Join us for a community trail run just outside Haarlem on the 16th May, hosted by Another Morning & 4T2. We’ll take you out of the city and onto the trails for a relaxed 8km or 15km run through one of the area’s most beautiful natural spots: Zuid Kennemerland. We’ll have Another Morning apparel and 4T2 shoes for you to check out, coffee from Rum Baba at the start and a cold drink from FITTR waiting for you at the end. All levels welcome, this is about moving, connecting and starting the day right.
Sign up for free via the link in the bio!
we’re going back on the road. meet the team, try the shoes, make running ugly. here’s a quick heads up on where we’re going.
more info following soon. stay tuned. ✊🏻👊🏻🤟🏻🫰🏻
4T2 will not be remembered for its great triple carbon plated shoes. it will also not be remembered for its glossy marketing campaigns or stone cold shiny flagship stores. (wow, this pitch starts really inspiring)
we’ll be remembered for radically changing the relationship between a brand and its audience. we’ll be remembered for taking risk, doing the unexpected, for servicing and closely connecting with our audience; runners around the globe.
one element of why 4T2 is so different, is the simple opportunity we provide to co-own the company. yes, you can be an investor in 4T2. next to supporting our growth, you’ll be able to purchase products at 25% discount (for you and friends). so you can show off and get people excited for what we do.
dm yr email address for inquiries, hugs, j. ✊🫶🤙🤟✌️
42 hours in berlin. our tradition is that we do roadtrips and squeeze in as much as possible. sam story again. funny enough, driving the vw ebus to berlin from amsterdam is a challenge on its own (continuous charging stress).
but we made it and arrived in our pied à terre in neuköln on friday night, went straight to eat vietnamese (no party) and sleep. saturday out early to meat our friends at FML, set up tent and shoes, meet with our lovely friends and made new ones on this mad relay format by george, who btw has sooo much passion for running... everyone in berlin knows george. 🫶
saturday afternoon was clearly split by ‘photoshoot’ and ‘run through berlin’. founder ‘jay’ old legs got destroyed by nic’s desire to run the whole city. team photoshoot tradtionally kept moving around too.
you would expect saturday night to be easy going but no way, we were going to meet the baker’s dozen collective at the local italian. yes, had a beer on the bridge too.
sunday morning early, setting up shop at the tempelhof entrance and we welcomed those who were into pastries, coffee, running and baguettes. just had to run 3x7=21k to get full access. we all did and we had fun, talks, tried shoes, ate a lot, drank a lot and all got the medal.
we absolutely loved this concept which is kind of the ultimate social run while still making miles. tom’s the mastermind behind it all.
thanks all involved organising this and big hugs to everyone joining in! we’ll be back.
#berlin#runningcommunity#runningshoe#running#roadrunning
Hi. It's me and these are excerpts from my spring running diary. I'm not a runner, I'm embarrassed to call myself one and I don't devote much attention or passion to it. But I have to do something to keep from going crazy. I've tried some shit and so far this is the best legal way. Life is ugly, all around is ugly and uncomfortable, but the worse the better.
You can find it on @4t2.run website in section "stories". Perhaps someday there will be a couple more words from me, unless I break my legs first and forget about sports like a bad dream.
BAKER’S DOZEN BERLIN
Community • Endorphins • Baguettes
So thrilled to have been able to take the Companio Baker’s Dozen to Berlin last weekend
We all met early at @islacoffeeberlin for coffees and of course the bakers shared stories from each of our bakeries 😄
@albatrossberlin brought the pastries and baguettes on one of their fleet of cargobikes, several trips as there were many of them!!
Led by @tomreynoldswriter on a beautiful sunny morning, the runners did a half marathon of 3 laps around tempelhofer feld.
No time targets, a pace that everyone could enjoy, every lap met with pastries and coffee.
The finishers medal; a baguette tied with shoe laces from @4t2.run ! (which some already finished half of it before getting it home 🫣)
A cracking day!
Thank you to all the wonderful people who helped organise the event and everyone who joined the run
@Albatross & @companio Bakes
@islacoffee & @allpress Brews
@4t2 Shoes & Say-yes spirit @peter_j_duran Elite host
📷
@biancadallenogare@meso.palate
baker’s dozen berlin.
a sunny sonntag saw the baker’s dozen head to europe.
pastry-paced. no gels. no rush.
just three slow-tempo laps of tempelhofer feld to earn ourselves a finisher’s baguette.
half-marathon, full heart.
thanks to everyone who helped bring a little pocket of manchester to das feld for the weekend.
@albatrossberlin & @companiobakery bakes
@islacoffeeberlin & @allpressespresso brews
@4t2.run shoes & say-yes spirit
@peter_j_duran elite host
we came back to berlin to meet up with the crew from @flatmountainliving , some of our lovely friends and even investors... and so we ran around the block in a little relay race, which wasn’t a race. but it still was for some. lovely @dipped.in.silver lead the sessions and couldn’t get enough of pushing people to their max so.... he ended up having the teams do a tie-your-shoes-relay-race at the very end. thank you so much for joining us everyone, we love you, we love berlin we love everyone from everywhere. peace we’re going to bed for a big one tomorrow....
#running#berlin#runningcommunity#runningshoe#shoedesign
weekday runs aren’t easy. they get squeezed. they’re always messy. and it felt better than your strava stats show. weekdays are a balance of your many priorities. essential. minimal and perfectly designed. geometry redefined to serve natural foot motion.
#runningshoe#running#shoedesign#roadrunning#runningcommunity
the idea behind ‘get lost.’ as a trail running shoe was really all about the opposite of racing the trails; getting lost out there.
what does that mean for the specs of the products? is getting lost different than getting to the finish line asap?
of course. and that is why get lost is our all-round trail workhorse. with 6mm drop and the best vibram outsoles (replaceable) they are the best buddies to explore the trails.
and yes, they’ll do well on your 100 miler too.
#getlost#trailrunning#running#runningcommunity#shoedesign
