1 Grand Prix (Outdoor)
1 Silver (Print)
We did it! Thank you @vml_czechia 🙌
We’re incredibly proud and honored to have contributed to this amazing project for #kitkat🍫 , which received these prestigious awards at the Cannes Festival.
#canneslions #grandprix #silverlion
#awardwinning #vml #kitkat #advertisingawards #outdooradvertising #printadvertising #b612studio #cannes2025
We created this animation video together with the creative agency @mcsaatchimilan@mcsaatchieu for the client ENI and @milanocortina2026
The Essential torch, characterized by its minimal design, becomes the central element around which a series of surreal scenes unfold: athletes made of ice performing different Olympic disciplines while moving around the torch.
The project was produced entirely in CGI.
The first step was the study of the characters’ style, searching for the right balance between formal simplification and the visual rendering of ice, while maintaining a clear and readable silhouette even during animation.
A key aspect of the process was also the development of the material, aimed at recreating the transparency and refraction typical of ice while preserving a strong readability of the forms.
Once the design was defined, the characters were rigged for animation and placed within the different scenes built around the torch.
For the product, we used the official 3D models of the torch provided by the client.
A fundamental role was also played by the CGI particle work, used to generate snow and ice fragments lifted by the athletes’ movements, helping to make the scenes more dynamic and immersive.
#cgi #3danimation #vfx #digitalart #motiondesign #milanocortina2026 #olympics #cgiartist #b612studio
Client: @ilviaggiatorgoloso
Agency: @bbdo_it
A little man, representing the personification of "Il Viaggiator Goloso," embarks on a journey through these landscapes to convey to the consumer the authenticity of the flavors he encounters along the way.
Starting from real 3D scans of the products, we recreated these scenes in CGI, then enhanced them using AI upscaling and stock photo, adding more realism.
#ilviaggiatorgoloso #cgi #foodjourney #authenticflavors #creativeprocess #behindthescenes #bbdo #b612studio
We’re excited to have contributed to this project for the launch of the fifth season of Stranger Things by Netflix, in collaboration with @dude_frames
The project involved creating visuals to cover the walls of a dedicated stand at Lucca Comics & Games. One of the walls also featured a real life installation of a giant Vecna.
At B612 Studio, we handled the creation of the CGI scenes for the adjacent walls, working both on client provided models (such as the Demogorgons) and on assets crafted by our team.
#luccacomics #luccacomicsandgames #upside_down #strangerthings5 #serietv #demogorgon
In collaboration with @migranteagency for @abarth , we developed a series of animated scenes inspired by the language of pixel art, designed as backgrounds for the product shots photographed by @maxsarottostudios
The background animations were initially generated using AI, then refined through compositing to achieve a controlled and coherent pixel-art look.
We then recreated the entire scene in Blender, projecting the pixel-art video inside a 3D set—like a real screen placed behind the car.
This approach allowed us to precisely control timing, motion, and framing, delivering both the final animations and a selection of static frames for the campaign.
A hybrid workflow where AI, CGI, and compositing come together to build dynamic yet controlled visuals, always serving the product first.
#pixelart #cgi #3dworkflow #automotive #motiondesign #blender3d #digitalart #creativeprocess #abarth
Ideas take time.
For our first international project, we took over @harrods
We are thrilled to announce Feelosophy, our campaign for @brunellocucinelli_brand — a visionary dream that brings the little Italian village of Solomeo into the shiny heart of London.
We took the griffin, symbol of the borgo and of the brand, and turned it into Philo: the hero of a modern-day legend.
Starting by the launch film crafted by @b612studio and @megadragooo with the music of @guidosmider and the incredible work of our partners at @axielab.design who made this project possible and created the full in-store experience at Harrods from December 1st.
This journey has just begun — follow our griffin and stay tuned.
#Feelosophy #brunellocucinelli #harrods
Agency: @vml_italy
Client: Barilla
This project for the client Barilla, in collaboration with @vml_italy , was entirely created in CGI , from the key visual to the animated video, to celebrate the official partnership with Formula 1.
It was fascinating to turn spaghetti into a racetrack where cars race by at full speed.
#b612studio #cgi #postproduction #barilla #vml #formuła1 #3dart #advertisingagency #cgicampaign #I #creativestudio
Fish can’t speak — but when the ocean needs a voice, the dragons rise.
@thecuddlypetsofkomodo and @b612studio are proud to present the global campaign created for @seashepherd and @sea_shepherd_italia , supporting Ghostnet — the initiative dedicated to removing dangerous abandoned nets from the ocean floor.
Because a sea destroyed by human neglect is scarier than any Halloween costume. Join the fight with @sea_shepherd_italia — link in their bio.
Creative Dragons: @goin_om@lorenzcrespi
Special Guest: Creative Director @aureliano.fontana
Graphic Design: @goin_om
Post-Production: @b612studio
Thanks to: @esally69
#ghostnets #seashepherditalia #savetheocean #oceanconservation #marinelifeprotection #stopghostfishing #protectouroceans #nomoreghostnets #savemarinelife #defendtheocean
Client: @italotreno
Agency: @ddbitaly
In this project for @italotreno , created in collaboration with @ddbitaly , we combined multiple techniques to achieve a striking visual.
Starting from the 3D CAD model of the train provided by the client, we developed the UFO in CGI and built the composited environment, mixing stock images with AI upscaling for enhanced detail and seamless integration.
#b612studio #cgi #compositing #aiupscaling #postproduction #ddb #italotrain #3drendering #visualdesign #advertising
Client: @exporivaschuh
Agency: Max Galli Communication
We are proud to have handled the production for the new campaign of Expo Riva Schuh, the most important international trade fair dedicated to high-volume footwear production.
The entire project was created entirely in CGI — a choice that allowed us to have full control over every visual element, from the modeling of the footwear to the design of the mechanical arms, all the way to the lighting and final composition.
#cgi #postproduzione #3ddesign #footweardesign #exporivaschuh #digitalart #computergraphics #creativestudio #advertising
