The Working Assembly

@workingassembly

TWA is a branding and creative agency making work that works. Accepting new projects [email protected]
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Weeks posts
Bish isn’t a one-time product. It’s positioned as a daily practice, supporting every phase of your cycle with consistent nourishment and ease. We translated that into a digital experience that feels immersive and intuitive. Clear, confident, and designed to make hormone health feel accessible, engaging, and part of everyday life.
91 2
22 days ago
A bar designed for real life needed packaging that shows up the same way. Each Bish bar delivers protein, fiber, adaptogens, and 20+ vitamins and minerals, but it’s built to feel like a treat, not a task. The packaging leans into saturated color, oversized typography, and tactile graphics that feel indulgent, expressive, and impossible to ignore on shelf.
134 9
22 days ago
Built around the reality that hormones shape everything from energy to mood, the brand moves beyond protein-first thinking into something more holistic, nutrient-dense, and daily. We created an identity that matches that shift. Bold, expressive, and rooted in cultural reference rather than clinical convention.
118 2
22 days ago
From a dynamic design system to a voice rooted in joy and purpose, we brought their gut-first philosophy to life, because joy starts from within.
754 10
26 days ago
We built a lively visual and verbal identity that blends bright energy with a playful, slightly mischievous tone every dog owner can relate to. The result? A bold, purpose-driven brand that turns heads on the shelf and brings Get Joy’s heartfelt mission to life.
107 3
26 days ago
A Joyful Rebrand From the Inside Out. Get Joy is on a mission to bring more joyful moments to dogs and their humans with radically better, gut-forward dog food. We translated their passion into a brand identity that could truly stand out in a crowded aisle.
344 5
26 days ago
Desert Kid Coffee is designed as a gathering place for the Coachella Valley. From the chocolate mountains to purple sunsets and iconic roadside landmarks, every detail pulls from the region to create something unmistakably local. More than a café, it’s a space to unplug, connect and tap into the creative energy of the desert.
413 10
1 month ago
Two kids (and a design team) walk into a (coffee) bar. Desert Kid Coffee, founded by childhood friends Katie Reed and Joseph Eccles, is rooted in a shared history and a return home, built to create a coffee experience as distinctive as where they grew up.
745 18
1 month ago
A first look at Desert Kid Coffee, rooted in desert storytelling and crafted to feel like a destination all its own.
375 3
1 month ago
We partnered with Kale to design a digital experience that reframes the brand–consumer relationship, putting users at the center. The platform empowers people to connect with brands on their own terms through flexible, engaging ways to participate and earn rewards. 🔗 Link in bio to view the full case study.
49 0
1 month ago
Kale celebrates real customers, not just influencers. The identity invites every kind of enthusiast to discover new ways to earn rewards for the brands they love, introducing a playful, arcade-inspired system where participation is the ultimate power-up. 🔗 Link in bio to view the full case study.
36 0
1 month ago
Welcome to the world of Kale, where everyday people earn rewards for doing their thing. We brought that world to life through a joyfully gamified identity: Kale coins, power-up arrows, and achievement trophies highlight the many ways to play and win with brands through daily challenges. Green gradients tie the modern arcade aesthetic back to Kale’s name. 🔗 Link in bio to view the full case study.
734 21
1 month ago