Presented at the entrance of Watches & Wonders is our project, The Dial. Me and Huisu Cho @huisu.cho , supported by @pantertourron and @ecal_ch , created a place to meet, wait and have meaningful encounters. Around a central pillar, the benches and tables evokes the structure of a watch dial from above. Welcoming the visitors to step into time and rest for a second, talk for a minute and then go enjoy the fair for hours.
Thank you again Huisu for a fantastic teamwork! Also a great thank you to @blanchemijonnet and @lemoignenicolas !
Read more at:
24heures, https://www.24heures.ch/watches-and-wonders-geneve-attire-la-generation-z-228788659905
Financial Times, /content/287e38d0-adf2-4711-bf26-4c375efd9702
ECAL website: https://ecal.ch/en/feed/events/1878/watches-and-wonders-2026/
Photos: @marvmerkel@watchesandwonders
Golden Mother
Top Notes: Orrisroot, Honeysuckle, Poppy
Middle Notes: Dried Chamomile, Draft Beer
Base Notes: Tonka Bean, Sandalwood, Barley
Warm, nostalgic, and comforting, Golden Mother feels like a soft embrace, radiant, with a touch of vintage glamour. The fragrance evokes memories of sunlit kitchens, laughter-filled gatherings, and the timeless elegance of a bygone era.
The campaign embraces a 60s/70s vintage aesthetic, capturing the fragrance’s warmth and sentimental charm. The poster is a carefully curated collage of nostalgic objects, mimicking the cozy, lived-in feel of a motherly vintage interior.
Lush Olive
Top Notes: Olive Oil, Fig Leaf, Martini
Middle Notes: Brown Sugar, Butter
Base Notes: Hay, Ambrette
A modern green fragrance that is savory yet soft, like the perfect martini. Lush Olive is fresh and sophisticated, blending herbaceous depth with a creamy warmth, reminiscent of a Mediterranean autumn night.
The campaign plays with the whimsical nature of olives and the art of fragrance. Inspired by the way olives are often skewered onto a martini straw, it explores a playful collaboration between the world of cocktails and the unexpected allure of savory notes in perfumery.
Lait De Parfum - Redefining Fragrance
In 2025, everything can be delivered on the spritz of a second. Our world is digitalized, expansive, and allows us to reach beyond the physical. But in the midst of this rapid pace, I wanted to design a way to slow down our rituals and embrace the present moment.
Fragrance is one of the quickest and most distanced steps in our routines, surprising for such an intimate product. I found myself turning to my parfumes for confidence, nostalgia, and as a way to amplify my emotions for any occasion.
After these reflections I decided to design a concept of a fragrance, not eau de parfum, but Lait de Parfum. A more intimate, sensual, and expressive way to wear fragrance. A milky, skincare-infused texture that nourishes the skin, extending the experience of scent due to its properties. Lait de Parfum is applied to pulse points using a delicate pipette, then gently massaged into the skin, allowing the fragrance to meld with your natural warmth for a deeply personal and long-lasting scent experience.
Designed to awaken your senses, encourage self-care, and deepen your connection with yourself.
Conceptual project of January 2025
The Meadow coffee table- unglazed.
Bring your spring garden into your living room! - A wooden structure with handmade stoneware ceramic tiles and 17 small inbuilt vases.
Finished and glazed product coming up! 😊
#interiordesign #coffeetable #sofatable #scandi #flowers #design #spring2024 #decor #homedecor #scandinaviandesign
Arvegods armchair -
I wanted to find a way to honour our favourite fabrics, like this linen fabric that my great grandmother has sown, harvested, spun and woven herself. Included in the chair is a template of how to easily change and apply your own fabric. The wooden frame is made out of wood from Skåne and the seat is made out of recycled cartons and recycled filling.
Photographer: @cshooter.1