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𝗔𝗺𝗺𝗮𝗿 • عَمّار 🛸🌍

@ammar

• Earth Embassy (loading..) 🌱 • Cofounder @YesTheory & @Seek.Discomfort 🧑🏽‍🚀⚡️ • Stories, experiences & spaces that give people hope & belonging 𓂀
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32 today. 16 in Egypt. 16 abroad. Half my life rooted, half in motion. Grateful for every moment and every soul I’ve crossed paths with. 💫 I closed this year with a solo trip I’ve dreamt about for a long time: a full life audit, a chance to reconnect with home, and with myself…Four nights drifting down the Nile River on @nile.divine from Luxor to Aswan… pure beauty, mystery, and magic. ☥🪄𓂀 Seeing something this intentional and refined, created and executed by Egyptians made me proud in a different way 🇪🇬👌🏽🥹 (couldn’t recommend it more) Round two is already calling. This time, with the people I love. (January 2027, maybe? If that speaks to you—message me) Walking through the temples of Luxor and Aswan reminded me that those structures weren’t just engineered.. they were believed into existence, imagined with a conviction strong enough to outlive their creators and still leave us in awe today. Impossible takes faith.. the kind you hold onto when nothing around you makes sense. This year, I move forward with that same conviction: to create boldly, to believe fully, and to build things that feel impossible (until they’re not).
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18 days ago
Greatest Yes Theory meetup of all time. 250+ people from 25+ countries showing up in a park in Paris at midnight for an undisclosed experience 🤫🕛… and no one saw what came next 🤯 best part is that it was all enabled by 2 people from the community 🙏🏽⚡️ About a week ago, I (Ammar) bought a ticket to an immersive show in Paris I had heard great things about. Right after, I received the DM above. SAY NO MORE. The next morning, I went to meet the creators (@mathiasroelandt & @david_roelandt ), and I was blown away by their vision and the story of how they brought it all to life. They quit their jobs, invested everything they had, and taught themselves 3D software (and a lot more) from scratch to make their dream real for the world to experience. The result: @prodigy__12 (please enjoy a small snippet of the show in this carousel) To think this came from two dreamers who built a small team around a vision and went all in—with nothing stopping them— left me super inspired. And the show? It left everyone walking out of that blue box completely mind blown 🟦🤯 The show is going to Brussels 🇧🇪 next and I will absolutely travel there again in June to see it one more time.. I hope you go check it out too if you can. 👌🏽 Should we do another midnight meetup there? Comment if you’d come.
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22 days ago
This rock in Zimbabwe shouldn’t be standing like this. It looks like it could fall at any moment… yet it doesn’t. At a time when the world feels heavier than ever, I keep thinking about that. Existence itself seems to be a series of impossible balances somehow still holding together. Delusional optimism might be the most courageous position we can take right now…just the stubborn belief that despite everything, humanity can still find its balance. After all, every better world that has ever existed, first had to be believed into existence. 🛡️🌍⚡️
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2 months ago
Hello everyone, Ammar here. Last year, I spent months collaborating with @rockwellprincely and @notwoways to design the first ever @seek.discomfort shoe. Our goal was simple: create the most empowering shoe ever made. A reminder, with every step, to embody your future self and go after the life you dream about. This is a limited first run. If it speaks to you, you can get yours now at SeekDiscomfort.com What color should we do next? #WalkAsYourFutureSelf
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2 months ago
⚡️🌍 I’m chasing one of my biggest dreams in life with everything I’ve got and I can feel it awakening every part of who I am — Will share more in the coming weeks & months. Thank you, God! الحمد لله 2026 energy captured by @myguysteven 📸
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3 months ago
January: Sinai🇪🇬 —> Dubai🇦🇪 —> LA🇺🇸 —> DC🇺🇸 —> NYC🇺🇸 —> London🇬🇧 —> Paris🇫🇷 —> Doha🇶🇦
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3 months ago
Honored to be invited back to @match4hope 2026 — unbelievable hospitality in a beautiful city … so many creators & football legends coming together for a great cause. 19.5 million dollars raised so far for @educationaboveall_eaa to improve access to quality education for disadvantaged and out-of-school children around the world. ⚡️🌍 Tune into the game today for some great fun. @qlife_com
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3 months ago
Written decades ago. Feels like a live report. The revolution lives. The revolution continues. المجد للشهداء
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3 months ago
10 years ago Yes Theory was just a seed. A wild dream 4 friends had brewed up, none of us with any filmmaking experience, winging it from the start. The only thing we had was blind optimism, friendship and a relentless drive to keep creating until it works out. We burnt all our ships, left other great opportunities behind and disappointed many people close to us. Little did we know just 2 years later our little channel would grow by millions of subscribers and this wild dream would become reality. Now, 10 years later, we are soon approaching 10 million subscribers with communities around the world and strangers become friends in almost 100 countries. And the craziest part, it would never have happened WITHOUT YOU!! If there’s any lesson to take from this, it’s that believing in yourself even when barely anybody else does is the first step into changing your life. Don’t let people tell you what you can and cannot do, and then work harder than you ever have to prove yourself right. God only knows where we’ll be in another 10 years, but what we do know today is that we’re still hungry for more adventure, more connections and more dreaming 🌟 We feel blessed to still get to do this today and cannot express our gratitude enough for you being here and supporting us on keeping Yes Theory thriving 🕺🫶
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3 months ago
One of the most meaningful moments of my life.. الحمد لله 🤲🏽🥹
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4 months ago
8 years of knowing @willsmith and he never misses a chance to make dreams come true. Grateful that his adventurous spirit to explore the world and its beauty didn’t stop with him hanging upside down underneath a helicopter over the Grand Canyon 😂🚁 He’s now gone from the North Pole to the South Pole to share Earth’s most spectacular experiences and locations. If you love Yes Theory then you’ll absolutely love “Pole To Pole” on Disney+ and Hulu.
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4 months ago
this is my story & I shared it to the people that inspired me.. 🥹❤️ @yestheory #love #kind
32.6k 560
4 months ago