RETHINK NEW | EVENT & INFLUENCER ACTIVATION
For @fleuril_bnl Belgian launch, BeInfluence brought creators into a fashion brand experience at MoMu Antwerp.
The concept: rethink the way we care for clothes.
Through its Renew Technology, Fleuril helps garments look and feel new for longer connecting laundry with fashion, sustainability and storytelling.
The activation included influencer presence, immersive brand moments, expert insights, live demonstrations, garment customisation and premium social content.
A launch designed to turn product education into emotion, culture and shareable stories.
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( CASA DEL PADEL )
What if padel wasnât that hard to understand?
Together with Decathlon, we turned one of the sportâs biggest barriers with his Spanish jargon into the creative entry point of the campaign.
Through bilingual creator-led content, we decoded key padel terms in a fun, simple and engaging way, making the sport feel more accessible and easier to try.
From âbandejaâ to âvĂboraâ, the idea was simple: make padel speak everyoneâs language.
@decathlonbe đ
with @lepabloandres@henokd_
( CREATIVE REBELS IN THE PRESS )
Over the past months, BeInfluence has been featured in several articles highlighting our vision, our campaigns, and the way we approach influence today.
For us, press is never the end goal.
Building strong ideas, shaping culture, and creating work that leaves a mark is.
Still, being part of the conversation means a lot.
And weâre proud to see BeInfluence getting recognized along the way. đ¤
( A new chapter for Syoss Glaze )
Our BE-NL ambassadors recently gathered at CUE Amsterdam for the Syoss kick-off event.
An evening built to introduce the new Syoss Glaze line, across color, care and styling, in a setting that felt fully on point.
On the Belgian side, 5 creators joined the experience and got the first look at whatâs coming next.
A strong location.â¨The right crowd.â¨A first moment to set the tone.
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đ¸ @ilsoovandijk
( 2 GOLD AWARDS )
â Agency of the Year 2026 â
We thought we were running out of space for trophiesâŚ
Turns out, we found room for two more.
đMost Entrepreneurial Agency
đ Specialist Agency
Not just trophies.
A reflection of what weâre building.
Thanks to all the creative rebels: our team, our clients, and everyone growing with us.
This is just the beginning.
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During the Agency of the Year 2026 Awards, for Thomas Angerer (@tom_agr_ ) and his team, this was more than another moment on stage it confirmed a night of remarkable recognition.
With @be_influence , they took home Gold in Specialist Agency, the category celebrating the agency that stands out through sharp, recognized expertise, generating real business impact and establishing a leadership position in its field.
From expertise to leadership, this is what happens when specialization becomes true market impact.
Because being a specialist isnât just about mastering a craft, itâs about setting the benchmark, driving results, and leading your field forward. â¨
Silver in the category went to @fantastic.agency , while Bronze was awarded to @mentionbox_agency
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( LAST WORK FOR ASICS FRANCE )
For @asics_sportstyle , we didnât want to build just another running campaign.
So instead of using the same old formula, we chose a different pace.
Something slower, more human, more cultural: walking.
Together with @startingwithava and her The Walking Club, we helped turn a brand insight into a real community story.
6 months later, it became:
â nearly 20 pieces of content
â hundreds of thousands of people reached
â product trials, merch, showroom moments, and real connections
A different rhythm.
A clearer point of view.
A campaign that actually felt like ASICS : Sound Mind, Sound Body.
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( SOMETHING JUST DROPPED AT THE OFFICE )
No panic.
No broken ego.
Just a hook.
For @rowenta_belgium we created a campaign around the ROWENTA X-FORCE FLEX 16.60 designed to catch attention first⌠and then show why itâs actually worth buying.
- 33 content pieces.
- 6 creators.
- 320,613 impressions.
- 8.73% ER.
And somewhere along the way, we got influenced too⌠and ended up getting one for the office.
#CreativeRebelsđ¤
adv.
( DOUBLE FINALIST )
Two finalist spots for BeInfluence at the Belgian Agency of the Year Awards.
Weâre proud to be shortlisted for:
đ¤Specialist Agency of the Year
đ¤Most Entrepreneurial Agency of the Year
The only creator marketing agency shortlisted in at least one category.
See you on April 2.
( PROUD OF OUR TALENTS )
The NRJ Creators Night celebrates some of Belgiumâs leading content creators and last night was a proud one for @beintalents by @be_influence .
Big congrats to our winners Esra (@esragram_fit Maurane (@accroauresto ) and Clara (@clara_laureys ) for their well-deserved awards.
We also want to congratulate all the talents who were nominated. Winning is special, but being nominated already says so much about the work, creativity and impact you bring. đ¤
And a big thank you as well to our talent managers, who do an incredible job every day and play a key role in the growth of our BEIN Talents department.
Weâre proud of our talents, proud of our team, and proud of everything thatâs being built together.
A beautiful reminder of why we do what we do.
See you next year @nrjbelgique đ´ââ ď¸
