From UFO-shaped Reese’s Cups drifting through shadowed skies to hidden “puffs” tucked into a surreal midnight streetscape.
An immersive Reese’s After Dark universe awaits discovery over the kitchen table (or your bed)
Because cereal isn’t just breakfast. It’s a craving. A comfort ritual. A one-sock-on, lights-off, pantry-raiding moment.
So grab your PJs and Reese’s Puffs Dark Chocolate.
Not breakfast. New rules.
The most wonderful pint of the year
Guinness has long been the pint of the holiday season. This year we crafted a holiday world full of dark & light, tradition & play, to reflect the beautiful Guinness liquid.
Because Guinness isn’t just a pint - it creates the space for holiday moments to unfold.
✨ Here’s to the season’s most wonderful pint 🍺
#vault49 #guinness #holiday #mostwonderfulpint
10 Years of giving back
We’re proud to once again support Daniel’s Music Foundation - a community transforming lives through the power of music.
At Vault49, we believe in creativity for all, and in the joy and inclusivity that DMF champions every day.
🎵 Learn more and donate at @dmfmusic ❤️
#vault49 #dmfmusic #design #community
Sip into wonderland!
This year’s Limited Edition brings the Baileys landscape to life like a nostalgic holiday postcard - complete with our Baileys ladies (🐄) making their debut.
A dusting of indulgence, a swirl of magic and the original taste you love.
🐄 Sip into our Baileys wonderland 🍸
#Vault49 #Baileys #design #holidaymagic
Can you think of a more iconic duo than Baileys Irish Cream & Terry’s Chocolate Orange? Crafted with our partners at @diageo , here’s to perfect combos!
✨Just in time for the start of the festive season (yes it’s coming), we bring you, Baileys Irish Cream & Terry’s Chocolate Orange! Get ready to unwrap this season’s most indulgent sip ✨
Shout out to the one and only @_craigblack for bringing his unique brand of hustle, play & swagger to our NYC studio. WHAT a night! Hit the grid to see more.
📸: John-Michael Arcella // @johnmichael_nyc
One of our 2024 highlights has to be our evening of Hustle, Play & Swagger, a collaboration between @vault49 and artist @_craigblack .
With a Q&A, live art demo, screenprinting, and a whole lot of joy in our NYC studio, "inspiring" doesn't even come close.
Our plan for 2025? Even MORE hustle, play & swagger from the Vault49 teams in NYC and London. Who's with us?
Our founders met in the screenprinting room at London College of Printing in 2001.
Since then, Vault49 has evolved from two London street artists with a ton of hustle and swagger to New York-based artist collective, and finally into the global design agency we are today.
But do you know what? We’ll never forget those roots, and we’ll always take the opportunity for creative play.
See more from our recent collab with @_craigblack on the grid today.
📸: John-Michael Arcella // @johnmichael_nyc
