The results are in for our Q1 TRO Values Awards!
We’ve refreshed our nomination process this quarter to include department nominations alongside peer shout-outs.
It’s all about recognising those who make a real difference through collaboration with their peers and living our values daily.
A clear winner came across in BOTH nominations - a massive congratulations to our Q1 winner, Andy Creasey! 🙌
Thank you for the incredible impact you’ve made on the business. This recognition is well deserved.
Over 40 years in the game and we’re just getting started.
See what’s next. Sound UP, let’s go!
#experientialmarketing #doingbeatsviewing #irl #showreel
We've got some promotions to celebrate.
Huge congratulations to Alex Smith, Caitlin Heaney, Heather McDonald, Katie Holland, Kirsty Jonas, Taylor Thompsett and Kevin Doody.
So well deserved. We can't wait to see what you do next.👏
TRO x Fanatics / Topps Cards. This is what it looks like when culture meets commerce and the community shows up for both.
When the brief is to launch a UK first, the experience has to be worthy of the moment.
Trading card collecting has gone from a niche hobby to mainstream subculture.
At Europe's largest trading card show, TRO helped Fanatics and Topps Cards mark a genuine milestone, bringing Fanatics Collect consignments to the UK for the very first time.
The experience was built around what the collector community responds to, with live Rip Tables at the centre drawing crowds through shared pack opening moments that kept people on site and coming back throughout the day.
A Vault full of high value cards gave the Fanatics Collect platform the credibility and weight it deserved💥.
Two project managers. One of the most ambitious gatherings in the UK. This is how it gets done.
Anthropy26 has been everywhere.
The people behind every single moment of it are these two.
From the very first brief to the final wrap at the Eden Project, Amy Foster and Caitlin Heaney owned it end to end.
Want to know how an event of this scale actually comes together? Read our new blog, the link is in our bio.
Welcome back to TRO: BEHIND THE BRAND.
Meet Andrew Creasey, our Senior Systems and Data Analyst. The quiet force behind the systems that keep TRO's work sharp.
13 years in and his philosophy remains the same, the best technology is the kind nobody notices.
From building business critical platforms to vibe coding interactive games for live activations, Andrew's work spans more of TRO's output than most people realise.
Outside of work, he does Tough Mudder for fun, which tells you exactly how he approaches a challenge.
Read the new blog to find out what 13 years of keeping TRO's tech quietly brilliant actually looks like.
Link in bio.
Creative pop-ups are in our DNA, and we've always had a lot of fun proving it.
💥 M&M's 'Couch Confessions' at Battersea Power Station
💥 Dolmio's 'Don't Look Back In Hanger' in Manchester
💥 Wise's 'Scam Safe Space' also in Manchester
💥 De'Longhi's 'One Touch Café', nationwide
These are four of our favourites!
Swipe to see the creative TRO magic for yourself.
Something new is coming...
We need YOU🫵.
We’re hosting a brand new series interviewing leading brand, marketing and event managers.
If you’re in an in-house managerial, head of team, or senior suite position and would love to chat about all things experiential, OOH, creative, and fun, drop us a DM today.
Those we interview will feature across our socials and website.
Drop us a line if you have any questions too.
Mic over to our Talent Manager, Shelby Nelson🎤
Recap of Anthropy26.
Our teams from London, Norwich and Manchester travelled down to experience the spectacle that Anthropy was.
If we say so ourselves😉.
Months of hard work all paid off, just watch the video to see!
We’ve loved being Anthropy’s end-to-end experiential delivery partner, roll on next year.
At Anthropy26 we hosted a Second Chance Panel.
'Second chances only work when we work together'.
Bringing Andrew Pritchard, Executive Founder at AP Foundation, Jazz Singh, Founder & CEO of EmpowerAbility, Justin Galliford, CEO of Norse Group, Liam Wood People Director at Social Pantry, moderated by Andrew Orr together for an open conversation on prison reform and giving them a second chance in the community.
For TRO, contributing towards a better Britain goes beyond event delivery, and the panel reflected the agency's belief that inclusion and second chances are integral to the kind of future Anthropy exists to inspire.
Our very own Balpreet Mangat is a speaker at London Experience Week!
Amongst many other incredible speakers👏
On April 22nd at 3:00 pm, B will take to the stage with her session, ‘Experiences That Matter: Building Brand Impact Through Collaboration and Insight’.
It’s a partnership case study on how collaboration and relationship data support brand impact.
As a senior marketing professional with over 18 years of experience working in the brand experience industry, across a strong portfolio of consumer brands including Coca-Cola, Burberry, Cisco, Mondelez, Cadillac and 20th Century Fox, additionally, co-founder and Managing Partner of the experiential division of dentsu U.K, B is certainly one of the best speakers they could hope for.
We’re very proud she’ll be on stage representing TRO.
Congratulations B🥳
Inside Anthropy and the custom app we've helped build and manage.
We're more than just a pretty face!
We go beyond 'experiential events' and take it to the next level through tech and the user experience. Our mission is to ensure Anthropy is seamless for guests from start to finish.
It's our TRO promise.
