Cade London

Oh hi and stuff to people-ish things o.o)/ I trust and hope your organs are functioning properly. . We’ve got another exciting collab to share! This series is based on that feeling you get when something — or someone — is pulling your strings. That, despite your best efforts, it feels like the world is conspiring against you. You resist, you put on a good face, you struggle to make things work the way they should. But all that does is get you further tangled up, until you just collapse under the weight of expectations. And yet, sometimes we need to fall apart to distill the most important parts of our character, so that we can pick ourselves up and thrive anew. . I have to give an immense thank you to Eve for her AMAZING makeup job in drawing all the puppet joints in addition to a beautiful HMU job overall. Her creative spirit and drive bring sets to life, and she’s incredible to work with. I also want to thank Joyce for being a pinch-hitter assist for this shoot. She stepped up at the last minute to help me pull this set together, and it wouldn’t have happened if she hadn’t. A bonus call out to @justinridler as well! Justin has been an incredible mentor who constantly expands my vision of what photography and image making can be, and I can’t thank him enough for his counsel. . This set (again) broke the ceiling of complexity for me, and I can’t express how thankful I am to work with such amazing creatives that inspire me to keep shooting <3 . Title: La Marionette Photography, Direction & Edit: @whatcadefound Talent: @ebony.ash HMUA: @evelouisemakeup Assist: @joyartcez

Greetings again! I have so many things to say about this shoot, but none more important than words of thanks to the extraordinary crew that helped pull this together. This shoot was 11 hours in the making, and everyone gave their best to bring it to life. First and foremost, I have to thank Ebony & Eve. Ebony was a trooper working through hours of flowers being attached, mostly by Eve who also did a literal jaw dropping job on hair and makeup. Having never even met before this shoot, you guys really went all out and I can’t thank you both enough. . I also want to thank Alice and Josh as assistants for this shoot. They both brought a wealth of experience to the shoot along with much needed levity and enthusiasm as our collective fatigue set in. . To date this was the most complex shoot I’ve done, and from the bottom of my heart, I’m immensely grateful to everyone for helping me bring this vision to life. Thank you all! . Title: 未来 の 死者 (Future Dead) Photography, Direction & Edit: @whatcadefound Talent: @ebony.ash HMUA: @evelouisemakeup Assists: @alicenaish | @a.boyandhiscamera

Hi, hello, and greetings fellow creatives o.o)/ Finally, we’re back in the studio – celebrations are in order! In this new season of shooting, I’m keen to focus on experimenting with new techniques and having a bit less control. That means trying out new lighting, locations, and concepts with little idea of how it’ll all turn out. They say an artist’s greatest fear is a blank canvas, and that’s been true for me when “getting it right” was my primary concern. I’m grateful to now have the space to explore and fumble, along with being pleasantly surprised when things go right! This set was built off of a lighting lesson from @lindsayadler_photo focused on additive lighting. When you combine red, green, and blue light in equal proportions, your end product is white light. When a subject blocks one of those colors, however, you end up with the derivative secondary color shadows of cyan, magenta, and yellow. There’s a whole debate about CMY actually being better primary colors than RGB, but I digress. I was lucky to find a willing co-creator in @sarahjv__ . After some initial finagling to get the lighting outputs correct (and wildly missing the in-camera white balance), we started flowing and experimenting with movement, angles, and additional rim lighting. The results are what you see here :) I’m thrilled with how this turned out, but more importantly, this was a big step in helping me get over my reluctance to using multiple gels. Thanks to @lindsayadler_photo for making such a great course, and stay tuned for more o.o)b Photography, Direction & Edit: @whatcadefound Talent & HMUA: @sarahjv__ Assist & BTS: @harrywunhym | @lucas_gordon05

