NEW WORK - It takes a (Maebe) Village
I was recently asked to work on the launch of The Maebe Village - a two-day immersive brand takeover across three venues on Leinster Terrace, created to bring the
@maebestore community into the brand’s physical world.
To celebrate the launch I designed a 40-page magazine created specifically for the event. The publication acted as both a collectible takeaway and an editorial extension of the brand, immersing guests further into the Maebe world. This was supported by event collateral such as illustrated maps and bespoke wine labels to ensure a cohesive visual identity across the event.
Special thanks to everyone at
@quartz.london for getting me involved on this amazing project - it was an absolute joy to work with
@sophie.pisano @emmafarrrellcox @claireholley_ and the team on this - a mini vogue reunion!