STONER
The name isn’t an accident.
Growing up, my parents would smoke and then immediately light incense to cover it up. I didn’t know it then. Later in life I realized they were trying to cover up the smell of weed.
That combination of smoke and something trying to be something else. I never forgot it.
I made it into a fragrance. I made it beautiful.
This one is for them.
#LelandFrancis #StonerEDP #NaturalFragrance #420 #420day FounderStory CleanBeauty BotanicalPerfume
Happy 2nd Birthday to Mr. Leo DiCatrio 🐟
To my sweet blue-eyed son. Destroyer of tissues. Amateur Gardner. Guardian of the snack cabinet. Watcher of baths. Eater of minnows. Protector of Lily. Sleeper in luxury boxes only.
Two years of tiny paws and enormous drama.
109 was the first fragrance I ever made for Leland Francis. The number belonged to my grandmother. Rural Route mailbox 109, just outside Elk City, Oklahoma.
Her father was Leland Francis.
Her house smelled like tomato vines fresh from the garden. Chocolate chip cookies. The dirt road after rain. Roses she grew along the side of the house and brought inside in coffee cans.
I made 109 to find my way back to that house.
— Dillon
His name was Leland Francis Towns.
He was a farmer in Washita County, Oklahoma. He built things with care and never cut corners.
He never knew what skincare was.
I named my brand after him anyway.
#LelandFrancis #FounderStory #BrandOrigin #NaturalFragrance #BotanicalPerfume
