Huawei Mate 70
Time to dust off my IG with new work!
I had another amazing opportunity last year to work on the launch film for the Huawei flagship Mate 70 phone at @futuredeluxe
It was a nice change of pace to be back working on a product film. The backplate was such a challenging task to light, especially with its intricate waving detail.
Designed, Directed and Produced by FutureDeluxe
Client: Huawei
Creative Director: Dave Webster
Executive Producer: Andy Hopkinson
Production Director: Helen Randall
Producer: Gustavo Ferolla
Design & Animation: Nick Bauer, Stevie Rees, Taishi Yagyu, Duy Do Le, Adem Elahel, Florian Juri, Ewan Davidson
Sound: Echoic Audio
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#huawei #bettertogether #huaweimate70 #designinnovation #luxurydesign #productlaunch #techdesign #art #product #motiondesign #artdirection #sidefx #houdini #cgi #redshift #futuredeluxe
Prada Paradoxe Virtual Flower
Early last year, I had a great opportunity to bring this flower to life alongside other talents at @futuredeluxe LDN.
This was a fun yet challenging task. Unlike other CGI flowers I’ve created—which were usually built procedurally from scratch and based on real flowers—this one was an existing sculpture later used in 3D printing and, as far as I know, a hybrid from several different flowers.
It was refreshing to work “backward” and build a rig for this one, with multiple sepal layers and complex, scarf-like petals.
Designed, Directed and Produced by FutureDeluxe
Client: Prada
Agency: McCann Paris
Post Production: Craft
Executive Creative Director: Will Mercer
Creative Director: Dave Webster
Modelling: Alex Whyles
Texture / Shading: Lukas Schmek
Designers: Duy Do Le, Nick Bauer, Karmo Jarv, Tom O’Reilly, Martin Salfity
Global Head of Production: Caleigh Illerbrun
Production Director: Helen Randall
Senior Producer: Alexia Guenon des Mesnards
Producer: Gustavo Ferolla
EP: Luke Youngman, Mike Bell
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#pradabeauty #prada #neverthesamealwaysmyself #pradaparadoxe #pradafragrances #design #animation #motion #flower #art #fragrance #product #motiondesign #artdirection #sidefx #houdini #flower #poppy #cgi #redshift #futuredeluxe
R&D for DKNY project with @_reference 🎈
➡️ Swipe for the final video and more goodies
This project consisted of a series of FOOH videos featuring the new DKNY heart logo in a balloon shape.
We explored various ways the balloon could look and how we could construct the logo as a balloon. I primarily worked on the spots for NYC, Berlin, and Milan. I had a great time building different setups to inflate, deflate, and transform the shapes. I learned so much about topology and vellum during this project. Thank you guys again for this amazing opportunity! @cdandrea_@incogneido and @joshua_taylor_earley for the SFX in the final video
#sidefx #houdini #redshift #FOOH #DKNY #Heart #motion #cg #3D #balloon #vellum #cloth #simulation
It was an absolute pleasure to work with the incredible and talented people at @futuredeluxe Sydney for Techcombank Private.
The main theme is to tell the story using Tứ quý (Trees/Flowers of the Four Seasons): Tùng (pine), Cúc (chrysanthemum), Trúc (bamboo), Mai (plum, apricot).
I had the chance to work on the Bamboo and Chrysanthemum, Apricot flower. Swipe for close-ups, wireframes and process shots ➡️🎋🎍
This project holds an extra special place in my heart, as it deeply reflects my culture and heritage. It's incredibly fulfilling to have the chance to work on and interpret this traditional idea in a modern context.
Big thanks to @a_m_lawrence for having me on this, and @preorder.jpg for helping me finalize the film. Sorry for not being able to tag all the team members as I don’t have all their accounts 😢
Design. Directed and Produced by @futuredeluxe
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#motion #motiondesign #motiongraphics #design #art #technology #artoftheday #digitalart #digitalartist #experiment #createthefuture #futuredeluxe #cg #cgi #graphic #graphicart #future #futureart #botanicalart #houdini #sidefx #redshift #creative #3d #animation #virtual #digital #bamboo
Alternative version for the rose 🥀
I initially wanted to add more detail and imperfections, but the project decided to go with cleaner, studio-perfect looking petals in the end.
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#flower #botanicalart #rose #naturelovers #houdini #sidefx #redshift #motion #motiondesign #creative #cgi #3d #animation #virtual #digital #digital_art #motiongraphics #3dart #graphic #surreal #stylish #future #mdcommunity #motionmood #motionprocess #designinspiration #render #xuxoe #mgcollective
Another one from the series of four films for Tiffany that I worked on with the amazing team at @_reference last year. For this, I handled the rose shots and the blackcurrant asset. The rose is such a classic flower and tricky to get right with its soft, fringy petals and the way it twirls when opening. I actually spent more time on this one than on all the other assets combined.
The blackcurrant was built in Houdini, using an L system for the stem and an RBD sim to separate the overlapping fruits.
Full credit bellow:
Creative Production: @_reference
CDs: @cdandrea_@lucas_lefler@semjondoenhoff
Agency Partner: @generalideaagency
Management: @incogneido@alexhagney
CGI: @dgrbox@mandystoller@joonhee_c
Sound + Direction: @joshua_taylor_earley
#cgi #tiffany #tiffanyandco #RoseGold #EaudeParfum #EDP #RGI #motiondesign #artdirection #sidefx #houdini #flower #Bluerose #rose #Blackcurrant #cgi #redshift
Peony 🌼🌺
Swipe for close-ups, wireframes and process shots ➡️
This is another entry for my CGI flower series, now with a completely revamped setup. This evolution is the result of a year of continuous learning and adapting. Throughout the year, I had the opportunity to work with numerous different flowers and plants, each presenting unique traits and challenges. The initial system I developed earlier this year quickly proved insufficient for many types. The new setup aims to realistically increase the number of petals (without blowing up Houdini), while also reducing the "time-reversal" feel when the flower blooms. This makes the petals appear to "unfold" rather than "bloom". 2023 is truly a year of flower simulations.
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#flower #botanicalart #peony #naturelovers #houdini #sidefx #redshift #motion #motiondesign #creative #cgi #3d #animation #virtual #digital #digital_art #motiongraphics #3dart #graphic #surreal #stylish #future #mdcommunity #motionmood #motionprocess #designinspiration #render #xuxoe #mgcollective
Earlier this year, folks from @_reference reached out to me for some flower assets for Tiffany - their new line of Perfume. It was great timing because I could put my flower R&D to good use.
Here are some of the assets I developed for the final film, along with some lookdev and work-in-progress (WIP) shots as well. Thank you so much for this opportunity @cdandrea_@alexhagney . Full credit bellow:
Creative Production: @_reference
CDs: @cdandrea_@lucas_lefler@semjondoenhoff
Agency Partner: @generalideaagency
Management: @alexhagney
CGI: @joonhee_c@dgrbox@mandystoller
Sound + Direction: @joshua_taylor_earley
#cgi #tiffany #tiffanyandco #motiondesign #artdirection #sidefx #houdini #flower #orange #patchouli #cgi #redshift