SEPHORA x BURJ KHALIFA
Client: Sephora
Studio: @hymotion.co
Producer: @thisishyatt
Executive Producer: @push.cg
Art Director: @push.cg
2D Motion Designer: @the_art_voltage
3D Motion Designer: @motion.illusion
3D Motion Designer: @airat_shakiyanov
3D Motion Designer: @werlegs
3D Motion Designer: @antipenko.anton
3D Motion Designer: @iamdansong
Houdini Artist: @yury_frolov_design
A 3-minute brand film projected on the tallest building in the world.
The facade of Burj Khalifa became a monumental vertical canvas — driven by Sephora’s bold black-and-white identity and a gift-inspired concept.
A dramatic fabric tear reveal opens like a luxury package, releasing Sephora products across hundreds of meters of LED surface in a synchronized architectural takeover.
A global beauty brand.
An architectural icon.
One monumental moment.
Dynamic Sportswear Product CGI - Motion Design Film
Studio: @hymotion.co
Producer: @thisishyatt
Executive Producer: @push.cg
Art Director: @push.cg
3D Motion Designer: @motion.illusion
3D Motion Designer: @airat_shakiryanov
3D Motion Designer: @werlegs
This project explores a dynamic product-driven narrative built around sportswear and team identity.
The film follows a stylized sports jersey traveling through multiple environments, seamlessly transitioning between locations. As it moves through space, graphic elements, colors, and symbols gradually assemble on the fabric, forming a cohesive team-inspired visual language.
The focus of the piece is motion, rhythm, and material behavior - how fabric reacts to movement, how graphics integrate with the surface, and how product design can be elevated through CGI and motion design.
The project combines 3D animation and live-action integration, with an emphasis on clean transitions, strong silhouettes, and a cinematic sense of scale. Rather than presenting the jersey as a static object, the animation treats it as an evolving visual element shaped by motion and environment.
This approach allows the product to feel energetic, expressive, and visually connected to team spirit, without relying on traditional presentation methods.
XIAOMI TV / X-Series
Client: Xiaomi India
Studio: @hymotion.co
Producer: @thisishyatt
Executive Producer: @push.cg
Art Director: @push.cg
3D Motion Designer: @motion.illusion
3D Motion Designer: @airat_shakiryanov
3D Motion Designer: @werlegs
A moment when scale meets precision.
This film was created for the official presentation of Xiaomi’s new large-screen TV — a showcase designed to fill the room with its presence before the product even appears on stage.
Every motion, reflection, and beam of light was built to convey one simple message: power in every detail.
Millions have seen this presentation, but for us it’s a reminder of how much craft stands behind every “wow” moment on screen.
#motiondesign #CGI #productdesign #cinema4d #redshiftrender #brandlaunch #xiaomi
Porsche 911 GT3 RS. Высокопроизводительный спортивный автомобиль мощностью 386 кВт (525 л.с.), разрешенный для движения по дорогам общего пользования, в полной мере использует преимущества технологий и концепций автоспорта. Суммарная прижимная сила нового Porsche 911 GT3 RS составляет 860 килограммов при скорости 285 км/ч. Основной причиной огромного увеличения прижимной силы является активная аэродинамика Porsche (PAA).
#porschegt3rs #литвин #litvin #kixx
