Where there is Bihu, there is rhythm.
Where there is rhythm, there is joy.
And where joy is shared, something unforgettable is created.
A melody born from celebration, togetherness, and the spirit of the people.
Parle-G - Jo auron ki khushi mein paaye apni khushi.
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[ParleG, Parle Family, Bihu, Genius]
Celebrating the spirit of Bihu with every beat and every bite Parle-G brings you a musical tribute to Assam's vibrant culture. Watch, feel, and share the joy!
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[ParleG, Parle Family, Bihu, Music Video]
As Partha, the lead actor of our Parle G Bihu campaign puts it: Bihu is identity, culture, and a celebration deeply rooted in Assam.
And when stories like these are brought into the spotlight, they give visibility to different regions and strengthen national integration.
Partha on what this campaign truly means.
#parle #bihu #assam
A bitter-sweet story of two sisters celebrating Ugaadi . This film we made for Parle-G seeks meaning in the rituals we cherish.
#Ugadi #ThoughtBlurb #ParleG #FestiveStorytelling #emotion
[Adfilm, ParleProducts, Adagencyworld, AdAgency]
When you finally start to see the signs, it’s all you can see. But don’t worry, your secret is safe with us. Happy Valentine’s Day to everyone (and especially to our clients)! 💘
#happyvalentine
A little Hide, a little Seek. That’s all it took Ananya and Lakshya to start something new. Their chemistry, their energy and their screen presence made shooting this film nothing short of a Bollywood rom-com.
#Startyourstory #parlehideandseek #parle #CreativeStorytelling #BrandFilm #AdFilm
[Hide & Seek, Relationships, Everyday Joy, Cute Moments, Couple goals]