Uganda Advertising Association

Celebrating a remarkable moment of service and leadership for Uganda. 🇺🇬 The Uganda Advertising Association extends its warm wishes to H.E. President Yoweri Kaguta Museveni on this occasion and wishes him success in the journey ahead. #UAA #Uganda #Leadership

And so, it begins… Over the weekend, the new Uganda Advertising Association EXCO held its first strategy session, officially marking the beginning of its two-year tenure serving the industry. Discussions focused on the current state of the advertising industry, identifying both urgent priorities and long-term opportunities that will shape the future of the profession. The EXCO reaffirmed its commitment to building on the strong foundation and strategic direction established by previous committees, while bringing fresh energy, ideas and execution to the next phase of growth for the Association. The next two years will demand bold thinking, industry disruption and the courage to challenge outdated ways of doing things, as the Association positions itself to help shape a more progressive, creative and commercially impactful future for the industry. Exciting times lie ahead for the industry!

Introducing the UAA Executive Committee 2026–2028 We are proud to unveil a dynamic team of industry leaders committed to driving innovation, strengthening collaboration, and advancing Uganda’s communications landscape. With fresh perspectives and a shared vision, this team is ready to lead with purpose and deliver meaningful impact. #UAA #Leadership #Advertising #Uganda #Communications NewBeginnings

Nkore John and Kasura Francis have joined the Executive Council of the Uganda Advertising Association (UAA), marking a strong step toward driving reform, professionalism, and growth within the industry. We wish them great success as they continue to drive the world through ideas. #UAA #UgandaAdvertisingAssociation #Creativelndustry #AdvertisingUganda #SilverbackAwards

We have officially unveiled the New Executive Council, a dynamic team of industry leaders to drive reform, professionalization and growth for the sector. Led by Chairman Peter Kazibwe and Vice Chairman Allen Ssempa, alongside a strong council drawn from across Uganda’s Agency landscape, the new leadership assumes office with the mandate to strengthen advocacy, elevate creative excellence, deepen industry collaboration and advance statutory recognition for the profession. In his handover remarks, outgoing Chairman Rommel Jasi challenged the new council to build stronger coalitions across the marketing communications ecosystem and sustain the push for industry legitimacy and self-regulation. A charge the incoming leadership embraces fully. Incoming Chairman, Peter Kazibwe says the industry has the talent, the ideas and the ambition, and this moment demands collective action to secure recognition, raise standards and position Uganda’s creative economy to compete globally. As the home of the Silverback Awards and the voice of Uganda’s advertising fraternity, UAA remains committed to shaping the future of the industry through innovation, professionalism and partnerships. We congratulate the incoming Executive Council and thank the outgoing leadership for their service. Here’s to building the next chapter together. #UAA #UgandaAdvertisingAssociation #CreativeIndustry #AdvertisingUganda #SilverbackAwards IndustryLeadership CreativeEconomy

We are pleased to share that we received a token of appreciation from @ums.marketers in recognition of our partnership and support. We remain committed to fostering a strong spirit of collaboration as we continue working together to better serve the industry.

A huge thank you to our panellists: 1. John Ssenkeezi, President of @udigitalsociety 2. Charity K. Asiimwe. @ckamusic , President of @ums.marketers 3. Rommel Jasi the Chairperson of @uaa_uganda for showing up with depth, candour, and real-world perspective. No rehearsed talking points. Just genuine insight from people who have done the work across some of the biggest brands on the continent. And to our moderator, @lizelmuwaya ,you held the room beautifully. The conversation flowed because of you.

We showed up for the conversation 👇🏾 Uganda’s first Digital Marketers Roundtable was a reminder that marketing needs a reset. It’s easy to think digital = social. But that’s only a small piece of the puzzle. The real opportunity? Understanding your audience. Connecting the journey. And using the right channels with intention. A few takeaways that stuck with us: • Social alone isn’t enough to reach your full audience • Start with why before choosing platforms • Results take time and data must fit the brand, not the other way around At Phos Creatives, this is how we approach the work every day. Strategy first. Then execution that actually connects. Proud to have been part of this moment for the industry. #PhosCreatives #UgandaMarketing #DigitalMarketingUG #MarketingStrategy #BrandBuilding CreativeAgency MarketingAfrica

Three presidents. One room. One topic. John Ssenkezei (Uganda Digital Society), Charity K Asimwe (Uganda Marketers Society), and Rommel Jasi (Uganda Advertising Association) breaking down how integration actually works. #UDSRoundtable #MarketingLeadership

In marketing, it is very important to understand the target audience. Then you tailor your campaign to that market. – Rommel Jasi, Chairperson – Uganda Advertising Association #UDSRoundtable #MarketingBasics

We are honored to work with Uganda Digital Society tomorrow as content partners (Photography) for the 1st Annual Digital Marketers Roundtable, an event that will bring together industry leaders in Digital and Traditional Marketing, Admen/Adwomen, marketing decision-makers, and creative minds shaping the future of the industry under the topic Integrating Digital and Traditional Marketing for Maximum Impact. The conversation will be led by industry gurus: John Ssenkeezi, MCIM, CMktr , MCIM- President, Uganda Digital Society Charity Winnie Kamusiime - Asiimwe DipM MCIM - President, Uganda Marketers Society Rommel Jasi- Chairperson, Uganda Advertising Association. If you’re a marketer, brand custodian, founder, or a communications professional, don’t miss. We shall be at; Bight of Benin, Kyadondo Road Friday, 3rd April 2026 5:00 PM #UgandaDigitalSociety #MarketersRoundtable #ContivibeMedia

The future of marketing belongs to those who can seamlessly connect storytelling, media, and technology into one unified strategy. Rommel Jasi, Managing Director of Saladin Uganda and Chairman of the @uaa_uganda , has built a career at the intersection of traditional and digital marketing, leading campaigns that deliver both creative excellence and measurable results. At the 1st Digital Marketers Roundtable, Rommel will share his perspective on building cohesive strategies that bridge offline and online channels, ensuring brands engage audiences meaningfully while driving real business outcomes. His experience across East Africa positions him perfectly to speak to what true integration looks like in practice and why it matters now more than ever.