We’re so excited to bring NBC’s #1 special of 2024 BACK to the fans again on NBC this Wednesday at 9/8c! It was a very special night for Toby’s family, his friends, and all the fans. May the Big Dog Daddy’s legacy live on for decades to come. We love and miss ya Toby.
Everyone has watched her grow up on our show, and tomorrow at 8/7c on Lifetime you will hear Alana’s truth. We’re very grateful to be telling this story alongside Alana and our partners at Cineflix and Lifetime. And it signals another big day in Thinkfactory history…we’re back in the scripted business with MUCH more to come. Stay tuned! #IWasHoneyBooBoo
WE DID IT!!! Toby Keith: American Icon is NBC’s MOST WATCHED 2024 Primetime Special with 4.7MM viewers!
* #1 program in Broadcast Primetime on premiere night in Total Viewers
* Top 10 across all of broadcast for 2023/24
* #1 show on Aug. 28 among all broadcast competition in total viewers, and grew 10% from its “America’s Got Talent” lead-in
Thank you to Toby’s family, all of our artists and partners, and all of you who watched, and continue to spread the word to watch again and again on Peacock!
From one country legend to another. Don’t miss @carrieunderwood honoring @tobykeith in a two-hour concept special on Wednesday, August 28 at 9pm ET on NBC.
Toby Keith: American Icon - a concert celebration honoring the life of music legend @TobyKeith - airs Wednesday, August 28th at 9/8c on @NBC and streaming on @Peacock ! 🇺🇸
We are deeply saddened by the passing of Anna Cardwell, a loving mother, daughter, sister and friend. Our sincerest condolences to June, Pumpkin, Alana, Jessica and their family during this difficult time. Anna will be truly missed, but never forgotten, as her light and spirit live on.