WTTC

What an incredible final day in Rome for our 25th Global Summit! 🇮🇹✈️ 🌍 We heard from incredible speakers from across our sector on topics from the impact of major events to the power of innovation and smart collaboration. We revealed that the global Travel & Tourism sector cut emissions intensity as economic prosperity grows We announced the host destination for our 26th Global Summit in.... Malta! 🇲🇹 Catch up on all the sessions from #GSRome, now available to stream on-demand 👆(link in bio) #WTTC #Travel #Tourism

🇮🇹🌍 Day 2 of #GSRome brought together Travel & Tourism's big thinkers as leaders explored everything from innovation to luxury fashion to the future of mobility. Today, the conversation turns to the impact of major events, the importance of responsible travel, and the preservation of cultural heritage. Follow the conversations👆(link in bio) #WTTC #Travel #Tourism | @enit.it | @ministeroturismo

The first-ever World Travel & Tourism Council Leadership Cruise has concluded in Egypt - marking a historic milestone for global Travel & Tourism 🌍 Held aboard Crystal Serenity during transit through the Suez Canal, the three-day programme brought together Former Presidents, Ministers, CEOs, investors, and international policymakers at a defining moment for the sector. Hosted by the Egyptian Government and sponsored by the Antonio Lefebvre Foundation, Coral Travel Group, Crystal Cruises, and Abercrombie & Kent, the event became a powerful platform for global leadership, resilience, and coordinated recovery. 🇪🇬 Egypt was placed firmly at the centre of the global conversation - spotlighting the country’s continued rise as a leading destination and its long-term tourism vision. At a time of heightened geopolitical uncertainty, the WTTC Leadership Cruise sent a strong global signal: the Middle East remains open, resilient, and central to the future of Travel & Tourism. Across discussions on connectivity, seamless travel, workforce challenges, destination stewardship, and long-term growth, one message consistently emerged: Recovery is driven by leadership, collaboration, and trust between governments and the private sector. 🛳️ The transit through the Suez Canal served as a powerful symbol of global connection and resilience - reinforcing the sector’s shared commitment to restoring confidence, strengthening cooperation, and shaping the future of Travel & Tourism. #LeadershipEvent #WTTC #TravelAndTourism

Day 2 of the Leadership Cruise 2026 brought another day of powerful conversations aboard Crystal Serenity, through the Suez Canal. From connectivity and talent to AI, entrepreneurship, and the power of major events. Global leaders from governments and the private sector united around one message - Travel & Tourism is resilient, recovery is accelerating, and the Middle East is open for business. #LeadershipEvent #GlobalImpact #WTTC

🚢Day 1 of the WTTC Leadership Cruise 2026 is over - and the conversations have only just begun. A programme filled with bold leadership perspectives and insightful discussions on recovery, connectivity, and the future of travel. The work continues - accelerating recovery and shaping the future of Travel & Tourism. #WTTC #LeadershipEvent #TourismEconomy

This week, World Travel & Tourism Council hosted its first-ever Leadership Cruise - bringing together over 300 leaders from the public and private sector aboard the Crystal Serenity. 🇪🇬 Egypt was the perfect setting. A nation that has turned resilience into results - with Travel & Tourism contributing USD $34.4bn to GDP and welcoming 19 million visitors in 2025 alone. Globally, the sector now contributes $11.6 trillion to GDP and supports 366 million jobs - one in every nine worldwide. Leadership in action 🌍

Tanzania to Collaborate with Global Tourism Council on Training and Investment. The Permanent Secretary for the Ministry of Natural Resources and Tourism, Dr. Hassan Abbasi, on May 7, 2026, led the Tanzanian delegation at an international forum bringing together global tourism stakeholders under the World Travel & Tourism Council aboard the Crystal Serenity cruise ship sailing from Sokhna Port to Alexandria in Egypt. During the forum, Dr. Abbasi held discussions with the President and Chief Executive Officer of WTTC, Gloria Guevara, former Minister of Tourism of Mexico, alongside the Council’s Vice Chair, Najib Balala, former Minister of Tourism of Kenya. The discussions focused on various areas of cooperation and how the Council could support the advancement of Tanzania’s tourism sector through professional training, technology transfer, and investment promotion. The meeting was also attended by Tanzania’s Ambassador to Egypt, Major General Richard M. Makanzo. @samia_suluhu_hassan @ashatukijaji @crystalcruises @wizara_mambo_ya_nje_tz @tanzania_unforgettable @wizara_ya_utalii @wizarayamaliasilinautalii @unwto

