Can creators on a small screen convince you to see a movie on a 79-foot one? 👀
We partnered with @IMAX to engage a curated lineup of audio-visual content creators for an influencer campaign that put the spotlight on what sets the brand’s theatrical experience apart. Creators produced authentic, first-person content highlighting #IMAX’s immersive sound, stunning visuals, and cutting-edge technology, framing the experience as a personal recommendation to a friend on why #IMAX elevates the moviegoing experience.
Special delivery, courtesy of DMM 🎁
In anticipation of BravoCon 2025, DMM and Bravo teamed up to deliver 51 custom PR packages to top creators, each one curated with branded items from varsity jackets and totes to mini mics and question cards. Our team led the full execution from concept to delivery, setting the stage for a surge of unboxing content that kicked off the BravoCon narrative early.
Can you clear the tangle before you run Out of Time? ⏰
DMM teamed up with Manticore Games for an influencer-led campaign crafted for gamers, by gamers. Four gaming influencers captured the intensity of Out of Time’s co-op gameplay and standout features, all amplified through a TikTok paid push that took the hype to the next level.
“If you know who you are and where you come from…say, ‘I SLAY!’”
We engaged 18 BIPOC + LGBT creators to attend a one-day Content Engine, a DMM capability that brings creators together to one space, allowing them to collaborate & create viral content meant to flood the feed. The goal was to ignite a movement that inspired historically oppressed communities to reclaim American iconography and identities in the weeks leading up to Juneteenth and Independence Day using #AmericanRequiemChallenge.
