We had the opportunity to contribute to @paradisoinstitute , a non profit cultural association built around a simple idea: creative lives require responsibility. A project whose values we deeply connect with.
Building on the visual identity developed by @dixonbaxi , we created its digital playground, translating their work into an interactive experience. 💚
Special thanks to the @dixonbaxi team for giving us the freedom to experiment with their work as a starting point, to @f37foundry and the @paradisoinstitute team.
Thank you, @hectorayuso , for the trust.
#becrudo #web #design
Paradiso 26*
Wanted to share more from our week we had back in July with Hector, Bea and Marko. A week that helped lay the foundation for the @paradisoinstitute
Dashing around the Hoxton docks, scavenger hunts through central, still life drawing sessions, sound workshops with @father_sound , round table discussions, letter creations, learning to fly a drone inside of a warehouse, nearly crashing it in the canal — was a jammy week!
There’s a short film I put together that covers almost everything we did, but for now, here are these snapshots!
Mayda is proud to be a founding member of @paradisoinstitute . A movement striving to strengthen, support and invest in the creative community. Mayda has always believed the most interesting work happens when diverse creative perspectives come together to explore what’s possible.
We both believe in a future shaped through collaboration, creativity, technology, and innovation.
Because creativity should be cared for, not just consumed.
This study explores how light moves through material, how it breaks, reflects, and begins to define space. Working with simple elements and following what emerges has been part of my practice for a long time, a continuous process of testing, refining, and building from what appears.
Joining @paradisoinstitute as a Founding Partner feels like a natural continuation of this mindset.
@paradisoinstitute is not an event, place, product or service. It's a spirit, an energy, a belief, a choice, a community, a feeling.
We are proud and excited to be one of the founding members of this new movement.