WWF UK

To mark Sir David Attenborough's 100th birthday, we come together to celebrate a man who has dedicated his life to championing our natural world. 🌍 Happy birthday, Sir David, from all of us. Thank you to Morgan Freeman, Dame Judi Dench, Geri Halliwell‑Horner, Asa Butterfield, Sam Heughan, Liz Bonnin, Iwan Rheon, Miranda Richardson, Nadeem Perera and Cel Spellman.

Swipe for some positive news this Endangered Species Day! ☀ Mountain gorillas, giant pandas, black rhinos & tigers are all on the IUCN Red List. But thanks to conservation efforts (and our wonderful supporters), they’re making a comeback. 🐯 There are estimated to be around 5,500 wild tigers globally. This number represents a remarkable increase since tigers numbers reached a record low of as few as 3,200 in 2010. 🦍 Thanks to over 30 years of support from IGCP, partner organisations, and local communities, mountain gorilla numbers have steadily increased, leading the IUCN to reclassify their status from ‘Critically Endangered’ to ‘Endangered’ in 2018. 🦏 Black rhinos in Africa have shown promising signs of recovery. In late 2023, Kenya’s black rhino population surpassed 1,000 — a remarkable comeback from fewer than 400 in the 1980s. By December 2024, the number had risen to 1059. 🐼 The iconic giant panda’s status improved, moving from ‘Endangered’ to ‘Vulnerable’ in 2016. For over 50 years, WWF has been working with governments to protect giant pandas and their habitat by restoring wildlife corridors to connect isolated populations of pandas and working with local communities to promote sustainable livelihoods and reduce impact on forests.

2025 wildlife wins! From the deep ocean to mountain peaks, 2025 has brought huge conservation victories. Nepal revealed 397 snow leopards in its first consolidated national estimate — a major milestone for this elusive big cat. The High Seas Treaty finally reached enough ratifications to come into force, unlocking global protection for ocean life. After Kenya’s black rhinos surpassed 1,000 individuals, in 2025 new training for rhino monitors is boosting protection on the ground. Green sea turtles bounced back so strongly, they moved from “endangered” to “least concern.” In India’s Achanakmar Tiger Reserve, tiger numbers doubled since 2018, with prey species rising too! 🌱🐅🐢❄️🌊

This Endangered Species Day, we’re highlighting some of the species recently shifting on the @IUCNred_list . 🐈 Iberian lynx are no longer listed as Endangered due to conservation efforts – they were downlisted to Vulnerable in 2024. 🦭Bearded seals, alongside other Arctic seals, were uplisted to ‘Near Threatened’ last October. 🐢 Green sea turtles are bouncing back: they moved from ‘Endangered’ to ‘Least concern’ last year. 🐧Emperor penguins were reclassified to ‘Endangered’ earlier this year, due to increasing pressures from a changing climate. 🦬After going extinct in the wild in 1927, European bison were downlisted from ‘Vulnerable’ to ‘Near Threatened’ in 2020 as populations recovered. 🐘Bornean elephants, the world’s smallest elephant, was assessed as ‘Endangered’ when listed in 2024. Conservation efforts can help vulnerable species recover, but new and growing threats can also put wildlife in ever greater danger. A reminder that our work to protect them continues! ❤️

This Mental Health Awareness Week, @samheughan and WWF are highlighting how nature can support our wellbeing, by reflecting on a beautiful spring day on Scotland’s West Coast last year🌿 Spending just 20 minutes in nature can help improve your mood, so we encourage everyone to enjoy it daily - whether that’s listening to birds, gardening, or taking a walk in the park. Even brief moments in nature can have a positive impact. Take some time today to experience the benefits of nature. 💚

Join me underwater at the @nationalmarineaquarium for the @wwf_uk x @oceanconservationtrust Ocean Live lesson Tune into the free livestream at 2pm on the 9th June, ask your questions, and learn all about our ocean habitats. 🥽🌊 Search “WWF Live Lesson” to register and learn more. And you might even hear a shout out for your school - underwater!

Tagged and ready to go! 🐢 WWF and @charlesdarwinuniversity are working together with Garngi Indigenous rangers to monitor and protect declining turtle populations in Arafura Marine Park, Australia. Satellite tagging and drones are used to better understand turtle movements and nesting, while DNA samples help tell us where individual turtles came from. All this data will be used to improve conservation efforts and help bring these at-risk species back from the brink. Just one of a #MillionActsOfHope happening around the world this week!💚

Yellow-throated martens to bless your feed. 💚 These martens are found in a variety of habitats, from forests to mountains. This image was taken in Arunachal Pradesh, India, as part of a camera trap survey by @wwfindia . 📸

Is it you we’re looking for? We’re searching for the perfect person to join our social team. Our next Social Media Executive is a skilled communicator who knows their way around content creation, analytics and community management, and is ready to put those skills into action for our world. This is a job where you can get hands-on and creative with social content, and help shape how we show up online, whether that's by spotting the latest trends or supporting campaigns inspiring people to take action. If you think you’ve got what it takes, we want to hear from you! 💰 £31,394 | Full-time | Hybrid working Check out the link in our bio and click the website's 'current vacancies' button for full details and how to apply!

You’ve reached a nature break, lucky you. ✅

On Sir David Attenborough’s 100th birthday, we celebrate a voice that changed how we see our planet, and why we must protect it. 🌍

As Sir David Attenborough turns 100, Ewan McGregor reflects on the extraordinary influence he’s had on his life and on the way the world sees nature. Thank you, Sir David, for a century of curiosity, compassion and inspiring action for our planet. From all of us.💚 #DavidAttenborough #WWF #WWFUK