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Edmond Luu 刘嘉豪

@eddluu

Paris Creative director @pieces.uniques Movie director represented by @obvious.tv
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@pieces.uniques x @psg Taking over Tokyo. A new chapter with Paris Saint-Germain. Available online and at @icicestparis La Maison in Tokyo. Directed by @eddluu DOP @alex_bartholo__dop Model: @correct_order Styling: @nfarnaus Production: @obruza @yuko0306 Colorist: @gabrielcolorist FX: @chromafresh
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12 days ago
@psg x @pieces.uniques uniforms & capsule. This is exactly where I come alive, in projects that fuse culture with the very essence of Pièces Uniques. Deeply grateful to my Tokyo community, and to my friends and family, for breathing life into this vision. @icicestparis @faballegre @dudeknows
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12 days ago
Peace be with you. @pieces.uniques
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1 month ago
Every chapter of @pieces.uniques opens a new cultural reflection. We shot at the Plaza of the Kanagawa Institute of Technology, designed by Junya Ishigami an architectural space where light, concrete and silence create a unique atmosphere. A place that perfectly echoes the minimalist aesthetic of Pièces Uniques. During this journey, I met @johnny_daigo and his friends, who carry the spirit of rockabilly culture with them. It felt both deep and fun to mix the world of Pièces Uniques with their energy and attitude. This project is also meaningful because the film was directed by my close friend @ciesay . We had been waiting for the right moment and the right project. Thank you @obvious.tv @obruza @aroundmax @yuko0306
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2 months ago
‘THE WANDERER’ A FILM DIRECTED BY @ciesay for @pieces.uniques SS26 ‘ROCK, PAPER, SCISSOR’ Art director @eddluu Produced by @obvious.tv Producer : @aroundmax , @indiademange Service production : @obruza Producer : @yuko0306 Starring @johnny_daigo and his dancers Director of Photography : @petterjensendop Stylist : @02kohei Production Manager : @atsushi8018 Production Assistant : Loic garnier 1st AC : @sugi__990 . 2nd AC : @iam_ki_39 DM @satoru0613f HMU @hamadahideaki Steadicam : @kashiwa_steadi_trinity Gaffer: @jun_gaffer fer Post Production house : @royalpost75 Post Producer : @lisbou_ Editor : @yago.huntlaudi Edit House: @cabinedeit Colorist : @jasoncoloursit Color House: @electric_theatre_collective
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2 months ago
An ode to my Chinese roots. A tribute to my culture. @psg & @pieces.uniques is a collaboration goes beyond clothing. It tells a story, mine, ours. I’m proud to have been able to shine a light on precioud talents, proud to have turned an identity we were sometimes asked to erase into something that is celebrated today. We were taught to blend in, to stay quiet. Today, I want to represent. It is part of culture. It shapes it. It moves it forward. Little by little, things are changing. Thank you @faballegre for being the bridge — the mediator of the richness of our Parisian culture.
@icicestparis @_emmanuelcherki_ @guillaumesalmon @gregstorie Special thanks to: @newhoakhoan , @parislionsport , @dudeknows & his son Sacha, @pierreflpn , @nwzaoui , @arthurpuii , @llb.lebeau , @c_nouh , @ademlvn , @yj.diary , @djily.kamara , @mathieu.zhg , @merromerro9 , @mathiaszivanovic , @ambrerambaud , @obvious.tv , @ad_odh , @marionvio , @external.audio , @kcivmusic , @adel_blmri , @dagrel___ , @paubel.pm , @fredericmagalhaes_ , @rafael_muniesa , @joris.navarrolpz , oswaldharm, @juliegft , @gabrielcolorist .
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2 months ago
@psg x @pieces.uniques present ‘The Guardian’s Rising’ — A Lunar New Year Campaign. 
On the occasion of Lunar New Year, Paris Saint-Germain & Pièces Uniques share an intimate story. Designer @eddluu guides us back to the quiet beginnings, in the 13th arrondissement, the place that shaped his earliest memories and first dreams. More than a collaboration, this moment is about culture & identity. About honoring where you come from while stepping into who you are becoming. @icicestparis Starring @dudeknows ’ son Sacha, @parislionsport , family & friends. Directed by @eddluu DOP: @mathiaszivanovic Assist director: @ambrerambaud Produced by @obvious.tv 
Producer: @ad_odh 
Line Producer: @marionvio 
Production Assistant: @noos75zz Music&SD: @external.audio , @kcivmusic 
Commentators: @adel_blmri , @dagrel___ 
Camera & Light Assistants : @paubel.pm , @fredericmagalhaes_ 
Steadycam: @rafael_muniesa Set designer: @joris.navarrolpz assisted by Clara Navarro Lopez, @dzviga Sound Engineer: @oswaldharm Edit: @juliegft 
Color Grader: @gabrielcolorist 
Post Producer: @lisbouh_ 
Post Production house: @royalpost75 Thanks to: @dudeknows , Restaurant @newhoakhoan , Dancers from @parislionsport , @ardhizm & @nike , Nada (@studiokremlin ), Héni (@rvzparis )  Special Thanks to: @faballegre @_emmanuelcherki_  @_guillaumesalmon_
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2 months ago
@psg x @pieces.uniques | 17/02/26 Directed by @eddluu Production: @obvious.tv @ad_odh DOP: @mathiaszivanovic Sound design: @external.audio @kcivmusic Colorist: @gabrielcolorist
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3 months ago
@pieces.uniques Introducing a meaningful collection to me. I’m returning from a one-month journey to China, to my family’s village, in search of a clearer understanding of my origins. ‘RED ORIGIN’ is a tribute to the Hongbang tailors & my French savoir fair, it reflects a dialogue between two worlds: Eastern sensitivity and Western rigor, tradition and modernity. Through strong color explosions, precise construction, and contemporary geometric forms, signatures of Pièces Uniques, the collection embodies this encounter. ´RED ORIGIN’ speaks of acceptance and balance, where two origins no longer oppose each other, but strengthen one another to form a single, powerful language. ARTISTIC DIRECTION: @eddluu STYLING: @nfarnaus Assit: @leonard.fassetta @stella.fnds HAIRSTYLIST: @ye.digg MUA: @lou.boidin MODELS : @kazuki_0625k  @correct_order  @owen_fence PRODUCTION : @cabinet_____studio  @pierreflpn THE PIECES UNIQUES STUDIO: ATELIER MANAGER: @nwzaoui KNITTING ATELIER: @reneerubino @louiseterradot @yj.diary COUTURE ATELIER: @undercouvert @clement.pironnet @uncanny.ibmh @felicie.lgd @lemouellea @dylan.mtro
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3 months ago
The journey
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4 months ago
After 22 years, I returned to my country, to my village. I visited my great-grandfather’s house. The walls and ceilings were still covered with prints of birds, flowers & fish telling the story of our family. This journey helped me understand feelings I had carried for a long time. It connected where I come from to who I am becoming. What moved me most was seeing a culture that is proud of itself, growing quietly, becoming even more beautiful. China didn’t give me answers. It took away the need to look for them elsewhere.
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4 months ago
I move forward, I learn, I create. I meet talented minds, I watch things grow, I refine my vision. Real success is loving the process.
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5 months ago