Fuel Smart. Finish Strong. - Informed Sports Certification
No flavor fatigue. No gut drama. Just clean, reliable fuel tested by elite athletes. Now it’s your turn. Try it, test it and tell us what you think. We’re all ears.
#beyourbest #fuelthatmatters #testitout
I’ve learned that being your best isn’t always about winning.
Looking back at Cozumel, it wasn’t just about a race. It was about making a choice without hesitation, about humanity over victory. In that moment, helping my brother wasn’t a decision—it was instinct.
Being your best isn’t always about standing on a podium. It’s about the decisions you make when no one’s watching.
#truefuels #beyourbest
Go True is a call to move.
To choose clarity over noise.
Truth over shortcuts.
Real fuel over false promises.
It’s not about becoming someone else.
It’s about trusting what’s already in you.
Clean fuel. Honest performance.
No hype. No disguise. No pressure.
This is effort, made visible.
This is performance you can trust.
Go True.
#truefuels #gotrue #performancelifestyle
You give a sweat. Electrolytes bring you back.
Not everything needs to be replaced.
Just what matters. Just what works. Built for real
sweat. Not extremes. Not guesses.
Fuel that meets you where you are. We fuel you back,
so you can go again.
Get your truefuels electrolytes. Go True.
#truefuels #electrolytes #giveasweat #gotrue
Most gels give you a quick hit. Fewer help you keep it steady.
Sodium isn’t just a tiny detail. It’s what helps your body keep working when it’s hot, you’re sweating, and things start to fade.
Different days need different options:
Lower sodium when it’s chill. Higher sodium when it’s hard, hot, or long.
And don’t wing it: aim for 2 gels per hour to keep energy coming in consistently.
The move isn’t picking one gel forever. It’s knowing which one fits your day.
#truefuels #gotrue #performancegels
@alistair.brownlee knows. Not just from theory, but from experience. An Olympic champion learns what actually works when everything is on the line.
Clean, consistent energy.
No noise. No guesswork. Just fuel you can trust, again and again.
#truefuels #gotrue #performancegels
truefuels isn’t just performance, it’s community.
It’s about embracing the perfect imperfections that help us to perform at our best.
Together, we push harder.
Together, we go true.
Are you in?
#truefuels #gotrue
You made it. The Long Run is done.
14 weeks of showing up.
Sunday after Sunday.
Miles, mindset, and consistency built one run at a time.
London was never just about race day.
It was every early start. Every tough session. Every decision to keep going.
Proud to have fueled your journey.
Recover well. Reflect. Then get ready for what’s next.
Thank you @theclubhouseputney for hosting and bringing the community together.
#truefuels #longrun #londonmarathon gotrue
At some point, it gets hard. Your legs slow. Your focus drifts.
It happens to all of us.
From Olympic champions to your first 5k, we all go through the same moment.
That’s what connects us.
We’re all part of the same club: trying to get better, trying to enjoy it, trying to keep going when it’s not easy.
We created something simple: a small band. A cue to come back to the moment and move forward.
Not to change how you feel. But to remind you what you do next.
This moment is yours.
#GoTrue #ThisMomentIsYours #truefuels
We’re less than a week out from the London Marathon.
This moment is yours.
Remember why you started, and how far you’ve come just to get to that start line.
If you’re chasing a goal, trust yourself.
If you’re there for the experience, take it all in.
Either way, stay in it!💘
@truefuels
#londonmarathon #fyp #runningtips #running #truefuels
