New work!
Excited to share the new Sonic Logo for the UK’s biggest cashback platform, TopCashback UK.
@uncharted_studio_ reached out to me to help create the brand’s first Sonic Logo as part of their new platform. The logo is built around the syllable rhythm of ”Top-Cash-Back”, crafted to capture the brand’s uplift and dopamine-driven energy.
Huge THANKS to Uncharted and the entire team for the trust and collaboration. This was genuinely a JOY of a project! I’ll definitely miss our creative sessions and hope we can collaborate again soon!
#sonicbranding #audiologo #sounddesign
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The Tokyo Tapes 東京テープ Short Film デコトラ
Proud to have worked with @swimclubworld on their artistic short film “The Tokyo Tapes”. The project has been ongoing for years, but is finally out of the bag! Working on an artistic and aesthetic-driven movie has been a unique experience. One aspect is that it’s more about the vibe and less focused on storytelling. We aimed to make it feel like you want to be in this ”world” more than just smashing cool sounds on it. Silence, tension and careful pacing were key, and it was both fun and rewarding to figure out where to create space and balance. Thank you so much guys for letting me in on this awesome project!
Dir: @swimclubworld
DoP: @lionel.dp
Score: @dj_different
Sound: Martin Åberg
Edit: Anton Norén
Assistant: @yungmunck
Color: @swimclubcolor
#fyp #sounddesign #cinematic #sfx #protoolshd #audioengineer
Work for Adidas x Stadium.
Sound & Music.
Client:
@adidas@stadium_jointhemovement
Activation manager: Emma Pilotti Krantz
Stadium: Ellinor Nordman
Production company: @theiam
Director: @martinroeckhansen
Producer: Fredrik Bjelke
DOP: @studiomarcushansen
Talent: Tresor Amichia & Ellen Berg
Stylist: @ymalean
Styling ass: Zoe Riley
Make-up: Sanna Riley
Gaffer: Per Olsson
Best boy gaffer: David Boström
DIT: Maria Aida Quinonez
LED: Eventljus Stockholm
Edit: @alexander_peri
Grade: @martinsteinberg
Music & Sound: Martin Åberg @meltmusic
Online: Martin Olsson
Sonic Identity for @lakareutangranser (MSF Sweden).
Brand music and Sonic Logo.
Agency: @newnormalsthlm
This work was inspired by the dedicated workers of MSF, who go into challenging environments without hesitation. I tried to capture that spirit by crafting a soundscape and melody that begins with sorrow but ultimately resolves into hope. Some of the sounds and instruments are intentionally mixed with distortion and clipping. Symbolizing how, like the MSF workers, sounds that cross boundaries transform into something extraordinary.
Big thanks to Carl (Melt Music) Marcin (New Normal) Isak (MSF Sweden)
Joel Blanco Berg for their invaluable support.