Our show is a family. And what do families do? We come together and eat.
We gather around the table to connect over food — even if that means it’s eight, nine or ten in the morning and we’re slamming burgers, cracking into a clambake or sipping on a giant martini.
Since the 1950s, when TODAY was in its infancy, cooking has been an integral part of the show.
Today we're announcing our cookbook: "TODAY Loves Food" by @emiboscamp , @katie.stilo , Debbie Cohen Kosofsky, The TODAY Show Family and Friends
Link in our bio to pre-order TODAY Loves Food 🍅
Chef Neil Kleinberg of Clinton St. Baking Company in New York joins TODAY to share how he makes their signature brioche French toast.
Click the link in our bio for the recipe 🔗
Social media is in a cheesecake-covered panic right now, all thanks to a neighborhood dessert disagreement.
If you’re late to the pastry party, here’s everything you need to know about #Cheesecakegate.
On May 8, a Denver, Colorado-area Threads user named Claire (theclairest) posted about a cheesecake she ordered from a baker in her neighborhood that didn’t quite meet expectations — particularly in the height department.
“It just was shocking that she doubled down on it and tried to make it sound like I didn’t understand what cheesecakes are supposed to be,” Claire, who asked that we only use her first name to protect her identity, tells TODAY.com.
“Let me tell you, putting regular old candles on that thing? It just towered over it; it was the saddest thing,” she says, adding that her daughter didn’t make a big deal of it, but her Mama Bear instincts refused to let go. “I woke up a couple of times in the middle of the night and just kept thinking about it.”
Link in our bio to read our exclusive interview 🔗
📸: Threads/Claire of theclairest
An ice cream truck is scooping up kindness — and serving it on the house.
In the Gardner, Massachusetts area, Maddy’s Ice Cream and More is in its third year of serving scoops of cookies and cream, cotton candy, and strawberry cheesecake.
Helmed by owner Madyson Silvagnoli, the small business serves scoops, splits, and shakes, and has a slew of fun toppings like peanut butter cups and caramel sauce, attracting sweet-toothed children far and wide.
Silvagnoli’s sweet moment of offering ice cream to a child who had no money to pay quickly went viral. Captioned, “No money, no problem. Kindness is always free,” the video attracted more than 8.6 million views and thousands of supportive comments.
This is not the first time the owner has given out free ice cream and shared the interactions on her account before, but it was this particular video that struck a chord.
Now, Silvagnoli says, so many people have donated to her business, “each child I see gets a free ice cream.”
🎥: maddytheicecreamlady_
📸: Getty
Marriages are being saved and made by this fried rice. 🤣💍 Maxine Sharf shares the origin of her fried rice recipe — her parents' love story! #TODAYFood
Get the full recipe at the link in bio 🔗
"Martha, the show goes off the air!" 🤣 Martha Stewart ran out of time showing us her chocolate chip cookie and brownie recipes in the 8am hour, so she stuck around for the 3rd Hour! #TODAYFood
Watch both recipes at the link in bio 🔗
In celebration of AAPI Heritage Month, Billy Dec shares what he learned from his documentary "Food Roots," where he went back to the Philippines to discover his ancestors' recipes. #TODAYFood
A neighborhood bakery uses trust as its main ingredient.
“I have always baked my whole life,” Wendy House tells TODAY.com.
“I had a German baker grandmother, and that’s always been my heart and passion, but I never explored it and had the nerve to do it professionally. People along the way have always told me, ‘You should sell your cookies. You should sell your bread.’ And I was like, ‘I don’t want a bakery.’
While working for years as a pharmacist, House raised four sons with her husband of 34 years in the Portland, Oregon area. Now, as a stay-at-home mom approaching empty-nester status, she has her own business — and it’s booming.
Link in bio to read more 🔗
🎥: littlehousebreadco
Fast food chains across the United States are supercharging their value menus to win over cautious customers who are coping with sky-high gas prices. McDonald’s this week reported sales grew nearly 4 percent in the U.S. from a year earlier, which is a better-than-expected success. Reporting for TODAY, NBC’s Emilie Ikeda breaks down how these restaurants are beefing up their offerings, such as their new refreshers, a take on the Dirty Soda trend. Link in our to learn more 🔗