Bruce Vansteenwinkel

cadaques with the girls

LOTS of olives

proving miranda wrong

IT'S OUT! It’s been such a privilege to work on this beautiful project, alongside so many talented people. MEET KANAL: Introducing the visual identity and programmation for @kanal.centrepompidou (/kanal.centrepompidou/): a 40,000 square meter factory of futures, connecting art to the public. The most ambitious cultural project of this decade in Brussels. An open, living identity for a museum of multitudes – shaped by flow and overflow, movement and exchange. Designed to circulate culture beyond its walls and into the city. Branding developed by @base_design (/base_design/) in close collaboration with KANAL, with cultural partners including @kioskradio (/kioskradio/) and @digizik (/digizik/). Learn more at the link in bio. Credits: Dimitri Jeurissen @dimitrijeurissen (/dimitrijeurissen/) Thomas Leon Bruce Vansteenwinkel Brucevansteenwinkel (/brucevansteenwinkel/) Lola Philippart @lolaphilippart (/lolaphilippart/) Manon Bails @manon.bails (/manon.bails/) Delphine Volkaert @delphinevlk (/delphinevlk/) Thomas Byttebier @thomasbyttebier (/thomasbyttebier/) Lina Bee Gillis @linabeegillis (/linabeegillis/) Jens Demarest @jensdmr (/jensdmr/) Jana Katanic @janakatanic (/janakatanic/) Joey Kissen @joeykissen (/joeykissen/) Kanal @kanal.centrepompidou (/kanal.centrepompidou/) Kanal Architecture @kanal.architecture (/kanal.architecture/) Kiosk Radio @kiosk.radio (/kiosk.radio/) Digizik @digizik (/digizik/) Arthur Dubois @arthurdelaforet (/arthurdelaforet/) Charlotte Rohde @charlotte__rohde (/charlotte__rohde/) Alberto Serna Minsky @minskyagency (/minskyagency/) Vica Pacheco @la_vica_ (/la_vica_/)

an overview

From playful UI glitches to small parodies and open-armed call-to-actions, this campaign is our way of holding the door wide open. Made at @base_design together with the La Monnaie team. What a dream to build this with such a brilliant, generous team. The season ahead is beautiful. Go see it. Credits:  Aurore Lechien @aurore_lechien Manon Bails @manon.bails Jens Demarest @jensdmr Jack Farrazijn @faraojackob Thierry Brunfaut @thierrybrunfaut Lena Huijgen @lenahujgen Clair Bravo @bravo.clair Kayin Luys @kayin.luys Vincent Dankaerts @vincent_dankaerts Delphine Platteeuw (brochure design) Pieter Baert Pieter Claes pieclaes Lydia Desloover @lydia_dujardin_desloover Helena Conzuelo @oleuznoc Pierre Stubbe Eline Hadermann @hadermanneline Thomas Van Deursen

HOW ABOUT OPERA? For 18 seasons, BaseBRU and @lamonnaie.demunt have worked to open opera up. This season, we pushed the idea further: inviting audiences in and bringing opera out. So we turned the lens over. We led a paid open call to cast three photography students – @bravo.clair , @kayin.luys , @vincent_dankaerts – and brought them inside La Monnaie’s production world to capture the craft, the pace, and the people behind it all. A new season, seen through fresh eyes. Credits:  Aurore Lechien @aurore_lechien Manon Bails @manon.bails Jens Demarest @jensdmr Jack Farrazijn @faraojackob Joey Kissen @joeykissen Thierry Brunfaut @thierrybrunfaut Lena Huijgen @lenahujgen Clair Bravo @bravo.clair Kayin Luys @kayin.luys Vincent Dankaerts @vincent_dankaerts Delphine Platteeuw Pieter Baert Pieter Claes pieclaes Lydia Desloover @lydia_dujardin_desloover Helena Conzuelo @oleuznoc Pierre Stubbe Eline Hadermann @hadermanneline Thomas Van Deursen

new decade, same crew

Late to post, but proud to have shared the stage with @aureliadeaz at @usbynightfest . Together we unpacked the state of branding today, where labels become decoration and identity becomes fluid.

Identity crisis. 25.09.25, TooGood Stage. @base_design @usbynightfest

hygge & 200% over budget

Happy to announce Base Design (@base_design ) is coming to UBN! Aurélia de Azambuja (@aureliadeaz ) is a senior designer at Base Brussels known for bringing clarity, conceptual rigor, and a generous dose of curiosity (and laughter) to every project. Originally from Paris, her path from the Mediterranean to New York to Brussels has shaped a design approach that’s both intuitive and deeply strategic. Aurélia leads with vision — guiding teams of writers, illustrators, and art directors to craft brand narratives rich in nuance and meaning. She’s collaborated with culturally rooted and globally recognized clients including Caudalie, Maison Dandoy, Institut Français de la Mode, and Théâtre du Châtelet. Always guided by the belief that design is a tool for change, she challenges herself and her team to think boldly and question often. Bruce Vansteenwinkel (@brucevansteenwinkel ) is a senior designer at Base Brussels whose work blends sharp precision with heart, humor, and a people-first mindset. With a foundation in brand design and a growing interest in scenography and spatial design, Bruce draws on everyday life to shape brand experiences that spark conversation and resonate across identities. Previously at Base New York, he has collaborated with global and cultural names like Apple, HBO Max, Kanal Centre Pompidou, La Monnaie Opera, and Essentiel Antwerp. He also teaches identity design at LUCA School of Arts and coordinates the scenography and spatial design program at Thomas More. Ticket link in bio, secure your spot today! #usbynight #ubn #BaseDesign #BaseDesignBrussels #Brucevansteenwinkel #aureliadeaz #design #festival #antwerp