Greetings, fellow human-shaped friends! I hope everyone’s doing well :) I’m genuinely excited to share a series that I’d been sitting on for, like, 3 months waiting to see if we’d get published…and we did! This series is a collection from a shoot with up-and-coming designer @jenniferongstudio . Jennifer’s series, Terraformé, asks and answers the question of what extraterrestrial fashion might look like. Aside from the heat, the whole shoot was fantastic, and I’m incredibly grateful to work with such lovely and talented folks here in Melbourne. Hope folks enjoy the series, and stay warm/cool depending on what hemisphere you’re in!! Designer: Jennifer Ong @jenniferongstudio Photography & Retouching: Cade London @whatcadefound HMUA: Rhianne Jammoul @_glambyrhi_ Talent: Billie Louise Dixon @billielouisedixon & Sarah Vradenburg @sarahjv__ Lighting Assistant: Harry Wunhym @harrywunhym

Terraformé, designed by emerging Australian fashion designer and artist Jennifer Ong, reimagines a series of untouched landscapes of Mars as wearable terrain. Specifically, these are the Polar Dunes, Game Board Dunes, Lyot Crater, Gamboa Crater, Meridiani Planum, Nili Patera and the Frosty 'Dust Devil' dunes, as seen in colour-enhanced satellite images from NASA's Jet Propulsion Laboratory (managed by the California Institute of Technology), and the University of Arizona's Lunar & Planetary Laboratory. These images were originally captured by the HiRISE camera on board NASA’s Mars Reconnaissance Orbiter. The collection translates Martian surface textures into impressionistic garments that preserve the beauty of a planet we may one day alter through interplanetary colonisation. Each piece is a speculative archive, capturing a landscape before it’s changed, much like how landscape painters once documented the aesthetics of Earth’s shifting environments. Combining labor-intensive fabric manipulation on wools and accompanying soft silk and organza pieces, the collection wraps the wearer in warmth, weight, lightness and tactility—these garments made of mostly natural fibres cover the human form, in stark contrast with vast Martian deserts rippling across planetary distances. The result is a series of experimental ready-to-wear pieces that blur the line between fashion, landscape, and art, reflecting our deeply human relationship with the environments we touch, imagine, and transform, and also of our insignificance in relation to the sublimity and vastness of space. Designer: Jennifer Ong @jenniferongstudio Photographer: Cade London @whatcadefound Collection Inspiration: Satellite images from NASA @nasa ,via the NASA Jet Propulsion Laboratory @nasajpl at the California Institute of Technology @caltechedu and the Lunar & Planetary Laboratory @uarizonalpl at the University of Arizona @uarizona HMUA: Rhianne Jammoul @_glambyrhi_ of Elite Makeup Academy @elite_makeup_academy Model 1: Billie Louise Dixon @billielouisedixon Model 2: Sarah Vradenburg @sarahjv__ Lighting Assistant: Harry Wunhym @harrywunhym Words by @misslucykate5

Oh hi, hello, and greetings again o.o)/ I return with yet another post that is long overdue. I’m thrilled to share my Day in the Desert set that I shot with the spectacular Holly Mackenna, and the unbelievably Scottish Andy Cheyne :) I got lucky enough to meet Andy on a photo walk the other month. And, in a warm and welcoming fashion I was wholly unfamiliar with, he invited me to join him for a shoot with Holly. . There was quite a bit of nonsensical nonsensing that we did, with both Andy and I acting as human light stands for one another, but that’s really what it’s all about. As much as I’ve thought about making a career as a photographer, this shoot reminded me that the whole point is to have fun while we create. A photography career is a privilege born out of dogged hustling, all while getting good enough to get lucky, but creating is a necessity. And I’m grateful to get to create with such lovely people :) . Photography & Retouching: @whatcadefound Talent: @hollymackenna Collaborator & Best Human Light Stand: @photo_asc

