We're here at #CES2023! Come join us at our suite in the Aria to learn how Xandr and @msftadvertising can help your business reach your most valuable audiences through our collective audience intelligence, technology, and data-driven platforms for advertising.
New year, new suite! Join Xandr and @msftadvertising at #CES2023 from January 5-8th. Reach out to your proper lead to learn more about our shared vision, collective audience intelligence, technology and data-driven platforms for advertising. See you there.
Check out our latest case study to learn how @accuweather used Xandr’s Native Assembly to bring incremental native demand to their inventory – no page code edits necessary!
We welcome back an old friend for this final episode of #TheProgrammaticLife, Harvin Gupta Head of Commercial Partnerships at Scope3. In a powerful end to the season, the discussion turns towards the rise of the ethical consumer, the impact of digital ad land on the world around us and how we can each contribute to a long-lasting, sustainable world. #TPL #technology #future #environment #adtech
In our next episode of #TheProgrammaticLife, we discuss the concept of choice, from dating to watching TV, we are constantly choosing but has this led to decision making fatigue? We are joined by Alexandra Ong, Senior Data Strategy Manager, Advanced Ads at @wbd , to find out how much choice is too much? #adtech #TPL
DSP, SSP, CPM, CPC, PMP, CPV…HUH? It’s no secret that the programmatic world is complex, but we’re on a mission to simplify it, with the help of this week's guest speaker Paul Gibbons, VP CTV Strategy at Publica. Listen in our link in bio.
The Xandr Invest Challenge 2022 wouldn’t have been possible without the team members who participated at Xandr. We went global, and found great results from Japan to Europe to the West Coast!
How are curated marketplaces developing and what is next? Hear from Amina Begum, Joel Williamson and Samantha Medina in our next episode of Global Perspectives on what’s next in this space. #curation #globalperspectives #adtech
Full episode in our bio.
Have you been to an ad tech trade show? With the return of in person events this year, we're joined by Lauren Ogundeko, Chief Comms Design Officer at @Initiative to talk through what industry events are really like.
#TheProgrammaticLife #technology #diversity #adtech #marketing
On this weeks' episode, we are joined by Asahi Europe & International's Head of Media Touchpoints,Ross Sergeant. The group discuss the effectiveness of advertising today among all the changes which meant that Amina was able to touch on her favourite topic of conversation...privacy! #programmatic #advertising #privacy #business
Link in bio for episode 2!