🌍 Food has always been one of the most powerful reasons people travel - and one of the most profound ways we connect with a culture, a community, a place. On World Food Travel Day, WTTC recognises the enormous role culinary tourism plays in our industry. When travellers seek out local food, they invest directly in local economies - from farmers and fishers to restaurants and food artisans. → What’s the food experience that made you fall in love with a destination? @worldfoodtravelassn #CulinaryHeritage #TasteOfPlace #WTTC

On this International Day for Monuments and Sites, @wtandtc stands with @icomosofficial and the global Travel & Tourism community in recognising that preservation is not a luxury. It's a responsibility. 🏛 Which world heritage site is on your list to visit next? Tell us below. #IDMS2026 #WorldHeritageDay #WTTC

🌍 @WTTC President & CEO Gloria Guevara will participate in the International Hospitality Investment Forum (@ihif_emea ) 2026. Gloria Guevara Manzo, President & CEO of the World Travel & Tourism Council @wtandtc , will join the session: “Hospitality Powered Growth: How can Public, Private and People truly collaborate?” She will share the stage with Federico J. González, CEO of @radissonhotels Group, to discuss how stronger collaboration between governments, businesses and communities can unlock investment, drive sustainable growth and strengthen the future of the global hospitality and Travel & Tourism sector. 📍 IHIF EMEA 2026 | Berlin, Germany | 23–25 March 2026 #IHIFEMEA26 #Hospitality #TravelTourism #WTTC

This International Women’s Day, we celebrate the incredible women who power the global Travel & Tourism sector. 🌍✈️ Despite facing disproportionate job losses during the pandemic, women continue to be at the heart of the industry’s recovery and growth. Today, Travel & Tourism remains a vital source of opportunity and livelihood for millions of women worldwide. In 2024 alone, the sector directly employed 52 million women, rising to 126 million jobs when including indirect and induced impacts—representing 9.3% of total global female employment. Women make up nearly 40% of the Travel & Tourism workforce, with even higher representation in many regions. In Europe, women account for 47% of the sector’s workforce, while in Central and South America the share reaches 47.7%, exceeding the proportion of women employed across the wider economy in those regions. The hospitality industry is particularly significant, with 49% of jobs held by women in 2024. These roles span every corner of the sector—from hospitality and aviation to tour operations, destination management, and entrepreneurship. While progress continues, the data also highlights that barriers remain in lower-income economies, where women’s participation in Travel & Tourism is still significantly lower. Addressing these gaps will be key to unlocking the sector’s full potential. By supporting women’s employment, Travel & Tourism contributes directly to the UN Sustainable Development Goals, including Gender Equality (Goal 5), Decent Work and Economic Growth (Goal 8), and Reduced Inequalities (Goal 10). Today we celebrate the women shaping the future of travel—welcoming the world, strengthening communities, and driving inclusive growth across the globe. #InternationalWomensDay #IWD2026 #WomenInTourism #TravelAndTourism

🌍 On International Tourist Guide Day, we celebrate the professionals who bring destinations to life. Tourist guides are cultural connectors, translating local heritage, history, and traditions for travellers from every corner of the globe. Beyond storytelling, guides play a vital role in sustainable tourism, supporting local economies, safeguarding cultural landmarks, and creating immersive experiences that make destinations truly memorable. In today’s globally connected tourism landscape, their work strengthens cross-cultural understanding, promotes responsible travel, and builds destination resilience. Celebrating them reminds us that people-driven tourism is just as vital as infrastructure or promotion, and that every meaningful visitor experience begins with these ambassadors of culture. As the voice of the private and public sectors in global tourism, the @World Travel & Tourism Council (@wtandtc ) recognizes that talent is the backbone of our industry. Investing in talent acquisition, professional development, and long-term retention is essential to boosting tourism growth, improving service excellence, and ensuring the sector’s continued resilience. Supporting and elevating professionals like tourist guides is not only about recognition: it is about strengthening the future of global travel. @wftga_official_ #InternationalTouristGuideDay #GlobalTourism #CulturalAmbassadors #SustainableTourism #TourismResilience #WTTC