Vicinity

What if AI could be your eyes? 👁️ We had the privilege of capturing this story for SG Enable — showcasing how AI-powered assistive technology helps people read menus, navigate buses, explore museums, and move through the world independently. For the visually impaired community. 🤍 Thank you SG Enable for trusting us with this meaningful story. 🎬 Director: Sufyan Producer: Janani PA: Tejushka Dp: Jaslyn CA: Sooche Gaffer: Vince Grip: Aman, Brendan Jr. Grip: Russ Soundman: Rui Writer: Ee Wern Post producer: Sham Mograph: Han Editor: Glenda MUA: Wei Lin #Vicinity #Vicinitystudio #SGEnable #AiSee InspireOthers

Critical illness protection can be a sensitive topic — so we approached it with care. For HSBC Life, we translated complex financial information into an accessible and reassuring visual story, balancing empathy and clarity to help families better understand how to protect what matters most. 💛 With AI-assisted script analysis and pacing exploration, we refined the emotional flow so every beat felt clear, considered, and human. Mograph: Giovanna, Jocelyn, Wai Wai #Vicinity #VicinityDesign #HSBCLife #InspireOthers #Lifeprotection

For Light to Night 2026, our team at Vicinity Agency worked with the National Gallery Singapore team to create promotional materials for the festival’s social media reels. ✨ Through photography, reel content, and custom-designed assets, we helped bring the festival experience online — capturing the lights, installations, atmosphere, and shared moments across the Civic District. Accounts: Cherlyn Videographer: Dom Photographer: Khai Video Editor: Hadi Mograph: Geraldine #Vicinity #VicinityAgency #LightToNight2026 #SingaporeArtWeek #NationalGallerySingapore

Behind every breakthrough is someone choosing to take an idea further. 🔬 Together with A*STAR Singapore, we captured moments from the T-Up Excellence, Emerging Talent, and Eagles Awards, highlighting how research is translated into real-world impact. 🔥 Producer: Cherlyn Assistant Producer: Valerie, Ezelle Director: Rowena Supervising Director: Stacy, Joseph Writer: Ee Wern DOP: Sooche Camera Assistant: Dilraj, Russ, Hui Xian, Gaffer: Eric, Jaslyn Grip: Aman, Brendan, Haritz Soundman: Rui, Reuben Mograph: Han Editor: Vincent Adia #Vicinity #Vicinitystudio #ASTARsg #InspireOthers #DeepTech

Our latest collaboration with @switchsingapore brought us right into the middle of a space filled with energy, ideas, and people coming together.⚡ Throughout the event, there was always something happening: Excited conversations, pitches, and quick exchanges were unfolding all at once, Startup founders sharing their ideas with global voices, Shaping what’s next for the future. That energy was what we wanted to capture: the pace, the atmosphere, and that constant sense of moving forward. Because events like this aren’t just about innovation, they’re about the brilliant people behind them, and the ideas they believe in. 🚀 A big thank you to SWITCH Singapore for having us be part of this. 🤍🎬 This came together through the dedication, creativity, and teamwork of an incredible crew behind the scenes. Lead Producer: Cherlyn Assistant Producer: Ezelle, Callista, Janani Roving Camera Operators: Jaslyn, Aman, Dilraj, Jerry, Russ Backstage Interview Camera Operators: Sooche, Eric Drone Operator: Brendan Drone Spotter: Vince On-site Editors: Gerald Soundman: Syafiq, Rui, Reuben #Vicinity #SWITCH2025 #FutureForward #TechEvents #VideoProduction

A day in the life of a graphic designer is a bit of a rollercoaster 🎢 👻 ✅ 1st draft sent 👩‍💼 “Can we see another version?” 🫡 2nd draft sent …then draft 5 rolls around 🥲 “Let’s go back to the 1st one.” Dialling back on reality for a second – The designers we know put real thought and care behind every version. Because at the end of the day, they’re the ones making sure everything lands right. 🎨 #BehindTheScenes #AgencyLife #InspireOthers #GraphicDesignMemes #Vicinity

Behind-the-scenes is all about show, and not tell – From carefully constructed sets, intense expressions of focus, to satisfied smiles of a job well done: all hallmarks of an impactful, unforgettable story waiting to be revealed. ✨ We’ve been spending a lot of time in the studio lately, leaning into the process, and seeing where it takes us. There’s a lot of heart going into what’s next for Vicinity, and we’re just enjoying the ride with the team that will make our next venture epic.🎥🫶 We’re building something more intentional for our community, and we’re just getting started. Can’t wait to show you what we’ve been up to soon! 💛 #Vicinity #BTS #VideoProduction #InspireOthers #WhereIdeasBegin

When your boss follows you on social media… But you’re en outstanding employee, so... 👀 This is totally us doing the work 🙂‍↔️ ... and not at all performative. Because seriously, jokes aside, every single member in our team? They lock in when they need to – especially when it’s game night. 💛 #Vicinity #OfficeHumour #YourBossFollowsYouOnSocials #InspireOthers

When the editors’ go on a sudden dance (?) break, do you: A. Ignore B. Join them C. Ask D. Back away, real slow E. Stare, and hope that the next victim won‘t be you. Disclaimer: Any resemblance to actual events, locales, or persons is coincidental. This is a skit. Do not attempt to do this at your workplace. #Vicinity #EditingLife #OfficeHumour #Relatable #InspireOthers

Our latest collaboration with @afsingapore_ looks at how training fits into real, everyday routines. 💪 From hitting that reset button to spending quality time with loved ones, everyone’s routine looks a little different. But they all share one goal: living life to the fullest. For this project, we focused on what moves people towards that same goal – the zest for life, the zen of a calm mind, and the joy of simply focusing on what matters. Because at Anytime Fitness, you’re training for life. 🔥 A big thank you to Anytime Fitness Singapore for trusting us with this project. 💜🎬 Brought to life by the team behind the scenes who made every moment count: 🎬 Director: Glenn ✍️ Writer: Matt @the.matt.hatter 📋 Producer: Tej 🧩 AP: Rex @cloudrunnerrex , Jan @jananananaii 🎥 Production Assistant: Rex @cloudrunnerrex 🎥 DOP: Dilraj @dilrj.singhhy 📷 Camera Assistant: Lesley, Jaslyn 💡 Gaffer: Vince @vnctzy 🛠️ Grip: Brendan @brendanhendri_ks1 , Russ 🎙️ Sound: Rui 🖥️Editor: Glenda, Tj 💻Post Producer: Sandy 🤝 Account: Junny 👀EP: Carol #Vicinity #AnytimeFitness #FitnessSingapore #InspireOthers #Videoproduction

When she thinks 10 views = job done 😌 But as soon as she’s walking out the door - “Eh… 10 views only, where are you going???“ 😭😭😭 BTW this is just a skit - our social media account manager/content creator is the best. She puts in a lot of effort into every video. 💛 (This is her manager speaking - totally.) It‘s definitely not just 10 views, guys. #Vicinity #OfficeHumour #OfficeLife #ContentCreator #InspireOthers

Ever get a mini heart attack? Iykyk 😭 It’s when you realise the client was right… and the mistake was yours. Which option would you choose? 👀 Jokes aside – we own it, fix it, and do better. Every time. Because we love our clients. 🫶 #Vicinity #OfficeHumour #OfficeLife #ClientLove❤️ #InspireOthers