26 stores. One brief. A hand-built sample that needed to become something manufacturable, modular and ready to scale.
Our team member Riley breaks down how we took Seed Heritage's swivel window concept from prototype to production, the structural decisions, the material changes, and the system that lets printed faces swap out each campaign without touching the hardware.
This is the thinking behind the work.
#theprintfactory #commercialprinting #seedheritage #printdesign
To us, mums aren’t just part of the business… they are the heart of it. đź’ś đźŹ
As a mum herself, Karen understands the quiet strength, patience, and love that so many mothers give, not just at home, but in the work they show up to every day.
Together, Chris and Karen have built a business surrounded by incredible women, many of them mums, who somehow juggle it all, often without recognition.
This Mother’s Day, we wanted to give something small back. A moment to pause, to feel appreciated, and to be celebrated. So we’re sending out a little gift, a beautifully boxed bottle of wine, as a simple thank you to the amazing mums in our community.
#mothersday #theprintfactory #commercialprinting
Proud to have been part of the Our Village Mother's Day Lunch 2026 đź’ś
Everything came together beautifully.
Media wall. DJ booth wrap. Table menus. Large format signage throughout.
#eventprint #largeformat #theprintfactory
Before the guests arrive, there's this.
Ink on substrate. Rolls coming off the machine. Getting every panel straight, every surface right, on a deadline that doesn't move.
From the factory floor to the event floor. this is the part most people never see. And it's our favourite part.
Our Village Mother's Day Lunch 2026. đź’ś
#behindthescenes #eventproduction #printinstallation #theprintfactory
From table menus to a DJ booth wrap, a full media wall, and large format signage, we were proud to be part of the @ourvillageaustralia Mother's Day Lunch 2026, presented by @decjuba .
Events like this don't just need beautiful print. They need it installed, consistent, and on brand across every surface guests see from the moment they walk in.
That's the work we love.
Congratulations to the Our Village team on an incredible day raising funds for vulnerable babies and children across Victoria. What a cause. What a room.
#eventprint #largeformat #printdesign #eventsignage #theprintfactory
Bunnies, flowers, leaves, eggs and everything in between.
We had the privilege of bringing Seed Heritage's Easter activation to life at Chadstone from the window displays filled with florals and bunnies, through to the striped trim on the shelving units and all the little details scattered throughout the store.
#seedheritage #easter #miffy #theprintfactory
@shoesandsoxau | Sneakers Campaign
Not your standard green.
A brand colour that’s hard to get right, now hitting the way it’s meant to across every touchpoint.
#shoeandsox #brandcollective #theprintfactory #commercialprinting
Signage going up at the new Print Factory đźŹ
The last few months have been a bit of a whirlwind, moving, setting up, and finding a new rhythm.
Seeing our new logo go up makes it all feel official.
#theprintfactory #commercialprinting #printdesign #printactivations
@seedheritage swivel window prototype coming together in our factory.
Taking the original hand built sample and turning it into something that’s ready for a 26 store rollout.
We’re locking in the details that matter at scale:
-Translating the concept into full 3d drawings we can manufacture from
-Testing a lightweight mdf structure instead of honeycomb cardboard for better strength, finish and freight
-Building a modular frame so printed polypropylene faces can swap out each campaign while the hardware stays in store.
-This is where design, engineering and production meet, and where a cool idea becomes a repeatable in store experience.
#retaildesign #prototyping #industrialdesign #instoreexperience #theprintfactor
Seed Heritage Campaign |đź“Ť@chadstone.au
A look at the latest @seedheritage campaign in store.
A refined, considered rollout translating a studio concept into a scalable 3D window system, designed to sit seamlessly within the space while supporting the collection.
#theprintfactory #seedheritage #printdesign #commercialprinting
@seedheritage Window Campaign
Working on this one was a good challenge.
Taking a one-off studio piece and turning it into something that could roll out across 26 stores, figuring out how it builds, packs, ships and still looks right in every window.
#seed #theprintfactory #3dactivation #commercialprinting
Q1 has been full on.
New space, new machines, new processes, and a lot of learning in real time. Trying to balance it all while keeping the standard high hasn’t been easy.
But when a project comes together and you see it out in the world, not just printed, but experienced, that’s when it makes sense again.
That’s what we’re chasing.
The Print Factory
Seen. Experienced. Remembered.
#theprintfactory #commercialprinting #printdesign #print #printactivation
