Spotlight @nnataliered
Q1) Where are you from?
I'm from Estonia but move to Finland at the age of 13. When I moved to Finland I went to international school which is why I sound so American, then 4 years ago I moved to the UK.
Q2) How old are you?
I'm gonna keep this one secret because we just are - it's a mystery.
Q3) Where did you grow up?
Estonia and Finland but I would say yeah, I can't really say one place. My teen years were in Finland and childhood was in Estonia so both.
Q4) What genre would you say your music belongs to?
I would say hyperpop or alternative? That's like the best way I can describe it but I do really like to merge genres so I don't really want to put myself into a box.
Q5) What influences your music more your life experiences or the music you listen to?
Both but mainly what influences me is like movies I watch any thoughts that come up in my head. I'm deeply spiritual so I just think and ponder about life so those kind of things.
Q6) How does where you grew up slash where you live have an influence on your sound?
I've lived in 3 different countries and went to international schools where I was exposed to different cultures and people which really influenced me. Ive always listened to electronic music but moving to London the scene is a little different and exposed me to music like Garage & DnB.
Q7) What made you want to make music and is it the same thing that still makes you want to make it?
From the age of 9 I’ve wanted to be a singer; I thought it was cool. Nowadays it's also about the message I want to send or sharing my spirituality, thoughts and perspective.
Q8) What part of the creative process do you enjoy the most?
Beat making for sure. Songwriting is not my strongest area and it's not really my favourite thing to do. I like to do melody passes but when it comes to lyrics it's not the most important part for me. I express myself through the beat, melodies and how I use my voice.
Q9) Do you feel more like a studio artist or a live artist definitely studio artists?
I like to use my voice as an instrument so I definitely feel stronger and at my best when I’m at the studio.
Spotlight @amvw0rld
Q1) Where are you from?
I was born in the Netherlands & moved to the UK when I was 6.
Q2) What genre would you say your music belongs to?
Mainly R&B, but I like to stay experimental with my sound; tapping into different bags like trap, Jersey & Amapiano.
Q3) What influences your music more, your life experiences or the music you listen to?
Where I’m originally from in Tanzania R&B, rap, and other genres blend naturally. Hearing those fusions played a big role in shaping my sound.
Q4) How does where you grew up/ where you live have an influence on your sound?
Growing up in the UK, I often felt like I didn’t have a voice. I was scared of being judged. School wasn’t the best experience, especially when it came to making friends. Music became my outlet - a way to express my emotions and process what I was going through.
Q5) What made you want to make music & is it the same thing(s) that still makes you want to make it?
Being able to open up, have a voice, and be vulnerable without being told what I should or shouldn’t say. Seeing people connect & respond in a positive light motivates me to keep going and share my artistry with the world. Music is therapeutic for me—it allows me to pour my emotions out while staying true to myself.
Q6) What part of the creative process do you enjoy the most?
My music is hugely personal—it’s a reflection of my vulnerable side, and I like to express that especially through music. I draw a lot of inspiration from artists like Bryson Tiller, Jhené Aiko, & SZA, who all use their artistry to tell their stories. I love that even though music conveys pain, it can still be so beautiful.
Q7) Do you feel more like a studio artist or a live artist?
A mix of both. In the studio, I engineer
my songs and enjoy the process of elevating an idea - watching it come to life; shaping the sonics, and layering harmonies to help listeners connect even more; that’s my goal when creating. But on stage it’s different, I get to spin the visual perspective, creating a real connection with my audience. The energy & raw emotion of a live performance can’t be experienced when listening back to a studio recording.