Hi, hello, greetings all :) Exciting news! I got my first film roll back from development \( o . o)/ and it wasn’t complete $H1t! Don’t get me wrong, there was a good bit of junk on there, but it mostly wasn’t irredeemably underexposed or illegibly blurred, which was my concern given I was hand holding 1/30 sec shutter speeds. Film is definitely not my first visual language. I’m not sure why, but there were far fewer shots from this roll that felt cohesive with my digital camera shots. I don’t hate it, but it definitely doesn’t feel like it completely fits me, even when I edit my digital shots to look more filmic. For these reasons, I’ve hidden these photos behind a lighting study edit I hosted with @joyartcez and @.aparna.sai._ . But who’s to know because nobody reads captions anymore anyway, right? And if you do — DON’T FLAME ME IT’S MY FIRST FILM ROLL ☠️ Many thanks to @filmneverdie for the rush development!! #minoltax700 #fujifilm400 #rokkor50mmf14

Hi, hello, greetings :) It’s starting to really cool down here in Melbourne. For reasons that are unbeknownst to me, apparently insulation is not really a thing in Aussie homes. Fortunately, my cat has basically glued himself to my leg, so I’m effectively walking around with a large purring space heater. Climate aside, I’m excited to present yet another series :) my goal was to shoot something Lacoste-esque with country club sports vibes and a cinematic finish. It’s not my usual style, but I’m actually quite pleased with how it turned out! Many thanks to both Devon and Rahul for assisting and standing in as human light stands at times, and thanks to Jiji for being our model 😎 Photography & Retouching: @whatcadefound Talent: @prejiji Collaborators: @rvelements | @dslarson88

Hi, hello, greetings again! It’s time for part 2 of my “Wow, people are cool in Melbourne” collaboration series! Such title, much prose. This set features the way-too-cool Ethan and Asrin – both lovely people who volunteered to help Bagas, Christina, and me complete our lighting assignments. These shoots were both cases of “F$%* IT WE’RE DOING IT LIVE” problem solving on the fly, but I’m really pleased with how they turned out. Stay tuned for another major shoot I’ve got planned. REEEE! Photography & Retouching: @whatcadefound Talent: @ssbvong | @whosazzie.s Collaborators: @idyllicvisual | @eaudechristina

Greetings all! I’m wildly pleased and excited to release my first in a series of collaborations with the extraordinarily talented folks I’ve met since moving to Melbourne :) This first shoot was with the amazing Kelly Noëlla, exploring unconventional materials and lighting in collaboration with Bagas Putra and Christina Antonia Nazim. Expect a rapid fire of shoots being posted soon! . Photography & Retouching: @whatcadefound Talent: @kelly.ndayisaba Collaborators: @idyllicvisual | @eaudechristina

Well friends, it’s official. After 13 years with the U.S. Fish and Wildlife Service, I’ve decided to try something different and I’m taking some time to give fashion photography a go. To say that the transition feels surreal and jarring would be a gross understatement – I feel less like a fish out of water, and more like a fish that got jettisoned into space on a rocket. . That said, I’ve been trying to take it one day at a time. I’m surrounded by amazing mentors that have been overwhelmingly welcoming and kind, and I’ve put my nose to the grindstone to learn everything I can on lighting and studio prep along with the business of fashion and printing. I’ve also had the privilege of meeting a ton of talented emerging artists, and I’m learning as much studying their work as I have anything else. . I plan to have a lot more to post as I get cranking in the studio, and, once things hopefully settle down, share a bit more on my future plans. Right now, I feel like I’m trying to run a marathon holding my breath. But with a few more months I’m sure I’ll feel a bit more settled and start pacing myself again 😊 . #melbourne #melbournephotographer #oahuhawaii #melbournemodeling #photography #melbournecreativecommunity #oceanphotography #malama

Behold, my very first studio shoot! I love shooting natural light outdoors, but lately I’ve had the itch to try something a bit more controlled. . We went with a bit of an edgier, empowering vibe given the theme of this year’s Women’s History Month – celebrating women who tell our stories. Overall, I love how this set turned out. Lots of fun, lots of hilarious mishaps, but definitely something I want to keep shooting! . Swipe to the end for a sneak peak BTS of a different look from this set 👀