Yael Staav

I'm home again.... but much of my heart is still in Iqaluit. Thank you Sartaj for this beautiful photo you took of us last Friday after a long day shooting when the sky decided to show us who is boss. North of North... WOW.

Honoured to be joining the Gerety Awards 2026 Executive Jury. (Not to mention so very much looking forward to meeting so many leading creative voices from around the world) Submit your work now at GeretyAwards.com

🧩 #Throwback to a game-changing moment in beauty and advertising: Dove: Evolution Released in August 2006, this viral campaign shook up the beauty industry and kicked off a global conversation about real beauty. Proudly made in Canada. Shoutout to the brilliant team behind it: Art Director: Tim Piper Director: @yaelstaav Copywriter: Mike Kirkland Producers: Brenda Surminski & Jennifer Walker Photographer: Gabor Jurina Creative Directors: Janet Kestin & Nancy Vonk Agency: @ogilvycanada Client: @dove #JigsawCasting #DoveEvolution #RealBeauty #CanadianAdvertising #Ogilvy #ThrowbackCampaign #BeautyStandards #ViralAd #TBT #WomenInAdvertising #BehindTheScenes

Without saying too much or showing anything at all...I just wanted to let you know that SisterS Season 2 is coming for you. Finally wrapped and couldn't have survived the last few months of driving to and fro from Hamilton without the amazing people I found myself surrounded with. That Day 1 slate was AGES ago @Samgoldie and that final beer was too quick. 6 eps staring @Suzistanley and Sarah Goldberg and the very best of talent surrounding them. See you soon...

I'm delighted to announce I’ll be serving as an Awarding Juror for the Lions at Cannes Lions 2025. I can’t wait to bring my voice to the Jury room to assess the groundbreaking creativity that will set the creative benchmark for another year. This is your moment to have your work recognised on the global stage and make history. Missed the Awards deadline? No need to worry. The Awards team is on hand to help you finish your submission. Get in touch at [email protected] and they’ll make it happen. So excited to join my fellow jurors and friends in Cannes. #CannesLions2025

Sometimes it's hard to live up to the mug. theme of the summer. Had the most fun showing life how it really feels these days. Couldn't have done it without the trust and collaboration of the team at 180 @180us_ (@natalieparish81 , Mike Bokman & Jason Rappaport) and and my most fierce and talented local crew here in Toronto. #1 Mom @drinkorgain Production Company: furlined @furlinedproductions Service Company: Merchant EP: Ian Webb @enwebb , Farrah Khaled @farrahkhal , Hayley Taylor @haymtay HOP: Colin Walker @colinwwalker Producer: Andrew Graham @farmhand_ag 1st AD: Bruno Louza 2nd AD: Khadijah Cartland PM: Alan Kuipers Coordinator: Kyle Sanderson @kylesandersdp Location Scout: Matt Cassils @massils Location MGR: Allen Beach DOP: Kris Bonnell @kristoferbonnell 1st AC: Marc Pierce 2nd AC: Jacques Branch Video: Brendan Bresnahan, Miles Bresnahan DIT: Johan Arthurs Script Supervisor: Suzanne Link 
 Gaffer: Neil Munro @fridaypics 2nd Electric: Dave Grabowski Electric: Anthony Lau, Keegan Garland, Matt Digirolamo Package Driver: Steve Couto Key Grip: Burke Goldstein 2nd Grip: Spencer LeMan Grip: Robert Barton Taylor, Cephas Benson, Cody Le Febour Production Designer: Christie Greyerbiehl @christie.greyerbiehl.design Prop Buyer: Hilary Jenset @hiljenset Assistant Buyer: Leah Ostry Prop Master: Liam Russell @l.p.russell Props Assistant: LGraham Pyper Set Dresser: Mili Stewart, Justine McGrath, Natasha Ponce, Abby Shapiro, Natalie Calabretta, Zuzanna Cacowska, Sid D’Souza, Brent Geobey Stylist: Kate Day @katedaystyle Wardrobe Assist: Wellington Warner @wellingtonwarner , Alexandra Busgang @alexandrabusgang Hair and Makeup: Cathyann Cuthbert @cathyann20 HMU Assist: Heather Fox Casting Manager: Powerhouse Casting @powerhouse_casting Agency: 180 @180us_ Editorial: Arcade Edit @arcade_edit Editor: Laura Sanford

the super talented @jackson.yeung took the most beautiful photos of @mayabankovic and our amazing crew this last week. (not pictured: the equally beautiful but uninvited 12 cm of snow that also decided to join us half way through the scene) @merchant.hq

Hi pals. tonight at 9pm tune in to watch one of my favourite episodes (106) of One More Time on CBC. @dg_hagey and the incredible crew made it look so good and the cast expertly handled all the ridiculousness... one of my fave weeks of the summer was spent locked up @ OMT for this one.

Very excited to get with all of you and talk CRAFT at the Marketing Awards. Thank you for the invitation to jump in @strategymagazine . All submissions are due this Friday the 19th.

☺️ yes, I was in an Etsy commercial! For those of you who know me well, you know I spent lockdown with my grandmother. She’s an angel now, and that period of time with her changed my life forever. When I got the audition for the Etsy spot, I nearly cried tears of joy reading the script: a young woman moving into her grandmother’s house to reflect the time many of us had to move to survive the pandemic. It was such a joy to relive, and acting alongside the illustrious Evangelina Martinez never really felt like acting at all ❤️ @ystaav & becker1166 - you were all absolute LEGENDS to work with, and making this “indie film” in Mexico City with you was a total dream 🩵 PS Evangelina swatting my hand away from the popcorn was not staged…😁

So happy to share the third single from Hayden's "Are We Good" released April 5th 2023 on Arts & Crafts. A flurry of many many hands on deck and in sand. Featuring (in order): Steve Buscemi, Hayden, Feist and Matt Berninger Director: Yael Staav Producer: Cindy Becker Director of Photography: Jon Staav Production Designer: Christie Greyerbiehl Props: Hannah Estes and Fi Campbell Hair and MU: Charlotte Ostergren-Young Drone: Joah Bowie Editor: Hayden Desser, Yael Staav and Ross Birchall / SAINTS EDITORIAL Colour: Sam Ziaie / TRAFIK Flame artist - Alyssa Schmidt / DARLING Production Company: FURLINED

Surrounded by so many talented people on this show it is bananas - plain and simple. Thank you @dgctalent for the nom and congrats to all the other crazy talented nominees