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Inside Pinvision 2026. ✨📌 This March, we had the pleasure of hosting the fourth Pinvision Canada in Toronto. As Pinterest’s flagship event designed for the advertising community, the energy from our 480+ attendees was unmatched. We brought the platform to life through: ✨Live presentations ✨Highly curated creative activations Attendees walked away with a clear understanding of how Pinterest helps people make decisions and how brands can tap into that unique mindset. We loved bringing the industry together to see exactly how inspiration comes to life! #Pinvision2026 #Pinterest #BrandInspiration #Mint

Introducing the new LOTTO MAX: MORE prizes and MORE chances to win!✨ We’re hitting the streets with @olg.ca to prove that the best news is the kind you actually have to see to believe. We brought out on-the-ground reporters (who happen to be an Alien👽 and a Pegasus 🦄) to the heart of the city to help Toronto catch onto the new LOTTO MAX reality. Because let’s be honest—$90M jackpots and talking aliens? It’s the kind of “extra” we can get behind. 💚 NEW $100K prizes every draw 💚 BIGGER Jackpots that can grow up to $90 million 💚 4 lines instead of 3 on each $6 ticket It’s more chances to win and even more prizes. If you’re passing through Sankofa Square, Scotiabank Arena, Rogers Centre, or the GO Stations April 17 and April 23–24, come find the Mint crew to see the glow-up for yourself. Visit @olg.ca to learn how to play today! #Mint #OLG #LottoMax #BelieveIt #TorontoEvents

Spotted: no name® taking over the streets with the ultimate grocery “tea.” ☕️🗞️ @nonamebrands spent the weekend spreading the grocery goss - a nostalgic, tabloid-inspired world where everyday product truths became breaking news. We helped Canadians cut through the noise of the grocery aisle and celebrate the art of “underthinking.” In a world where we feel like we need to over-think everything, consider this your permission to just… not. From “gaslit eggs” to the “unfiltered truth” about Naturally Imperfect™ produce, we proved that savvy shopping is the ultimate lifestyle flex. Big shoutout and special thanks to our partners @nonamebrands ! #MintAgency #nonamepartner #grocerygoss #Experiential #Underthinking

The news is out and we’re still buzzing! 🏆✨ Mint is officially on the shortlist for the Campaign BIG Awards for our work on Scarlette’s Palette. Working with @theshinefoundationcanada and @cheekbonebeauty to launch the first tactile makeup palette for the blind and low vision community was an incredible experience. We are so proud to see this integrated campaign recognized by the judges alongside such amazing work. Huge congratulations to our team and partners for this nomination! 🥂 #CampaignBigAwards #ScarlettesDream #MoreThanYouSee #Shortlisted

At Mint, we doubled down on Employee Appreciation Day and International Women’s Day by taking a beat to pause, create, and reflect. Surrounded by fresh florals and even fresher ideas, we took a moment to recognize the powerhouse team that brings grit, creativity, and heart to everything we touch. The bouquets were more than just decor—they’re a symbol of the talent and inspiration that fuels this agency. Happy IWD to the visionaries, strategists, and trailblazers redefining the game 💐.

Modern love looks different these days. It’s situationships, soft launches, and “what are we?” conversations happening over text. The rules aren’t as clear and neither are the labels. Swipe through for a quick survival guide to the gray area of dating. For brands, this is your playbook on how to speak to your audience in a way that actually resonates. If you want to show up authentically this Valentine’s Day, you have to understand what love really looks like right now.

This is not an internship and calling it one would miss the point. Mint Makers is for people who want to make, not observe. No coffee runs. No busy work. No “watch and learn.” Just real work, high expectations, and a fast-moving environment that isn’t afraid of ambiguity. We’re not looking for perfect résumés or traditional paths. We’re looking for hungry, curious minds who thrive when things move fast and change often. Not average. Not easy. Not for everyone. But if you’re ready to step into the deep end and build something real, welcome to Mint Makers. Ready to jump in? Sign up with our link in bio.

For the week leading up to the Super Bowl, we helped @olgproline take fandom beyond the screen and into the streets, literally. The PROLINE Bandwagon rolled out this week to unite bandwagon fans from all over the city with surprise performances, exclusive NFL Super Bowl merch, games, and creator moments, all in celebration of the new PROLINE app. Make sure to check it out before it wraps tomorrow!

The Year of the Fire Horse is here, and we’re kicking it off at full speed. Our first in-office meet-up was all about dreaming big, aligning our vision, and turning that energy into action with a hands-on vision board workshop at our lively @homecourt.ca

Welcome to Interac Village at the Elevate Festival, where creativity met community and every tap told a story. 🇨🇦💛 We transformed the idea of “shopping local” into an immersive world, a modern main street brought to life with interactive facades, RFID tap moments, and a women-owned bakery serving up the sweetest reward. Every detail was designed to make guests feel the real impact of tapping Canadian, from their morning coffee to that must-have T-shirt, helping circulate $438K back into the Canadian economy. When creativity connects with purpose, every tap makes a difference. A special shoutout to Wild Blue Bakery for the delicious finish, proof that supporting local has never tasted this good. Read more about how we built the Village in our Media in Canada feature, link in bio. MINT Accounts Brian Flaman, SVP Bianca Bohn, Account Supervisor Darcel Rizzo, Account Director Jaclyn Plunkett, Account Supervisor Manon Tinchant, Project Manager Production Ben Sulzenko, Head of Production Lior Dobkin, Executive Producer Ettie Nxumalo, Producer Creative Patrice Pollack, Executive Creative Director Benny Silverstein, Associate Creative Director Ivana Rovic, Spatial Designer Sara Vinten, Creative Director Jeff McQuarrie, Copywriter Keenan Mathursa, Sr Designer Samantha McCourt, Sr Art Director William Ng, Print Production Strategy Patrick Henderson, VP of Strategy

At Mint, we believe creativity can open doors- and sometimes entire worlds. ✨ This #WorldSightDay, we’re proud to stand alongside @theshinefoundationcanada , @cheekbonebeauty , and @cadillacfairview to share Scarlette’s story. Scarlette is 14, she loves punk, and she was born blind. Her dream was a makeover- but she inspired something much bigger: the creation of the first tactile makeup palette for the blind & low vision community. We’re honoured to help bring her dream to life and to amplify Shine’s 9,000th dream milestone. 💜 #ScarlettesDream #MoreThanYouSee

Today, we observe National Day for Truth and Reconciliation. We pause to reflect, learn, and acknowledge the ongoing journey of reconciliation. Our Director of People + Culture, Krista Campbell, third-generation First Nations, reminds us that one of the most meaningful ways to support this day is by creating space for reflection and learning. This can look like adjusting workloads to attend events, opening dialogue in team meetings, or simply leading by example. Respectful acknowledgement can be individual: wearing orange, reading survivor stories, offering a sincere land acknowledgement; or collective, like beginning meetings with reflection, supporting Indigenous-led initiatives, and learning together as a team. We encourage you to learn from powerful voices including: 🧡 Phyllis Webstad (Founder of Orange Shirt Day) 🧡 The Gord Downie & Chanie Wenjack Fund 🧡 Tanya Talaga 🧡 Jesse Wente 🧡 Dr. Cindy Blackstock 🧡 Chelsea Vowel Reconciliation is not one day. It’s an ongoing practice of humility, listening, and action. #EveryChildMatters