The Patrick brand traces the history of sports and sportswear. Of playing, championing and enduring. A brand prevalent during iconic moments throughout the years. A brand with true heritage. And a story that continues to be written.
Creating the All Routes Lead to the Terraces campaign is a chance for me and Katie to tell all of those stories. The intricacies, the journeys, the moments, the memories, the highs, lows, the connections, the passion, and ultimately, the love.
When creative is rooted in truth, everything else flows.
It’s an honour to continue our work with Patrick. We’re enjoying playing in the archives, discovering the connections that lie therein and contributing to the next chapter - theirs and our own.
Thank you to the whole team involved. Your input into this project made it what it is.
@patrickuk1892@emmanattrassdaniels@percydean@connornewall@georgeosbornee@creative_by_clara@matildahardwick@_caroline_menkes_mua@therealfakeiggysmalls@lucybentall@aiden_power
& Niall.
Went a little interstellar on this one 🚀
We worked with this a brand last year to help establish them in a very crowded market. This creative was for their AW24 look book and features their Thermacore jacket but each background/set changed to reflect the use of the product within it. Manchester skyline even made an appearance, so will definitely have to share that one at some point.
Art directed and shot by me ✨
Produced by @emmanattrassdaniels
Model @justinefrainsanchez@jadoremodelsagency
Styled @letpatt
Grooming @meglindowmua (sorry its the balaclava shot meg)
Styling assistant @tillyhardwiick
Shot @un.titledstudio
Brand @robbie.ashton@altryn.official@creme_creative
#photographer #creative #interstellar #cgi #artdirection #graphicdesign
ARCHIVE PROJECT 082124 @atsg.golf // Campaign and graphic toolkit created by myself and @emmanattrassdaniels ✨had particular fun making those animations ⛳️
#photographer #graphicdesigners #artdirectors #visuals #sportscampaign #creativework