Precision in every frame.
Power in every detail.
Behind the scenes of the ALPINE A526 visual build — where engineering meets cinematic motion.
From suspension dynamics to aerodynamic flow, this piece was all about capturing the energy beneath the surface.
Built and rendered in Cinema4D
Cover by @seanbulldesign
#cgi #fórmula1
Super Bowl Sunday x NASCAR 🏁
Excited to share a breakdown of the CG shots we contributed to for this NASCAR commercial.
Our work focused on building out cinematic environments, developing high-speed vehicle animation, and crafting lighting that matched the intensity and atmosphere of race day. A lot of attention went into scale, motion, reflections, and the overall energy of each shot to help seamlessly blend the CG with the live-action elements.
Always rewarding to be part of projects where every frame needs to feel fast, grounded, and visually impactful — especially on a stage as big as the Super Bowl.
Huge shoutout to the entire production team that brought the full spot to life.
Credits in the comments.
#unrealengine #nascar
There’s a lot of noise right now about “AI slop,” but tools don’t replace taste, intention, or craft. They amplify them. Every frame here still needed direction, decisions, and a clear vision.
AI didn’t make this for us. It helped us make something we couldn’t have done as fast — or explored as freely — without it.
The future isn’t AI vs artists. It’s artists who know how to use what’s evolving.
Livery Design and Helmet Design @_w1echuz
Environment Design and Build @who.oti@amiroseinh@matt.visualz
AI design and direction Studio @mvgellan@grzwrld
Sound design @un.studios
