serving in new ways. Please follow @syncronicity.live and direct all playback inquiries to [email protected], and keep an eye on this space for updates. All the best, Laura & AJ

We’re grateful here at EC to have worked with all of these amazing artists in 2024! 🤩 As a small team with an amazing, tightly-knit network of musicians, engineers, and artists, we’re honored to go on the road making the magic happen from stage to studio all around the world! Onward and upward! Happy new year everyone. 💫 #playback #livesound #abletonlive #musicaldirector #playbackengineer #audioengineers #backlinetech

MASTERTRACK WINTER PLAYBACK SUMMIT 2025 Attendees came from four different continents to converge in LA for a jam packed weekend of all things playback, music direction, show programming, and more. We are always honored for folks to dedicate their time to learning from us here at EC - the playback industry is a secretive space and part of our mission is to reduce gatekeeping and encourage those who are willing to invest in themselves to jump on this path! Attendees heard from EC playback engineers themselves, guest musical directors (MDs), had a workshop at Ableton HQ, got their hands dirty with real touring rigs, gear from @uaudio , and so much more! Interested in being notified about the next one? Send a message or fill out the application form on our site 🤓

When you’re tucked away beneath the stage and space is limited, Oakboard Mini serves as the perfect MIDI controller to handle navigation of your set list. 🎯 This clip features musician and playback engineer Tristan Mitchell (@tristan.awdio )! Tristan just recently finished a run with @fallinginreverse in Australia (via @electroniccreatives ), and used Oakboard Mini throughout it all. 💪 We’ve been longtime friends with the folks over at EC and are stoked that their engineers are utilizing Oakboard Mini. They’re the best in the biz for playback engineering staffing services! #oakboardmini #oakboardmini2 #oaktoneinuse #musicaldirector #oaktone #proplayback #midicontroller #stagetoolsforstorytellers #playbackengineer

Electronic Creatives is continuing to service the needs of artists all over the world! 🌎🌍🌏 Pictured here is EC engineer @garretthazen ’s playback station on @laurenevemayberry ’s Vicious Creature Tour! Garrett just wrapped up a wonderful journey around the UK, utilizing his sharp engineering skills to help put on a brilliant live show. ✨ Need a pro engineer or roadworthy rig for an upcoming tour? 💌 Get in touch or send us a DM! #playbackengineer #playbacktech #musictech #ableton #abletonlive #musicaldirector #musicdirector

When the crew is crewin’

We put the “work” in “digital audio networking” 🤓

Quick look at some BTS for the latest @thekills show, with playback and stage MIDI duties handled by @lucabatemarco and with @virgoxnemesis offering additional support at rehearsals. More shows coming this summer! Anyone planning on catching one of the tour dates across US and Europe?

Can’t believe it’s already been a few weeks since #mastertrack! The event was once again a great success - we had attendees come from four different continents to converge for a weekend of total immersion into all things playback, music direction, show programming, and more. Special shout out to @uaudio for sponsoring with two interfaces for giveaway, and a third Apollo x16D with Dante capability for us to demo! Two lucky attendees were grinning all the way home with their new devices. Special shout out to our guest MDs @krispooley and @miguelgandelman for dropping major knowledge bombs on the attendees and leaving us all inspired. And a call out to @ableton and @musicalguest for hosting us at Ableton Spaces in Pasadena for a Push 3 workshop and for speaking at the event as a past attendee! A big thanks to @thebeehive_la for hosting us with their incredible facilities in Van Nuys, CA. More shares from the weekend on the way!

Gig season is upon us. Don’t get caught programming the show on the flight to the gig! Our Ableton Live template for playback is the key to fast and efficient programming of stems, autotune, and more. Grab it from the link in bio!

Universal Audio @uaudio is our sponsor once again for MASTERTRACK LIVE SUMMIT ✨ (our live LA playback event happening in just a few weeks!) Universal Audio has been kind enough to give us TWO Apollo units to give away at the event! 👀 Thank you UA! We’ve been using Universal Audio’s amazing devices for years. And they have been (and continue to be!) a crucial centerpiece of many of our rigs. At our upcoming LA playback event, MASTERTRACK LIVE SUMMIT, we’ll be diving deep into all sorts of playback rigs with in-person walkthroughs and rig dissections. This is knowledge you can’t get in music school or from YouTube! Learning how world-class playback rigs work directly from the industry professionals who run them is a one-of-a-kind experience, only available at MASTERTRACK LIVE SUMMIT ✨ Applications are open and spots are filling! See you there? 📆 January 17-19, 2025 📍 LA #playbackengineer #abletonlive #livesoundengineer #backlinetech #fohengineer #monitorengineer #drummers

We’re humbled to have built or rented rigs for all of these amazing artists in 2024. 🙏 As a small team with an amazing, tightly-knit network of musicians, engineers, and artists, we’re honored to go on the road making the magic happen not just with playback, but rig construction and audio/MIDI system design too! 🛠️ Need a rig for your 2025 shows? Playback, autotune, MIDI — for rental or purchase — get in touch! Happy new year everyone. 💫 #playback #livesound #abletonlive #musicaldirector #playbackengineer #audioengineers #backlinetech