Ancient + Brave

Confused about creatine? You’ve probably heard it all. “You need to load it” “It’s only for gym goers” “It works instantly” The truth is far simpler. And far more powerful. Creatine is one of the most extensively researched compounds in nutrition, recognised for its role in supporting physical performance, cellular energy, and cognitive function, with benefits that build over time. While often associated with exercise, creatine’s role extends beyond the gym - particularly when combined with nutrients such as taurine, magnesium, and vitamin D. It plays a fundamental part in energy metabolism, supporting ATP production across the body, including in the brain. This makes creatine relevant not only for muscles, but for energy-demanding processes involved in focus, memory, and mental performance - especially during periods of sustained concentration or fatigue. If you’ve got any questions about creatine, comment CREATINEGUIDE and we’ll send you our Creatine FAQ guide. #Creatine #TrueCreatine #CreatineBenefits

Go behind the scenes at Ancient + Brave with @davinamccall ✨ In a space that’s becoming ever more crowded and harder to navigate, knowing who sits behind the products you trust matters. This new series invites you closer. Davina steps inside our world to explore the people, processes and principles that shape everything we create. From science-backed formulations to local blending and packing, in-house taste testing and a commitment to honest, ethical marketing, this is a transparent look at how we do things differently and why that matters. Watch the full series on YouTube via the link in our bio. #InsideAncientAndBrave #AncientAndBrave #BehindTheScenes

Confused about collagen? As the category has grown, so has the noise. Marine or bovine? Type I, II, III? Added vitamins? If you’ve got any questions on collagen, we’re here to help. Leave your questions below and our Nutrition Team will reply with their insights. You can also COLLAGENGUIDE and we’ll send you our expert guide. Because, collagen’s role has never changed. It simply provides the amino acid building blocks that support the body’s natural collagen production. What matters most is quality and consistency. Hydrolysed collagen peptides, responsibly sourced, clinically validated and taken daily. Because true nourishment rarely needs overcomplicating. #collagen #wellnesssupplements #collagenpeptides #nutritionalwellness #skinhealth

Human Design is a system that maps how your energy is designed to move through the world. 🖤 It draws on four ancient wisdom traditions: Vedic astrology, the I Ching, the Kabbalistic Tree of Life and the chakra system. Each one a profound body of knowledge developed over thousands of years across India, China, Jewish mysticism and the yogic traditions of South Asia. It was synthesised by Ra Uru Hu in 1987 following what he described as a mystical experience, and has since been developed into a detailed framework for understanding energy type, decision-making and purpose. It is one lens, among many, through which to understand yourself. There are five types. Each one has a completely different relationship with energy, rest, strategy and purpose. And most people, when they find theirs, feel something between relief and recognition. Which type are you? Tell us in the comments. #humandesigntype #designtype

Ever had a gut feeling you couldn’t explain? You weren’t imagining it. The likes of Hippocrates, Ayurveda, TCM, Japanese hara practice has placed a centre of intelligence in the belly long before modern science had the language for it. The “feeling” was never just a feeling. It was information. A diverse, well-nourished microbiome is the foundation of that system; shaping your resilience, mood and clarity from the inside out. Swipe to understand the science behind the instinct. #solarpleksusçakra #gutinstinct #gutfeeling #solarplexus

May weather can’t make up its mind and honestly, neither can we. One day it’s Matcha + Collagen over ice and the next it’s a warming Cacao + Collagen. Whatever the weather decides to do your daily ritual does the work regardless. 🖤 #dailyrituals #ancientandbrave #rituals #collagen

Comment COLLAGENMYTHS below and we’ll send you our myth-busting journal, straight to your DMs. Eight of the most persistent collagen myths, addressed. From whether you really need both marine and bovine, to whether heat destroys your supplement, to why the amino acid argument actually makes the case for collagen rather than against it. Comment COLLAGENMYTHS or head to the link in our bio to find out what the science actually says. 🖤 . . . #collagen #collagenmyths #collagenpeptides

Something special is brewing in New York. 🖤 We’ve partnered with @theelknyc to bring you a limited edition Power Duo Coconut Vanilla Latte, made with True Collagen + True Creatine+, crafted to support skin, strength and sustained energy. Find us at The Elk West Village + Nolita from May 14-17. Free samples all weekend, and the first 50 through the door on Saturday take home a tote. Come say hello. ✨ The Elk, West Village + Nolita ✨ May 14-17 #theelk #ancientandbrave

NYC, we’ve landed! ✨ We started day one with a soft opening at @thealtar_nyc , a community health club built around sauna, cold plunge, movement and connection. The perfect space to arrive slowly, reset with intention and settle into the city with Ancient + Brave loaded water in hand. Then, as the sun went down, we gathered something special. Joined by @danajames , @wellness.pharm , @jo_woodhurst_nutrition , @pecstyle and moderated by @madisonlizmiller , our Living Bravely panel got honest about foundational wellness. No noise, no next big thing. Just real talk, practical tools and a reminder that returning to what the body has always needed? That’s the most radical thing a woman can do right now. Day 2, we’re ready for you. 🖤 #livingbravely #foundationalwellness

38,000 women. One start line. 🖤 Last weekend we were on the ground at La Carrera de La Mujer in Madrid for Spain’s largest women-only sporting event. Hydration Station, live wellness session with @marielamd and @fitclubbyelena sampling in every goodie bag. What struck us most wasn’t the sheer scale of it. It was watching women of every age, every pace, every background choose to move together. Not to compete. To feel strong, capable + connected. That’s exactly the spirit this brand was built around. And seeing it reflected back so clearly? That was something. This is wellness for real life. 38.000 mujeres. Una sola línea de salida. 🖤 El fin de semana pasado estuvimos presentes en La Carrera de la Mujer en Madrid, el mayor evento deportivo exclusivamente femenino de España. Estación de hidratación, sesión de bienestar en directo con @marielamd y @fitclubbyelena , muestras gratuitas en cada bolsa de regalo. Lo que más nos impactó no fue la magnitud del evento, sino ver a mujeres de todas las edades, ritmos y orígenes unirse para moverse. No para competir, sino para sentirse fuertes, capaces y conectadas. Ese es precisamente el espíritu que inspira esta marca. ¿Y verlo reflejado con tanta claridad? Fue algo increíble. Esto es bienestar para la vida real. Thank you to @ivandellacecca for the beautiful images of the event.

The sea isn’t just beautiful. It’s neurologically necessary. ✨ Your brain evolved near water. The calm you feel when you swim, float, or simply stand at the shoreline; that isn’t just a feeling. It’s neuroscience. Blue Mind theory, coined by marine biologist Dr. Wallace Nichols in his book - Blue Mind: The Surprising Science That Shows How Being Near, In, On, or Under Water Can Make You Happier, Healthier, More Connected, and Better at What You Do, describes the measurable shift your brain undergoes in the presence of water. Dopamine surges. The vagus nerve activates. The hippocampus regenerates. Cortisol falls. We’ve always been drawn to blue space. Now we know why. 🖤 #bluemind #ocean #seagazing

The author, of the Women Who Run With The Wolves, Clarissa Pinkola Estés, spent years collecting the folk stories and myths that had been quietly telling women the truth about themselves. That they are not fragile. Not ornamental. Not here to be small. Robust. Inventive. Life-giving. Loyal. Roving. That is your nature. Nourish it accordingly. 🖤 #womenwhrunwiththewolves #clarissapinkolaestes #ancientandbrave