We won a @reddotdesignaward Product Design 2026!
The Red Dot Design Award represents the highest distinction in design excellence. A little stretch makes a bit difference.
"I never thought I'd have strong opinions about a towel, but this one proved me wrong... it’s made from 98 percent cotton and 2 percent spandex, which gives it a bit of stretch and means it won’t lose its shape over time. I have long, thick hair, and most towels loosen and fall off within seconds; this one actually stays in place once I wrap it, so I’m not constantly fixing it while getting ready." - @chatelainemag
With Mother’s Day just around the corner:
“Typical Towels are soft and fluffy heavyweight towels (OEKO-TEX certified, wash + dry really well), with one crucial difference from all others: they stretch. Which means these towels actually stay put when wrapped around my body (or hair). They’re actually gorgeous too and it’s the rare “practical gift” that also looks great hanging in a bathroom.” - @themomedit