Had the best time last year working with the amazing @knmaindia Performing Arts team, designing and shaping some beautiful events and bringing Indian performing arts to a new kind of stage.
Special mention and love for My girl @guptasandhi ✨
Performing Artists:
@mansa_jimmy@bbeatroute@muradalikhan
Illustrations by:
@ayewantnoodles
Alaiia Gujral Studio is a creative powerhouse and vision owned by @alaiiagujral , who has been working in India and the USA for over a decade, creating creative experiences and products that blend the modern with timelessness.
Alaiia is creating a legacy now with her curatorial work. For her identity as well, we created a world that is strong, bold, but also has a soft touch with a minimal prowess to it, reflecting her personality through and through with this world.
The powerful logo custom-created by @navyachoyal
“The future belongs to those who build it.”
A brainchild that’s been brewing for over a year now.
Building this brand has been one of the most challenging and most rewarding missions I’ve taken on. From brand and business to product and finance, I’ve had to understand every little aspect along the way.
The journey is still long we’ve just begun. Karkhana is not just a brand, it’s a mission. A mission to bring every artist , creator and maker closer to resources, and provide them a space where their ideas aren’t limited by a lack of something.
A plethora of machinery and access to tech that fuels the innovation of tomorrow, helping us build a better world. It’s about using the right tools for the right ideas.
This super logotype, brought to life by @akshar_letter
Coming soon!
#technology #makerspaces #artists #logo #branddesign #machineasaservice
Not just logos. Brands.
Brands are like people—that’s how I’ve always seen them. And that’s why I never approach design as just a logo or a one-off piece. It’s about building a whole system, a voice, a personality that can live and breathe across everything.
Every new project still makes me nervous. But there’s something really special about that. In a world full of trends, it’s a rare privilege to create something that can stand the test of time. And to watch it exist and age out there? Wild.
I’ve had the chance to work with heritage labels, tech startups, artists, beauty, spaces, NGO’s and whatnot. Each one comes with its own rhythm and teaches you something new.
If you’re looking for someone to help build your brand—feel free to reach out.
#logo #brandidentity #brandstrategy #visual #visualidentitydesign
Some glimpses from India Art Fair 2025.
Grateful to have played a small part in the stunning curation by @alaiiagujral .
(Check her website on alaiiagujral.com)
Sharing a few pieces that stayed with me—powerful and beautifully executed.
Also spotted the KNMA standee I designed for a musical evening, quietly gracing the space.
#websitedesign #designlife #standee #indiaartfair #artist
An early direction for a fashion brand's new year campaign that didn’t make it — but it’s something I really enjoyed making. Inspired by the brand’s Brazilian Collection, this concept drew from the energy of Brazilian nights. Glamorous, angular type treatments to reflect the sharp, vibrant spirit of the culture.
Created at @propagandavision
Logo icon Design @zuhayr.kazi
Image credits:
@belmond@johannaortizofficial
#type #campaign #fashion #graphicdesign #typedesign #typegang
Identity and website design for Aviva Baig — a Delhi-based photographer, producer, and co-founder of @atelier__eleven . Her work captures the quiet complexity of life, with a visual language that’s both observational and deeply felt. I designed the logo, built her brand identity, and created a custom website to reflect the duality of her practice — as both an artist and a collaborator. Huge thanks to @avivabaig for trusting me with her world.
Loved shaping this one.
Check out: avivabaig.com
When I started working at @propagandavision I always knew making brands and new realities is what I want to do and by chance and luck @thepalaceatelier was the first ever project given to me. Working on this timeless modern vision of @mhrizwann with the best girl team - to create something which will stay for times to come in the The City Palace of Jaipur, was one of the most holistic creative experiences so far. Here’s a small glimpse of how it started and the final identity and designs in the store. 🌸
Cheers to this beautiful space,
And ‘Love’ to all who were a part.
Do visit when you’re in Jaipur.
Team:
@juhilasaini@navyachoyal@avivabaig
Illustration:
@manvivakharia
