For Good Measure

@4gm_studio

Independent design studio based in Brooklyn working with nice people & good companies
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2,832
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Weeks posts
Homescreen is live — and it looks powerful. Huge thanks to @4gm_studio for crafting the visual identity of ATypI 2026 Stanford — Homescreen: Design for Belonging. Bold, precise, and conceptually sharp, the identity captures the tension between interface and humanity at the heart of this year’s theme. Proud to see it shaping the conference experience. #ATypI2026 #Homescreen #Typography #DesignForBelonging #VisualIdentity
143 1
3 months ago
👋 Hellooo it’s us again. This time we’re in search of a talented freelance motion designer (2D/After Effects) to join us ASAP on a couple projects. Remote 🆗! Pls send your reels/portfolios at the email above.
155 7
7 months ago
New case study for @drinklunar dropping later this week. In the meantime check out these product renders 🍋💦 #humanmade
73 4
1 year ago
Big congratulations to @lunaxshadows for announcing the vinyl release of her new album ‘Bathwater’ Happy to have helped with animation and rendering of all of the limited edition 2xLPs and materials. You can preorder both red and white versions now!
53 1
1 year ago
New @mantis.hands artwork for ‘I’m So’ — the consolidated project of all previously released singles along with new remixes. Artwork created with our phones using LiDAR scans of his head 💆🏻. Available to listen now on all streaming platforms!
34 0
2 years ago
Hello friends👋 Presenting our long overdue 4GM Motion Reel. Excited to share this curation of motion & animation projects from the past few years that we’re happy to have been a part of!
153 11
2 years ago
Meet Sean Danz and Kevin Chao, the founding pair of independent Brooklyn-based design studio For Good Measure (@4gm_studio ). Long-term pals, the duo have grown side by side – from high school to business owners – with their robust foundational connection equipping them to navigate any tempest. Renowned for their intentionally less-than-polished approach, For Good Measure’s creative ventures are steeped in sincerity, humanity, and wit, mirroring the personalities and passions of their clients. As such, they’ve made significant contributions to their local NYC communities through projects, which they discuss here, such as launching a merch line to uplift Chinatown businesses, contributing to the legendary NYC Asian goods store Pearl River Mart Foods, and branding a film production studio committed to amplifying the voices of underrepresented demographics.⁠ ⁠ Read the interview at:⁠ the-brandidentity.com (link in bio)⁠ ⁠ ———⁠ ⁠ The Brand Identity is an independent graphic design resource with a worldwide reach, showcasing the top 1% of designers, studios, agencies and type foundries to an ever-growing audience. To apply for a feature, visit the relevant link below.⁠ ⁠ Project: https://t-bi.link/project⁠ Typeface: https://t-bi.link/typeface⁠ Interview: https://t-bi.link/interview⁠ ⁠ ———⁠ ⁠ #brandidentity #graphicdesign #design #interview⁠
0 6
2 years ago
Leaning into the future of design
136 4
2 years ago
Always so sick to see the brands we build come to life! Ending Lunar New Year strong with @chop_suey_club Dragonpalooza party 🐲 🧧
56 2
2 years ago
Last year we worked with the homie @mantis.hands on artwork for the 8 tracks on “I’m So” released throughout 2023. Here’s 1/2 of the covers after a fun shoot and dozens of sketches yassified word art. Peep all 8 tracks on all streaming services! Team: @4gm_studio @aphamphotos @7point1ft
38 3
2 years ago
“Guernica_v2” 👀 First result of our Twitch stream series recreating classic art in VR. Process video recap soon on our YouTube 😤
78 2
2 years ago
🀄️ @chop_suey_club identity pt. 2! Full case study now live, link in bio
64 1
2 years ago