You don’t need much.
Just the right one.
PRINCIPLE Basic Logo Tee —
made with coolbreeze cotton (230–235 GSM).
Quiet look, everyday essential.
Tomorrow — 2PM (GMT+7).
Available on our online platform.
—
GIVEAWAY ALERT!!!
For the right ones only.
- Share this post at ur instagram story and mention @thisisprinciple
- Follow @thisisprinciple
- Comment and Tell us why you should get this tee.
- Tag 3 of your friends,
- 3 Valid winners will be selected.
- Valid until May 7th at 5PM(GMT+7)
Make it count.
Curved Baggy Pants with a loose, curved silhouette.
Relaxed fit, clean finish, and designed to fall just right.
You can shop thru our official website or simply click link on bio
Office grind can't stop the vision. Your creativity escapes the routine. Embrace the edge of art and movement with our latest collab. Stylish, timeless, mature crafted for those who live beyond the script. The perfect blend of street style and visual art.
PRINCIPLE in collaboration with ROYES.
This collaboration pulls the baggy generation into a new chapter. Royes brings the same raw imagination behind Kampred Maniac into a garment shaped by lived experience, not teenage hype, but seasoned rhythm.
The pants carry the looseness of the streets, stripped of the chaos, rebuilt with intention. They speak to creatives who don't chase youth energy, they outgrow it, refine it, and make it look better.
Cool but with mileage. Bold but with control.
Animated reality. This piece isn’t just a teaser, it’s the design philosophy in motion. Fusing Principle’s legacy with my visual perspective, crafted for the mature stylish. Wear the art. The story continues...
here not just as an artist collaborator and also as a creative director
#principlexroyes
Here are a few looks of our non elastic waist.
Designed for a clean silhouette, styled your way — tee, shirt, or outer.
click link on bio for simply got it.
Now is time for our "Non-Elastic Waist" collection dropped!
Available on 12 different fabrics and colorway.
We ship worldwide.
You can shop thru WhatsApp and get free pouch bag, Shopee, or simply click link in bio.
Don't miss it!