Shala Jones 💗

@blackpurlmagic

Designed for creatives Bags and accessories thoughtfully made Functional • Quality • Bold
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16.4k
Following
1,271
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36.56%
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Health Rate
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Users Ratio
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Weeks posts
The Alchemy Tote ✨ Fun prints + Starry vinyl = So much FUN 🦄 💗🤩 Debuting at #flockfiberfestival! We’ll be at booth 106, selling magic with @fashionschooldropout 🥳 #projectbag #bagmaker #blackpurlmagic #bagmakersofinstagram
286 40
9 months ago
As promised, the Medium Ass Bag is in the shop and… ITS READY TO SHIP! This is a super limited drop to see how the little sister to the Big Ass Bag does. Please show her some love so we can bring her in our second favoritest color 💜😈 #blackpurlmagic #vinylbags #holographicbags #knittingbags #bagmaker
395 24
6 months ago
✨Boys and Purls…The Shapeshifter🧞‍♀️✨ Melding our signature vinyl material and fun cotton prints has always been a goal. We can now check it off the list! The Shapeshifter will be available at @flockfiberfestival and then online shortly after! 🥳 Special thanks to @charmknitty for countless calls to help bring this bag to life! 💗 #blackpurlmagic #projectbags #bagmakersofinstagram #flockfiberfestival #vinylbags
394 32
9 months ago
This combo!!!! 🍌 + 🩷= 😍 There are a few of these left in the shop and they’re ready to ship! 😮 #blackpurlmagic #linkinbio #projectbags #tpuvinyl
107 1
1 day ago
***RESCHEDULED TO 1 PM EST*** Meet us tomorrow 5/15 for a ready-to-ship update 💗💓 Everything will ship by Tuesday 5/19💗
148 9
3 days ago
📣Vendor Spotlight 🌟Black Purl Magic started in 2018 making handmade stitch markers, which quickly snowballed into me learning to sew bags (proud YouTube University alum here ). 🌟We are proud to say BPM has grown from a passion project into a creative brand with a loyal community of beautiful makers. We’re known for our iconic vinyl bags, witty pins and all things PINK! It’s our goal to always put the FUN in FUNCTIONAL. 🌟If I’m not sewing or designing bags I am usually knitting, reading psychological thrillers, tending to my houseplants or recording content for my YouTube channel, Charm City Ewenicorns. I am also a skilled professional yapper. 🌟When I grow up, I’d like to be rich in craft supplies and free time :) 🧶Meet Shala and her creations at A Woolen Affair. Tickets and details in the linktree! #woolenaffair #hudsonvalleyny #Huttonbrickyards #fiberfestival #projectbags
233 10
6 days ago
mini bewitched boxy + custom tpu vinyl =💓 We’re debuting our new custom “fiber words” vinyl this Friday 5/1 @yarncentrick 💗 #blackpurlmagic #yarncentrick2026 #bagmaker #tpuvinyl
288 17
19 days ago
Golden hour in bag form ✨🧚‍♀️💛 #blackpurlmagic #bagmakers #alchemytote #projectbag
161 8
27 days ago
Welcome back to @blackpurlmagic ! ⁠ ⁠ Black Purl Magic creates fun bags with bright materials, punchy prints and lots of glitter! Shala's bringing all the fiber related merch, pins, notions, apparel and, of course, lots of good vibes! ⁠ ⁠ Don't miss the @charmcityewenicorns meetup hosted by Shala and Heather!⁠ ⁠ 📍 When: 1:30 PM on the patio ⁠ ⁠ 💖 What: Show off your make-a-long projects, tanks, and tees! Finished or not, we just want to celebrate the community we’ve cultivated at an incredible event we know and love! ⁠ ⁠ For more info, visit @charmcityewenicorns . ⁠ ⁠ Tickets are on sale now!⁠ yarncentrick.com⁠ ⁠ Yarncentrick is at The Arc at Market Street⁠ 555 S Market St⁠ Frederick, MD 21701⁠ ⁠May 1, 2026⁠ 9am - 4pm⁠ ⁠ #projectbag #bagmaker #bagmakersofinstagram #yarncentrick2026
110 2
1 month ago
Shala from @blackpurlmagic absolutely brings the JOY and we are so excited she'll be back at Flock this year!!!⁠ ⁠ ⁠ "Black Purl Magic creates thoughtfully designed bags and accessories made with fiber artists in mind, where form meets function and joy is built into every detail. We believe you should be able to sling your projects bags wherever without worry. Alongside our bags we offer enamel pins, resin buttons, stitch markers, bag charms, and sweatshirts that celebrate creativity and self-expression. We’re basically selling glitter, drenched in pink, with a side of bags!"
224 10
1 month ago
Join us for #charmcitytnt Yappy Hour on Saturday. Stitch, chat, show off your WIPs, and win prizes! https://us06web.zoom.us/j/85094755728 (There is a link in our bio as well) #knitting #knittingpodcast #yarn
24 0
1 month ago
Remember the custom banana TPU we shared a few weeks ago? She’s making an appearance at @yarncentrick on May 1st✨✨ Will we see you there? Which bag style would you want to see this in? 🍌✨😍 #blackpurlmagic #tpuvinyl #bagmaker #knitting #crochet
174 8
1 month ago