In 2025, we had the unique privilege of manufacturing a microscopic chum-based soda with @drinkolipop . We also had the privilege of re-manufacturing a now-40-year-old ‘90s heartthrob with @verabradley . In 2026, you can now vote for both of them to win this year’s respective Webby Awards. Link(s) in bio!
This year #SXSW was cut in half. What was once a fortnight of branded pop ups and corporate elbow-rubbing has turned into just one week of doing such things. And to that we say: that’s simply not enough time.
So to make sure attendees truly get their money’s worth from their airfare and Airbnb expenditures, us fine folks at CALLEN packed six distinct parties into one special night of partying. It’s the CALLEN SXSW PARTY(S) 2026.
If you or someone you know likes to party, please join us at ours during SXSW. There will be tacos or hot dogs, we have not yet decided on which. Link in bio to RSVP 🔗.
Our hearts and stomachs are full. Both with oxygenated blood and margarita pizza respectively. Happy Birthday Courtney and Kyle, and Happy Valentine’s Day to everyone else.
Our very own Renan @_molin was recently recognized by @gdusa for the stunning work he’s done for us over the past couple of years. Check out @gdusa as he discusses graphic design and creative direction while expertly avoiding any questions regarding small plastic toy cars. Those are off limits.
Lizzie has finally moved on from Matt. It’s all about Greg now. We love Greg. Our final spot for @drinkolipop ’s Taste That Takes You Back campaign is now live.
To be fair, Sarah was already on the phone, like, all of Tuesday night talking with Jessica and Emmy about Lizzie and Matt’s breakup that was really a good thing because Matt wasn’t very good for her but he did bring her a plastic rose that one time after school which was sweet and he has a car and plays clarinet. Our new work from @drinkolipop is live.
We may forget birthdays, anniversaries, and daycare pickup windows, but such a specific button combination will forever be seared onto the surface of our brain’s hippocampus. It has no bearing on real life. It just gives us 30 more fake ones. Our new work for @drinkolipop acts as a good reminder in case you’ve forgotten it for some reason.
Life was better back when you could eat on plastic folding tables and shovel boxed mac ‘n’ cheese into your mouth by the spoonful. Now we have to use fancy cloth napkins. And we’re told cheese has new stuff in it like “sodium” and “massive amounts of cholesterol”. But that doesn’t stop us from dreaming. We’d like to give a round of small, PB&J-covered applause to our friends at @drinkolipop and the forever funny @realJeanSmart for letting us relive those days again with their new Shirley Temple flavor that doesn’t have all the junk that other sodas are loaded with nowadays. We already promised Mom we won’t spill any on the shag carpet 🙏🍒
Weston is a person at CALLEN who has achieved some achievements as of late. One of which is making the @adage list of Creatives to Watch. Another is becoming a @campaign_us SPARK Honoree. Another is winning the annual CALLEN Fantasy Football League as leader of the Shmumpopolis Shoebills. Another is having a birthday like two days ago. 2026 has been a great year for Weston so far.
