Universal Ads

@universal.ads

Comcast’s new TV advertising platform 🚀 100% Self-Serve. Follow for TV tips + trends from the Universal Ads team!
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437
Following
138
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Weeks posts
Thinking about testing TV in 2026? Here's why brands should choose Universal Ads over other TV ad platforms.
31 4
1 month ago
New to Universal Ads? These are the top 3️⃣ questions we hear from clients during onboarding—from TV creative to campaign setup. What else do you want to know? Ask us in the comments! • • • #UniversalAds #CTV #TVAdvertising
50 7
2 months ago
The biggest myth in advertising? That TV is too expensive. 💰 Today’s TV is affordable, built to drive results, and 100% self-serve. So what are you waiting for? Create your account today at the link in our bio. ––– Performance TV | TV Advertising | TV Commercial | Performance Marketing
23 2
1 day ago
Big news 🔥 We just launched the first MCP connector in the TV space—bringing your campaign data directly into the AI tools you already use. This is what easy TV looks like. Learn more at the link in our bio.
22 4
3 days ago
@universal.ads understood the assignment. 👏 #UniversalAdsPartner Launching @sewingdownsouth ’s first TV campaign during the holidays last year was an absolute dream moment for me as a founder. I used to think TV was crazy expensive and impossible to track, but I was totally wrong. We ended up: Reaching millions of people Seeing CPMs basically on par with paid social Driving real awareness heading into the busiest shopping season For us, it was a huge milestone, and we’re super excited to scale even bigger with CTV in 2026. Head to @universal.ads to learn more.
2,136 36
8 days ago
Four TV startups. Seven years at Roku. Now he’s opening up television ads to the advertisers who’ve never had access. Adam Royle, Head of Strategic Partnerships at @universal.ads (@comcast ), on making TV self-service, the untapped middle market, and 20 years of watching the industry catch up to its own vision. Watch at ATM.media 👆 #ATM #advertising #technology #media #MomentMaker
0 3
8 days ago
This energy & focus gum brand needed to focus on performance ⚡️ By measuring true incrementality (not just last‑click), Universal Ads and WorkMagic proved @NeuroGum was driving real sales and new customers across the brand's entire ecom ecosystem. Read the full case study at the link in our bio.
25 6
9 days ago
TV has always worked, but now you finally measure it just like paid social. Watch as our Product Marketing Manager, Gaby Romness, breaks down how we connect TV exposure to real outcomes on Universal Ads. 🔗 Read now at the link in our bio.
41 1
9 days ago
Commerce media meets TV—with performance to prove it. 🙌 Our new partnership with @koddiyak lets brands activate premium TV right alongside their commerce campaigns, reaching high‑intent retailer audiences and measuring real business impact across channels. This is what full‑funnel finally looks like. Learn more at the link in our bio.
32 5
11 days ago
Our top 5 horror movies: TV marketer edition 👀
23 1
16 days ago
TV Truths & Myths 👀 Heard a “hot take” about CTV lately? Let’s separate fact from fiction. We’re debunking the biggest misconceptions shaping today’s marketing decisions—backed by real measurement insights from our partner, Measured. Dive into their 2026 CTV report at the link in our bio. #Measured #CTV #UniversalAds #PerformanceMarketing
26 3
17 days ago
No minimums. No IOs. No middlemen. 🤝 With Universal Ads, advertisers can now run ads on linear TV and streaming from one self-serve platform—just like social. Want to get your ads everywhere people are watching TV—even cable boxes in people’s homes? Learn more at the link in our bio. #lineartv #traditionaltv #programmatic
33 1
19 days ago